PLANNING DIRECTIONS INC

Filed: 8/9/2024ACC: 0001085146-24-003626

📋 What this filing means

PLANNING DIRECTIONS INC filed this quarterly 13F‑HR report disclosing 71 equity positions with a total reported market value of $146.78M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

Positions

$146.78M

Total AUM (reported)

1.51M

Total Shares

Allocation by class

US DIVIDEND EQ$27.07M18.4%

COM$20.30M13.8%

SHORT TRM BOND$18.77M12.8%

DIV APP ETF$14.58M9.9%

MEGA CAP VAL ETF$6.46M4.4%

SHRT TRM CORP BD$6.41M4.4%

GROWTH ETF$4.96M3.4%

Portfolio Concentration

Top 3$60.41M41.2%

4–10$37.84M25.8%

11–25$26.65M18.2%

Rest$21.88M14.9%

Top 3 weight

41.2%

Top 10 weight

66.9%

Voting Authority Distribution

Total shares with voting rights: 1.51M

Sole

Full voting authority

1.51M

% of voting shares100.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

0.00

% of voting shares0.0%

Investment Discretion (by position count)

Sole71

Shared0

Other0

Dominant voting typeSole · 100.0% of voting shares

Institutional Holdings71

Rows:

SCHWAB STRATEGIC TR

SOLE

US DIVIDEND EQ

Shares348.08K

TypeSH

Market value$27.07M

18.44%

Sole

348.08K

Shared

0.00

None

0.00

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares244.67K

TypeSH

Market value$18.77M

12.79%

Sole

244.67K

Shared

0.00

None

0.00

VANGUARD SPECIALIZED FUNDS

SOLE

DIV APP ETF

Shares79.85K

TypeSH

Market value$14.58M

9.93%

Sole

79.85K

Shared

0.00

None

0.00

APPLE INC

SOLE

COM

Shares43.90K

TypeSH

Market value$9.25M

6.30%

Sole

43.90K

Shared

0.00

None

0.00

VANGUARD WORLD FD

SOLE

MEGA CAP VAL ETF

Shares54.50K

TypeSH

Market value$6.46M

4.40%

Sole

54.50K

Shared

0.00

None

0.00

VANGUARD SCOTTSDALE FDS

SOLE

SHRT TRM CORP BD

Shares82.97K

TypeSH

Market value$6.41M

4.37%

Sole

82.97K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

GROWTH ETF

Shares13.26K

TypeSH

Market value$4.96M

3.38%

Sole

13.26K

Shared

0.00

None

0.00

FIDELITY MERRIMACK STR TR

SOLE

LOW DURTIN ETF

Shares77.72K

TypeSH

Market value$3.88M

2.64%

Sole

77.72K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MCAP GR IDXVIP

Shares15.99K

TypeSH

Market value$3.67M

2.50%

Sole

15.99K

Shared

0.00

None

0.00

VANGUARD INTL EQUITY INDEX F

SOLE

TT WRLD ST ETF

Shares28.54K

TypeSH

Market value$3.21M

2.19%

Sole

28.54K

Shared

0.00

None

0.00

SPDR SER TR

SOLE

S&P DIVID ETF

Shares23.68K

TypeSH

Market value$3.01M

2.05%

Sole

23.68K

Shared

0.00

None

0.00

ISHARES TR

SOLE

CORE S&P US GWT

Shares21.82K

TypeSH

Market value$2.78M

1.89%

Sole

21.82K

Shared

0.00

None

0.00

VANGUARD BD INDEX FDS

SOLE

VANGUARD ULTRA

Shares42.92K

TypeSH

Market value$2.13M

1.45%

Sole

42.92K

Shared

0.00

None

0.00

J P MORGAN EXCHANGE TRADED F

SOLE

EQUITY PREMIUM

Shares36.40K

TypeSH

Market value$2.06M

1.41%

Sole

36.40K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares11.09K

TypeSH

Market value$1.78M

1.21%

Sole

11.09K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MID CAP ETF

