Filed: 5/9/2024ACC: 0001085146-24-002349
📋 What this filing means
PLANNING DIRECTIONS INC filed this quarterly 13F‑HR report disclosing 76 equity positions with a total reported market value of $143.94M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
76
Positions
$143.94M
Total AUM (reported)
1.45M
Total Shares
Allocation by class
US DIVIDEND EQ$26.98M18.7%
COM$19.51M13.6%
SHORT TRM BOND$18.12M12.6%
DIV APP ETF$14.89M10.3%
MEGA CAP VAL ETF$6.88M4.8%
SHRT TRM CORP BD$6.67M4.6%
GROWTH ETF$4.70M3.3%
Portfolio Concentration
Top 3$60.00M41.7%
4–10$35.95M25.0%
11–25$26.22M18.2%
Rest$21.77M15.1%
Top 3 weight
41.7%
Top 10 weight
66.7%
Voting Authority Distribution
Total shares with voting rights: 1.45M
Sole
Full voting authority
1.45M
shares
% of voting shares100.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
0.00
shares
% of voting shares0.0%
Investment Discretion (by position count)
Sole76
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings76
Rows:
SCHWAB STRATEGIC TR
SOLEShares334.65K
TypeSH
Market value$26.98M
18.75%
Sole
334.65K
Shared
0.00
None
0.00
VANGUARD BD INDEX FDS
SOLEShares236.40K
TypeSH
Market value$18.12M
12.59%
Sole
236.40K
Shared
0.00
None
0.00
VANGUARD SPECIALIZED FUNDS
SOLEShares81.56K
TypeSH
Market value$14.89M
10.35%
Sole
81.56K
Shared
0.00
None
0.00
APPLE INC
SOLEShares43.91K
TypeSH
Market value$7.53M
5.23%
Sole
43.91K
Shared
0.00
None
0.00
VANGUARD WORLD FD
SOLEShares57.56K
TypeSH
Market value$6.88M
4.78%
Sole
57.56K
Shared
0.00
None
0.00
VANGUARD SCOTTSDALE FDS
SOLEShares86.31K
TypeSH
Market value$6.67M
4.64%
Sole
86.31K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares13.66K
TypeSH
Market value$4.70M
3.27%
Sole
13.66K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares15.55K
TypeSH
Market value$3.67M
2.55%
Sole
15.55K
Shared
0.00
None
0.00
SPDR SER TR
SOLEShares26.16K
TypeSH
Market value$3.43M
2.39%
Sole
26.16K
Shared
0.00
None
0.00
FIDELITY MERRIMACK STR TR
SOLEShares61.44K
TypeSH
Market value$3.07M
2.13%
Sole
61.44K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares23.29K
TypeSH
Market value$2.73M
1.90%
Sole
23.29K
Shared
0.00
None
0.00
VANGUARD BD INDEX FDS
SOLEShares46.59K
TypeSH
Market value$2.31M
1.60%
Sole
46.59K
Shared
0.00
None
0.00
VANGUARD INTL EQUITY INDEX F
SOLEShares19.84K
TypeSH
Market value$2.19M
1.52%
Sole
19.84K
Shared
0.00
None
0.00
SELECT SECTOR SPDR TR
SOLEShares25.38K
TypeSH
Market value$1.94M
1.35%
Sole
25.38K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares11.39K
TypeSH
Market value$1.86M
1.29%
Sole
11.39K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares7.04K
TypeSH
Market value$1.76M
1.22%
Sole
7.04K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares9.17K
TypeSH
Market value$1.76M
1.22%
Sole
9.17K
Shared
0.00
None
0.00
VANGUARD WORLD FD
SOLEShares6.46K
TypeSH
Market value$1.75M
1.21%
Sole
6.46K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares10.27K
TypeSH
Market value$1.60M
1.11%
Sole
10.27K
Shared
0.00
None
0.00
ISHARES INC
SOLEShares14.16K
TypeSH
Market value$1.49M
