PRINCIPAL SECURITIES, INC.

Filed: 1/30/2025ACC: 0000012600-25-000001

📋 What this filing means

PRINCIPAL SECURITIES, INC. filed this quarterly 13F‑HR report disclosing 3548 equity positions with a total reported market value of $4.44B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

3548

Positions

$4.44B

Total AUM (reported)

73.39M

Total Shares

Allocation by class

COM$1.03B23.3%

US MEGA CP ETF$262.15M5.9%

CORE US AGGBD ET$101.07M2.3%

PRIN U S SMALL$87.06M2.0%

CL A$86.35M1.9%

CORE S&P500 ETF$81.86M1.8%

MARKETBETA US EQ$81.72M1.8%

Portfolio Concentration

Top 3$450.27M10.1%

4–10$465.59M10.5%

11–25$620.09M14.0%

Rest$2.90B65.4%

Top 3 weight

10.1%

Top 10 weight

20.6%

Voting Authority Distribution

Total shares with voting rights: 73.39M

Sole

Full voting authority

0.00

% of voting shares0.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

73.39M

% of voting shares100.0%

Investment Discretion (by position count)

Sole3548

Shared0

Other0

Dominant voting typeNone · 100.0% of voting shares

Institutional Holdings3548

Rows:

PRINCIPAL EXCHANGE TRADED FD

SOLE

US MEGA CP ETF

Shares4.37M

TypeSH

Market value$262.15M

5.90%

Sole

0.00

Shared

0.00

None

4.37M

ISHARES TR

SOLE

CORE US AGGBD ET

Shares1.04M

TypeSH

Market value$101.07M

2.28%

Sole

0.00

Shared

0.00

None

1.04M

PRINCIPAL EXCHANGE TRADED FD

SOLE

PRIN U S SMALL

Shares1.70M

TypeSH

Market value$87.06M

1.96%

Sole

0.00

Shared

0.00

None

1.70M

ISHARES TR

SOLE

CORE S&P500 ETF

Shares139.05K

TypeSH

Market value$81.86M

1.84%

Sole

0.00

Shared

0.00

None

139.05K

GOLDMAN SACHS ETF TR

SOLE

MARKETBETA US EQ

Shares1.01M

TypeSH

Market value$81.72M

1.84%

Sole

0.00

Shared

0.00

None

1.01M

MICROSOFT CORP

SOLE

COM

Shares150.42K

TypeSH

Market value$63.40M

1.43%

Sole

0.00

Shared

0.00

None

150.42K

PRINCIPAL EXCHANGE TRADED FD

SOLE

FOCUSED BLUE CHI

Shares1.86M

TypeSH

Market value$63.25M

1.42%

Sole

0.00

Shared

0.00

None

1.86M

SPDR SER TR

SOLE

PRTFLO S&P500 GW

Shares697.50K

TypeSH

Market value$61.31M

1.38%

Sole

0.00

Shared

0.00

None

697.50K

AMAZON COM INC

SOLE

COM

Shares267.63K

TypeSH

Market value$58.71M

1.32%

Sole

0.00

Shared

0.00

None

267.63K

SPDR SER TR

SOLE

PORTFOLIO S&P500

Shares802.69K

TypeSH

Market value$55.34M

1.25%

Sole

0.00

Shared

0.00

None

802.69K

APPLE INC

SOLE

COM

Shares219.76K

TypeSH

Market value$55.03M

1.24%

Sole

0.00

Shared

0.00

None

219.76K

ISHARES TR

SOLE

RUS 1000 ETF

Shares165.81K

TypeSH

Market value$53.42M

1.20%

Sole

0.00

Shared

0.00

None

165.81K

ISHARES TR

SOLE

CORE MSCI EAFE

Shares676.06K

TypeSH

Market value$47.51M

1.07%

Sole

0.00

Shared

0.00

None

676.06K

ISHARES TR

SOLE

CORE MSCI INTL

Shares690.89K

TypeSH

Market value$44.54M

1.00%

Sole

0.00

Shared

0.00

None

690.89K

PRINCIPAL EXCHANGE TRADED FD

SOLE

PRNC INVT GRAD

Shares2.14M

TypeSH

Market value$43.49M

0.98%

Sole

0.00

Shared

0.00

None

2.14M

PRINCIPAL EXCHANGE TRADED FD

SOLE

