PRINCIPAL SECURITIES, INC.

Filed: 8/11/2025ACC: 0000012600-25-000009

📋 What this filing means

PRINCIPAL SECURITIES, INC. filed this quarterly 13F‑HR report disclosing 3679 equity positions with a total reported market value of $5.32B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

3679

Positions

$5.32B

Total AUM (reported)

85.72M

Total Shares

Allocation by class

COM$1.23B23.1%

US MEGA CP ETF$250.64M4.7%

CORE S&P500 ETF$129.83M2.4%

PRIN U S SMALL$119.75M2.3%

CORE US AGGBD ET$119.74M2.2%

CL A$110.46M2.1%

FOCUSED BLUE CHI$95.75M1.8%

Portfolio Concentration

Top 3$500.22M9.4%

4–10$610.29M11.5%

11–25$748.97M14.1%

Rest$3.46B65.1%

Top 3 weight

9.4%

Top 10 weight

20.9%

Voting Authority Distribution

Total shares with voting rights: 85.72M

Sole

Full voting authority

0.00

% of voting shares0.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

85.72M

% of voting shares100.0%

Investment Discretion (by position count)

Sole3679

Shared0

Other0

Dominant voting typeNone · 100.0% of voting shares

Institutional Holdings3679

Rows:

PRINCIPAL EXCHANGE TRADED FD

SOLE

US MEGA CP ETF

Shares4.01M

TypeSH

Market value$250.64M

4.71%

Sole

0.00

Shared

0.00

None

4.01M

ISHARES TR

SOLE

CORE S&P500 ETF

Shares209.10K

TypeSH

Market value$129.83M

2.44%

Sole

0.00

Shared

0.00

None

209.10K

PRINCIPAL EXCHANGE TRADED FD

SOLE

PRIN U S SMALL

Shares2.25M

TypeSH

Market value$119.75M

2.25%

Sole

0.00

Shared

0.00

None

2.25M

ISHARES TR

SOLE

CORE US AGGBD ET

Shares1.21M

TypeSH

Market value$119.74M

2.25%

Sole

0.00

Shared

0.00

None

1.21M

PRINCIPAL EXCHANGE TRADED FD

SOLE

FOCUSED BLUE CHI

Shares2.61M

TypeSH

Market value$95.75M

1.80%

Sole

0.00

Shared

0.00

None

2.61M

GOLDMAN SACHS ETF TR

SOLE

MARKETBETA US EQ

Shares1.12M

TypeSH

Market value$95.72M

1.80%

Sole

0.00

Shared

0.00

None

1.12M

MICROSOFT CORP

SOLE

COM

Shares176.72K

TypeSH

Market value$87.90M

1.65%

Sole

0.00

Shared

0.00

None

176.72K

SPDR SERIES TRUST

SOLE

PORTFOLIO S&P500

Shares999.57K

TypeSH

Market value$72.66M

1.37%

Sole

0.00

Shared

0.00

None

999.57K

ISHARES TR

SOLE

CORE S&P US VLU

Shares733.14K

TypeSH

Market value$69.38M

1.30%

Sole

0.00

Shared

0.00

None

733.14K

PRINCIPAL EXCHANGE TRADED FD

SOLE

INTL EQUITY ETF

Shares2.37M

TypeSH

Market value$69.14M

1.30%

Sole

0.00

Shared

0.00

None

2.37M

AMAZON COM INC

SOLE

COM

Shares303.23K

TypeSH

Market value$66.53M

1.25%

Sole

0.00

Shared

0.00

None

303.23K

ISHARES TR

SOLE

RUS 1000 ETF

Shares178.91K

TypeSH

Market value$60.75M

1.14%

Sole

0.00

Shared

0.00

None

178.91K

NVIDIA CORPORATION

SOLE

COM

Shares365.09K

TypeSH

Market value$57.68M

1.08%

Sole

0.00

Shared

0.00

None

365.09K

INVESCO EXCH TRADED FD TR II

SOLE

S&P 500 MOMNTM

Shares492.79K

TypeSH

Market value$55.42M

1.04%

Sole

0.00

Shared

0.00

None

492.79K

PRINCIPAL EXCHANGE TRADED FD

SOLE

PRNC INVT GRAD

Shares2.56M

TypeSH

Market value$53.23M

1.00%

Sole

0.00

Shared

0.00

None

2.56M

ISHARES TR

