PLANNING DIRECTIONS INC

Filed: 11/7/2024ACC: 0001085146-24-005391

📋 What this filing means

PLANNING DIRECTIONS INC filed this quarterly 13F‑HR report disclosing 81 equity positions with a total reported market value of $167.92M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

Positions

$167.92M

Total AUM (reported)

1.71M

Total Shares

Allocation by class

US DIVIDEND EQ$31.05M18.5%

COM$21.60M12.9%

SHORT TRM BOND$17.88M10.6%

DIV APP ETF$15.41M9.2%

CORE INTERMEDIAT$8.02M4.8%

MEGA CAP VAL ETF$6.72M4.0%

SHRT TRM CORP BD$6.36M3.8%

Portfolio Concentration

Top 3$64.34M38.3%

4–10$44.77M26.7%

11–25$32.35M19.3%

Rest$26.45M15.8%

Top 3 weight

38.3%

Top 10 weight

65.0%

Voting Authority Distribution

Total shares with voting rights: 1.71M

Sole

Full voting authority

1.71M

% of voting shares100.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

0.00

% of voting shares0.0%

Investment Discretion (by position count)

Sole81

Shared0

Other0

Dominant voting typeSole · 100.0% of voting shares

Institutional Holdings81

Rows:

SCHWAB STRATEGIC TR

SOLE

US DIVIDEND EQ

Shares367.38K

TypeSH

Market value$31.05M

18.49%

Sole

367.38K

Shared

0.00

None

0.00

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares227.20K

TypeSH

Market value$17.88M

10.65%

Sole

227.20K

Shared

0.00

None

0.00

VANGUARD SPECIALIZED FUNDS

SOLE

DIV APP ETF

Shares77.81K

TypeSH

Market value$15.41M

9.18%

Sole

77.81K

Shared

0.00

None

0.00

APPLE INC

SOLE

COM

Shares43.15K

TypeSH

Market value$10.05M

5.99%

Sole

43.15K

Shared

0.00

None

0.00

VICTORY PORTFOLIOS II

SOLE

CORE INTERMEDIAT

Shares167.32K

TypeSH

Market value$8.02M

4.78%

Sole

167.32K

Shared

0.00

None

0.00

VANGUARD WORLD FD

SOLE

MEGA CAP VAL ETF

Shares52.38K

TypeSH

Market value$6.72M

4.00%

Sole

52.38K

Shared

0.00

None

0.00

VANGUARD SCOTTSDALE FDS

SOLE

SHRT TRM CORP BD

Shares80.12K

TypeSH

Market value$6.36M

3.79%

Sole

80.12K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

GROWTH ETF

Shares12.90K

TypeSH

Market value$4.95M

2.95%

Sole

12.90K

Shared

0.00

None

0.00

VANGUARD INTL EQUITY INDEX F

SOLE

TT WRLD ST ETF

Shares38.34K

TypeSH

Market value$4.59M

2.73%

Sole

38.34K

Shared

0.00

None

0.00

ISHARES TR

SOLE

CORE S&P SCP ETF

Shares34.86K

TypeSH

Market value$4.08M

2.43%

Sole

34.86K

Shared

0.00

None

0.00

FIDELITY MERRIMACK STR TR

SOLE

LOW DURTIN ETF

Shares79.80K

TypeSH

Market value$4.01M

2.39%

Sole

79.80K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MCAP GR IDXVIP

Shares16.16K

TypeSH

Market value$3.93M

2.34%

Sole

16.16K

Shared

0.00

None

0.00

SPDR SER TR

SOLE

S&P DIVID ETF

Shares22.64K

TypeSH

Market value$3.22M

1.92%

Sole

22.64K

Shared

0.00

None

0.00

ISHARES TR

SOLE

CORE S&P US GWT

Shares22.30K

TypeSH

Market value$2.94M

1.75%

Sole

22.30K

Shared

0.00

None

0.00

J P MORGAN EXCHANGE TRADED F

SOLE

EQUITY PREMIUM

Shares40.41K

TypeSH

Market value$2.40M

1.43%

Sole

40.41K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MID CAP ETF