PRNCPL VLU ETF

Shares876.53K

TypeSH

Market value$43.40M

0.98%

Sole

0.00

Shared

0.00

None

876.53K

NVIDIA CORPORATION

SOLE

COM

Shares320.18K

TypeSH

Market value$43.00M

0.97%

Sole

0.00

Shared

0.00

None

320.18K

GOLDMAN SACHS ETF TR

SOLE

ACTIVEBETA INT

Shares1.16M

TypeSH

Market value$38.59M

0.87%

Sole

0.00

Shared

0.00

None

1.16M

ISHARES TR

SOLE

RUS TP200 GR ETF

Shares162.74K

TypeSH

Market value$38.29M

0.86%

Sole

0.00

Shared

0.00

None

162.74K

ISHARES TR

SOLE

CORE S&P SCP ETF

Shares327.43K

TypeSH

Market value$37.73M

0.85%

Sole

0.00

Shared

0.00

None

327.43K

ISHARES INC

SOLE

CORE MSCI EMKT

Shares709.25K

TypeSH

Market value$37.04M

0.83%

Sole

0.00

Shared

0.00

None

709.25K

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares126.08K

TypeSH

Market value$36.54M

0.82%

Sole

0.00

Shared

0.00

None

126.08K

SCHWAB STRATEGIC TR

SOLE

US TIPS ETF

Shares1.36M

TypeSH

Market value$35.01M

0.79%

Sole

0.00

Shared

0.00

None

1.36M

ISHARES TR

SOLE

S&P 500 GRWT ETF

Shares336.51K

TypeSH

Market value$34.17M

0.77%

Sole

0.00

Shared

0.00

None

336.51K

ALPHABET INC

SOLE

CAP STK CL A

Shares170.87K

TypeSH

Market value$32.35M

0.73%

Sole

0.00

Shared

0.00

None

170.87K

Issuer	Class	Shares	Type	Value / Portfolio %	None
PRINCIPAL EXCHANGE TRADED FDSOLE	US MEGA CP ETF	4.37M	SH	$262.15M 5.90%	4.37M
ISHARES TRSOLE	CORE US AGGBD ET	1.04M	SH	$101.07M 2.28%	1.04M
PRINCIPAL EXCHANGE TRADED FDSOLE	PRIN U S SMALL	1.70M	SH	$87.06M 1.96%	1.70M
ISHARES TRSOLE	CORE S&P500 ETF	139.05K	SH	$81.86M 1.84%	139.05K
GOLDMAN SACHS ETF TRSOLE	MARKETBETA US EQ	1.01M	SH	$81.72M 1.84%	1.01M
MICROSOFT CORPSOLE	COM	150.42K	SH	$63.40M 1.43%	150.42K
PRINCIPAL EXCHANGE TRADED FDSOLE	FOCUSED BLUE CHI	1.86M	SH	$63.25M 1.42%	1.86M
SPDR SER TRSOLE	PRTFLO S&P500 GW	697.50K	SH	$61.31M 1.38%	697.50K
AMAZON COM INCSOLE	COM	267.63K	SH	$58.71M 1.32%	267.63K
SPDR SER TRSOLE	PORTFOLIO S&P500	802.69K	SH	$55.34M 1.25%	802.69K
APPLE INCSOLE	COM	219.76K	SH	$55.03M 1.24%	219.76K
ISHARES TRSOLE	RUS 1000 ETF	165.81K	SH	$53.42M 1.20%	165.81K
ISHARES TRSOLE	CORE MSCI EAFE	676.06K	SH	$47.51M 1.07%	676.06K
ISHARES TRSOLE	CORE MSCI INTL	690.89K	SH	$44.54M 1.00%	690.89K
PRINCIPAL EXCHANGE TRADED FDSOLE	PRNC INVT GRAD	2.14M	SH	$43.49M 0.98%	2.14M
PRINCIPAL EXCHANGE TRADED FDSOLE	PRNCPL VLU ETF	876.53K	SH	$43.40M 0.98%	876.53K
NVIDIA CORPORATIONSOLE	COM	320.18K	SH	$43.00M 0.97%	320.18K
GOLDMAN SACHS ETF TRSOLE	ACTIVEBETA INT	1.16M	SH	$38.59M 0.87%	1.16M
ISHARES TRSOLE	RUS TP200 GR ETF	162.74K	SH	$38.29M 0.86%	162.74K
ISHARES TRSOLE	CORE S&P SCP ETF	327.43K	SH	$37.73M 0.85%	327.43K
ISHARES INCSOLE	CORE MSCI EMKT	709.25K	SH	$37.04M 0.83%	709.25K
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	126.08K	SH	$36.54M 0.82%	126.08K
SCHWAB STRATEGIC TRSOLE	US TIPS ETF	1.36M	SH	$35.01M 0.79%	1.36M
ISHARES TRSOLE	S&P 500 GRWT ETF	336.51K	SH	$34.17M 0.77%	336.51K
ALPHABET INCSOLE	CAP STK CL A	170.87K	SH	$32.35M 0.73%	170.87K

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