SOLE

CORE MSCI EAFE

Shares607.79K

TypeSH

Market value$50.74M

0.95%

Sole

0.00

Shared

0.00

None

607.79K

APPLE INC

SOLE

COM

Shares245.76K

TypeSH

Market value$50.42M

0.95%

Sole

0.00

Shared

0.00

None

245.76K

GOLDMAN SACHS ETF TR

SOLE

ACCESS US AGRAT

Shares1.20M

TypeSH

Market value$49.52M

0.93%

Sole

0.00

Shared

0.00

None

1.20M

ISHARES TR

SOLE

CORE S&P US GWT

Shares304.93K

TypeSH

Market value$45.86M

0.86%

Sole

0.00

Shared

0.00

None

304.93K

ISHARES INC

SOLE

CORE MSCI EMKT

Shares756.25K

TypeSH

Market value$45.40M

0.85%

Sole

0.00

Shared

0.00

None

756.25K

META PLATFORMS INC

SOLE

CL A

Shares60.88K

TypeSH

Market value$44.94M

0.84%

Sole

0.00

Shared

0.00

None

60.88K

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares145.77K

TypeSH

Market value$44.30M

0.83%

Sole

0.00

Shared

0.00

None

145.77K

GOLDMAN SACHS ETF TR

SOLE

ACTIVEBETA INT

Shares1.09M

TypeSH

Market value$43.15M

0.81%

Sole

0.00

Shared

0.00

None

1.09M

ISHARES TR

SOLE

S&P 500 GRWT ETF

Shares384.44K

TypeSH

Market value$42.33M

0.80%

Sole

0.00

Shared

0.00

None

384.44K

SCHWAB STRATEGIC TR

SOLE

US LCAP GR ETF

Shares1.32M

TypeSH

Market value$38.69M

0.73%

Sole

0.00

Shared

0.00

None

1.32M

Issuer	Class	Shares	Type	Value / Portfolio %	None
PRINCIPAL EXCHANGE TRADED FDSOLE	US MEGA CP ETF	4.01M	SH	$250.64M 4.71%	4.01M
ISHARES TRSOLE	CORE S&P500 ETF	209.10K	SH	$129.83M 2.44%	209.10K
PRINCIPAL EXCHANGE TRADED FDSOLE	PRIN U S SMALL	2.25M	SH	$119.75M 2.25%	2.25M
ISHARES TRSOLE	CORE US AGGBD ET	1.21M	SH	$119.74M 2.25%	1.21M
PRINCIPAL EXCHANGE TRADED FDSOLE	FOCUSED BLUE CHI	2.61M	SH	$95.75M 1.80%	2.61M
GOLDMAN SACHS ETF TRSOLE	MARKETBETA US EQ	1.12M	SH	$95.72M 1.80%	1.12M
MICROSOFT CORPSOLE	COM	176.72K	SH	$87.90M 1.65%	176.72K
SPDR SERIES TRUSTSOLE	PORTFOLIO S&P500	999.57K	SH	$72.66M 1.37%	999.57K
ISHARES TRSOLE	CORE S&P US VLU	733.14K	SH	$69.38M 1.30%	733.14K
PRINCIPAL EXCHANGE TRADED FDSOLE	INTL EQUITY ETF	2.37M	SH	$69.14M 1.30%	2.37M
AMAZON COM INCSOLE	COM	303.23K	SH	$66.53M 1.25%	303.23K
ISHARES TRSOLE	RUS 1000 ETF	178.91K	SH	$60.75M 1.14%	178.91K
NVIDIA CORPORATIONSOLE	COM	365.09K	SH	$57.68M 1.08%	365.09K
INVESCO EXCH TRADED FD TR IISOLE	S&P 500 MOMNTM	492.79K	SH	$55.42M 1.04%	492.79K
PRINCIPAL EXCHANGE TRADED FDSOLE	PRNC INVT GRAD	2.56M	SH	$53.23M 1.00%	2.56M
ISHARES TRSOLE	CORE MSCI EAFE	607.79K	SH	$50.74M 0.95%	607.79K
APPLE INCSOLE	COM	245.76K	SH	$50.42M 0.95%	245.76K
GOLDMAN SACHS ETF TRSOLE	ACCESS US AGRAT	1.20M	SH	$49.52M 0.93%	1.20M
ISHARES TRSOLE	CORE S&P US GWT	304.93K	SH	$45.86M 0.86%	304.93K
ISHARES INCSOLE	CORE MSCI EMKT	756.25K	SH	$45.40M 0.85%	756.25K
META PLATFORMS INCSOLE	CL A	60.88K	SH	$44.94M 0.84%	60.88K
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	145.77K	SH	$44.30M 0.83%	145.77K
GOLDMAN SACHS ETF TRSOLE	ACTIVEBETA INT	1.09M	SH	$43.15M 0.81%	1.09M
ISHARES TRSOLE	S&P 500 GRWT ETF	384.44K	SH	$42.33M 0.80%	384.44K
SCHWAB STRATEGIC TRSOLE	US LCAP GR ETF	1.32M	SH	$38.69M 0.73%	1.32M

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