Shares7.14K

TypeSH

Market value$1.73M

1.18%

Sole

7.14K

Shared

0.00

None

0.00

VANGUARD WORLD FD

SOLE

HEALTH CAR ETF

Shares6.34K

TypeSH

Market value$1.69M

1.15%

Sole

6.34K

Shared

0.00

None

0.00

SELECT SECTOR SPDR TR

SOLE

SBI CONS STPLS

Shares21.10K

TypeSH

Market value$1.62M

1.10%

Sole

21.10K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

SM CP VAL ETF

Shares8.64K

TypeSH

Market value$1.58M

1.07%

Sole

8.64K

Shared

0.00

None

0.00

VICTORY PORTFOLIOS II

SOLE

CORE INTERMEDIAT

Shares32.41K

TypeSH

Market value$1.49M

1.02%

Sole

32.41K

Shared

0.00

None

0.00

MICROSOFT CORP

SOLE

COM

Shares3.29K

TypeSH

Market value$1.47M

1.00%

Sole

3.29K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MCAP VL IDXVIP

Shares9.51K

TypeSH

Market value$1.43M

0.97%

Sole

9.51K

Shared

0.00

None

0.00

ISHARES INC

SOLE

MSCI GBL MIN VOL

Shares13.53K

TypeSH

Market value$1.42M

0.96%

Sole

13.53K

Shared

0.00

None

0.00

ISHARES TR

SOLE

US HLTHCARE ETF

Shares20.70K

TypeSH

Market value$1.27M

0.86%

Sole

20.70K

Shared

0.00

None

0.00

NVIDIA CORPORATION

SOLE

COM

Shares9.77K

TypeSH

Market value$1.21M

0.82%

Sole

9.77K

Shared

0.00

None

0.00

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole
SCHWAB STRATEGIC TRSOLE	US DIVIDEND EQ	348.08K	SH	$27.07M 18.44%	348.08K
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	244.67K	SH	$18.77M 12.79%	244.67K
VANGUARD SPECIALIZED FUNDSSOLE	DIV APP ETF	79.85K	SH	$14.58M 9.93%	79.85K
APPLE INCSOLE	COM	43.90K	SH	$9.25M 6.30%	43.90K
VANGUARD WORLD FDSOLE	MEGA CAP VAL ETF	54.50K	SH	$6.46M 4.40%	54.50K
VANGUARD SCOTTSDALE FDSSOLE	SHRT TRM CORP BD	82.97K	SH	$6.41M 4.37%	82.97K
VANGUARD INDEX FDSSOLE	GROWTH ETF	13.26K	SH	$4.96M 3.38%	13.26K
FIDELITY MERRIMACK STR TRSOLE	LOW DURTIN ETF	77.72K	SH	$3.88M 2.64%	77.72K
VANGUARD INDEX FDSSOLE	MCAP GR IDXVIP	15.99K	SH	$3.67M 2.50%	15.99K
VANGUARD INTL EQUITY INDEX FSOLE	TT WRLD ST ETF	28.54K	SH	$3.21M 2.19%	28.54K
SPDR SER TRSOLE	S&P DIVID ETF	23.68K	SH	$3.01M 2.05%	23.68K
ISHARES TRSOLE	CORE S&P US GWT	21.82K	SH	$2.78M 1.89%	21.82K
VANGUARD BD INDEX FDSSOLE	VANGUARD ULTRA	42.92K	SH	$2.13M 1.45%	42.92K
J P MORGAN EXCHANGE TRADED FSOLE	EQUITY PREMIUM	36.40K	SH	$2.06M 1.41%	36.40K
VANGUARD INDEX FDSSOLE	VALUE ETF	11.09K	SH	$1.78M 1.21%	11.09K
VANGUARD INDEX FDSSOLE	MID CAP ETF	7.14K	SH	$1.73M 1.18%	7.14K
VANGUARD WORLD FDSOLE	HEALTH CAR ETF	6.34K	SH	$1.69M 1.15%	6.34K
SELECT SECTOR SPDR TRSOLE	SBI CONS STPLS	21.10K	SH	$1.62M 1.10%	21.10K
VANGUARD INDEX FDSSOLE	SM CP VAL ETF	8.64K	SH	$1.58M 1.07%	8.64K
VICTORY PORTFOLIOS IISOLE	CORE INTERMEDIAT	32.41K	SH	$1.49M 1.02%	32.41K
MICROSOFT CORPSOLE	COM	3.29K	SH	$1.47M 1.00%	3.29K
VANGUARD INDEX FDSSOLE	MCAP VL IDXVIP	9.51K	SH	$1.43M 0.97%	9.51K
ISHARES INCSOLE	MSCI GBL MIN VOL	13.53K	SH	$1.42M 0.96%	13.53K
ISHARES TRSOLE	US HLTHCARE ETF	20.70K	SH	$1.27M 0.86%	20.70K
NVIDIA CORPORATIONSOLE	COM	9.77K	SH	$1.21M 0.82%	9.77K

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