1.04%
Sole
14.16K
Shared
0.00
None
0.00
J P MORGAN EXCHANGE TRADED F
SOLEShares24.43K
TypeSH
Market value$1.41M
0.98%
Sole
24.43K
Shared
0.00
None
0.00
INVESCO EXCHANGE TRADED FD T
SOLEShares42.67K
TypeSH
Market value$1.41M
0.98%
Sole
42.67K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares22.66K
TypeSH
Market value$1.40M
0.97%
Sole
22.66K
Shared
0.00
None
0.00
MICROSOFT CORP
SOLEShares3.27K
TypeSH
Market value$1.37M
0.95%
Sole
3.27K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares9.86K
TypeSH
Market value$1.24M
0.86%
Sole
9.86K
Shared
0.00
None
0.00
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 334.65K | SH | $26.98M 18.75% | 334.65K | 0.00 | 0.00 |
VANGUARD BD INDEX FDSSOLE | SHORT TRM BOND | 236.40K | SH | $18.12M 12.59% | 236.40K | 0.00 | 0.00 |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 81.56K | SH | $14.89M 10.35% | 81.56K | 0.00 | 0.00 |
APPLE INCSOLE | COM | 43.91K | SH | $7.53M 5.23% | 43.91K | 0.00 | 0.00 |
VANGUARD WORLD FDSOLE | MEGA CAP VAL ETF | 57.56K | SH | $6.88M 4.78% | 57.56K | 0.00 | 0.00 |
VANGUARD SCOTTSDALE FDSSOLE | SHRT TRM CORP BD | 86.31K | SH | $6.67M 4.64% | 86.31K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 13.66K | SH | $4.70M 3.27% | 13.66K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | MCAP GR IDXVIP | 15.55K | SH | $3.67M 2.55% | 15.55K | 0.00 | 0.00 |
SPDR SER TRSOLE | S&P DIVID ETF | 26.16K | SH | $3.43M 2.39% | 26.16K | 0.00 | 0.00 |
FIDELITY MERRIMACK STR TRSOLE | LOW DURTIN ETF | 61.44K | SH | $3.07M 2.13% | 61.44K | 0.00 | 0.00 |
ISHARES TRSOLE | CORE S&P US GWT | 23.29K | SH | $2.73M 1.90% | 23.29K | 0.00 | 0.00 |
VANGUARD BD INDEX FDSSOLE | VANGUARD ULTRA | 46.59K | SH | $2.31M 1.60% | 46.59K | 0.00 | 0.00 |
VANGUARD INTL EQUITY INDEX FSOLE | TT WRLD ST ETF | 19.84K | SH | $2.19M 1.52% | 19.84K | 0.00 | 0.00 |
SELECT SECTOR SPDR TRSOLE | SBI CONS STPLS | 25.38K | SH | $1.94M 1.35% | 25.38K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | VALUE ETF | 11.39K | SH | $1.86M 1.29% | 11.39K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | MID CAP ETF | 7.04K | SH | $1.76M 1.22% | 7.04K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | SM CP VAL ETF | 9.17K | SH | $1.76M 1.22% | 9.17K | 0.00 | 0.00 |
VANGUARD WORLD FDSOLE | HEALTH CAR ETF | 6.46K | SH | $1.75M 1.21% | 6.46K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | MCAP VL IDXVIP | 10.27K | SH | $1.60M 1.11% | 10.27K | 0.00 | 0.00 |
ISHARES INCSOLE | MSCI GBL MIN VOL | 14.16K | SH | $1.49M 1.04% | 14.16K | 0.00 | 0.00 |
J P MORGAN EXCHANGE TRADED FSOLE | EQUITY PREMIUM | 24.43K | SH | $1.41M 0.98% | 24.43K | 0.00 | 0.00 |
INVESCO EXCHANGE TRADED FD TSOLE | S&P500 EQL STP | 42.67K | SH | $1.41M 0.98% | 42.67K | 0.00 | 0.00 |
ISHARES TRSOLE | US HLTHCARE ETF | 22.66K | SH | $1.40M 0.97% | 22.66K | 0.00 | 0.00 |
MICROSOFT CORPSOLE | COM | 3.27K | SH | $1.37M 0.95% | 3.27K | 0.00 | 0.00 |
ISHARES TRSOLE | US INDUSTRIALS | 9.86K | SH | $1.24M 0.86% | 9.86K | 0.00 | 0.00 |
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