Shares7.25K

TypeSH

Market value$1.91M

1.14%

Sole

7.25K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares10.85K

TypeSH

Market value$1.89M

1.13%

Sole

10.85K

Shared

0.00

None

0.00

VANGUARD WORLD FD

SOLE

HEALTH CAR ETF

Shares6.15K

TypeSH

Market value$1.73M

1.03%

Sole

6.15K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

SM CP VAL ETF

Shares8.40K

TypeSH

Market value$1.69M

1.00%

Sole

8.40K

Shared

0.00

None

0.00

SELECT SECTOR SPDR TR

SOLE

SBI CONS STPLS

Shares19.82K

TypeSH

Market value$1.65M

0.98%

Sole

19.82K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MCAP VL IDXVIP

Shares9.45K

TypeSH

Market value$1.58M

0.94%

Sole

9.45K

Shared

0.00

None

0.00

ISHARES INC

SOLE

MSCI GBL MIN VOL

Shares13.49K

TypeSH

Market value$1.54M

0.92%

Sole

13.49K

Shared

0.00

None

0.00

J P MORGAN EXCHANGE TRADED F

SOLE

NASDAQ EQT PREM

Shares24.76K

TypeSH

Market value$1.36M

0.81%

Sole

24.76K

Shared

0.00

None

0.00

NVIDIA CORPORATION

SOLE

COM

Shares10.30K

TypeSH

Market value$1.25M

0.75%

Sole

10.30K

Shared

0.00

None

0.00

ISHARES TR

SOLE

US HLTHCARE ETF

Shares19K

TypeSH

Market value$1.24M

0.74%

Sole

19K

Shared

0.00

None

0.00

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole
SCHWAB STRATEGIC TRSOLE	US DIVIDEND EQ	367.38K	SH	$31.05M 18.49%	367.38K
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	227.20K	SH	$17.88M 10.65%	227.20K
VANGUARD SPECIALIZED FUNDSSOLE	DIV APP ETF	77.81K	SH	$15.41M 9.18%	77.81K
APPLE INCSOLE	COM	43.15K	SH	$10.05M 5.99%	43.15K
VICTORY PORTFOLIOS IISOLE	CORE INTERMEDIAT	167.32K	SH	$8.02M 4.78%	167.32K
VANGUARD WORLD FDSOLE	MEGA CAP VAL ETF	52.38K	SH	$6.72M 4.00%	52.38K
VANGUARD SCOTTSDALE FDSSOLE	SHRT TRM CORP BD	80.12K	SH	$6.36M 3.79%	80.12K
VANGUARD INDEX FDSSOLE	GROWTH ETF	12.90K	SH	$4.95M 2.95%	12.90K
VANGUARD INTL EQUITY INDEX FSOLE	TT WRLD ST ETF	38.34K	SH	$4.59M 2.73%	38.34K
ISHARES TRSOLE	CORE S&P SCP ETF	34.86K	SH	$4.08M 2.43%	34.86K
FIDELITY MERRIMACK STR TRSOLE	LOW DURTIN ETF	79.80K	SH	$4.01M 2.39%	79.80K
VANGUARD INDEX FDSSOLE	MCAP GR IDXVIP	16.16K	SH	$3.93M 2.34%	16.16K
SPDR SER TRSOLE	S&P DIVID ETF	22.64K	SH	$3.22M 1.92%	22.64K
ISHARES TRSOLE	CORE S&P US GWT	22.30K	SH	$2.94M 1.75%	22.30K
J P MORGAN EXCHANGE TRADED FSOLE	EQUITY PREMIUM	40.41K	SH	$2.40M 1.43%	40.41K
VANGUARD INDEX FDSSOLE	MID CAP ETF	7.25K	SH	$1.91M 1.14%	7.25K
VANGUARD INDEX FDSSOLE	VALUE ETF	10.85K	SH	$1.89M 1.13%	10.85K
VANGUARD WORLD FDSOLE	HEALTH CAR ETF	6.15K	SH	$1.73M 1.03%	6.15K
VANGUARD INDEX FDSSOLE	SM CP VAL ETF	8.40K	SH	$1.69M 1.00%	8.40K
SELECT SECTOR SPDR TRSOLE	SBI CONS STPLS	19.82K	SH	$1.65M 0.98%	19.82K
VANGUARD INDEX FDSSOLE	MCAP VL IDXVIP	9.45K	SH	$1.58M 0.94%	9.45K
ISHARES INCSOLE	MSCI GBL MIN VOL	13.49K	SH	$1.54M 0.92%	13.49K
J P MORGAN EXCHANGE TRADED FSOLE	NASDAQ EQT PREM	24.76K	SH	$1.36M 0.81%	24.76K
NVIDIA CORPORATIONSOLE	COM	10.30K	SH	$1.25M 0.75%	10.30K
ISHARES TRSOLE	US HLTHCARE ETF	19K	SH	$1.24M 0.74%	19K

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