Filed: 10/27/2023ACC: 0000821103-23-000009
📋 What this filing means
PLANNING DIRECTIONS INC filed this quarterly 13F‑HR report disclosing 65 equity positions with a total reported market value of $130.6K. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
65
Positions
$130.6K
Total AUM (reported)
1.68M
Total Shares
Allocation by class
US DIVIDEND EQ$19.8K15.2%
SHORT TRM BOND$19.6K15.0%
COM$15.4K11.8%
DIV APP ETF$13.9K10.6%
SHRT TRM CORP BD$8.0K6.1%
MEGA CAP VAL ETF$6.6K5.0%
S&P DIVID ETF$5.7K4.4%
Portfolio Concentration
Top 3$53.3K40.8%
4–10$37.0K28.3%
11–25$24.7K18.9%
Rest$15.7K12.0%
Top 3 weight
40.8%
Top 10 weight
69.1%
Voting Authority Distribution
Total shares with voting rights: 1.68M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
1.68M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole65
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings65
Rows:
SCHWAB STRATEGIC TR
SOLEShares279.89K
TypeSH
Market value$19.8K
15.16%
Sole
0.00
Shared
0.00
None
279.89K
VANGUARD BD INDEX FDS
SOLEShares260.53K
TypeSH
Market value$19.6K
14.99%
Sole
0.00
Shared
0.00
None
260.53K
VANGUARD SPECIALIZED FUNDS
SOLEShares89.27K
TypeSH
Market value$13.9K
10.62%
Sole
0.00
Shared
0.00
None
89.27K
VANGUARD SCOTTSDALE FDS
SOLEShares105.88K
TypeSH
Market value$8.0K
6.09%
Sole
0.00
Shared
0.00
None
105.88K
APPLE INC
SOLEShares43.87K
TypeSH
Market value$7.5K
5.75%
Sole
0.00
Shared
0.00
None
43.87K
VANGUARD WORLD FD
SOLEShares64.99K
TypeSH
Market value$6.6K
5.04%
Sole
0.00
Shared
0.00
None
64.99K
SPDR SER TR
SOLEShares49.43K
TypeSH
Market value$5.7K
4.35%
Sole
0.00
Shared
0.00
None
49.43K
VANGUARD INDEX FDS
SOLEShares14.46K
TypeSH
Market value$3.9K
3.01%
Sole
0.00
Shared
0.00
None
14.46K
VANGUARD BD INDEX FDS
SOLEShares54.34K
TypeSH
Market value$2.7K
2.05%
Sole
0.00
Shared
0.00
None
54.34K
VANGUARD INDEX FDS
SOLEShares13.37K
TypeSH
Market value$2.6K
1.99%
Sole
0.00
Shared
0.00
None
13.37K
SELECT SECTOR SPDR TR
SOLEShares35.99K
TypeSH
Market value$2.5K
1.90%
Sole
0.00
Shared
0.00
None
35.99K
ISHARES TR
SOLEShares24.48K
TypeSH
Market value$2.3K
1.78%
Sole
0.00
Shared
0.00
None
24.48K
VANGUARD INDEX FDS
SOLEShares15.69K
TypeSH
Market value$2.2K
1.66%
Sole
0.00
Shared
0.00
None
15.69K
INVESCO EXCHANGE TRADED FD T
SOLEShares66.25K
TypeSH
Market value$2.0K
1.52%
Sole
0.00
Shared
0.00
None
66.25K
ISHARES TR
SOLEShares7.21K
TypeSH
Market value$1.9K
1.49%
Sole
0.00
Shared
0.00
None
7.21K
VANGUARD INDEX FDS
SOLEShares12.79K
TypeSH
Market value$1.7K
1.28%
Sole
0.00
Shared
0.00
None
12.79K
VANGUARD WORLD FDS
SOLEShares7.04K
TypeSH
Market value$1.7K
1.27%
Sole
0.00
Shared
0.00
None
7.04K
VANGUARD INTL EQUITY INDEX F
SOLEShares16.64K
TypeSH
Market value$1.6K
1.19%
Sole
0.00
Shared
0.00
None
16.64K
SELECT SECTOR SPDR TR
SOLEShares25.36K
TypeSH
Market value$1.5K
1.14%
Sole
0.00
Shared
0.00
None
25.36K
VANGUARD INDEX FDS
SOLEShares9.04K
TypeSH
Market value$1.4K
1.10%
Sole
0.00
Shared
0.00
None
9.04K
ISHARES INC
SOLEShares14.60K
TypeSH
Market value$1.4K
1.07%
Sole
0.00
Shared
0.00
None
14.60K
VANGUARD INDEX FDS
SOLEShares6.56K
TypeSH
Market value$1.4K
1.05%
Sole
0.00
Shared
0.00
None
6.56K
FIRST TR VALUE LINE DIVID IN
SOLEShares29.16K
TypeSH
Market value$1.1K
0.83%
Sole
0.00
Shared
0.00
None
29.16K
ISHARES TR
SOLEShares10.79K
TypeSH
Market value$1.1K
0.83%
Sole
0.00
Shared
0.00
None
10.79K
VANGUARD INDEX FDS
SOLEShares2.67K
TypeSH
Market value$1.1K
0.80%
Sole
0.00
Shared
0.00
None
2.67K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 279.89K | SH | $19.8K 15.16% | 0.00 | 0.00 | 279.89K |
VANGUARD BD INDEX FDSSOLE | SHORT TRM BOND | 260.53K | SH | $19.6K 14.99% | 0.00 | 0.00 | 260.53K |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 89.27K | SH | $13.9K 10.62% | 0.00 | 0.00 | 89.27K |
VANGUARD SCOTTSDALE FDSSOLE | SHRT TRM CORP BD | 105.88K | SH | $8.0K 6.09% | 0.00 | 0.00 | 105.88K |
APPLE INCSOLE | COM | 43.87K | SH | $7.5K 5.75% | 0.00 | 0.00 | 43.87K |
VANGUARD WORLD FDSOLE | MEGA CAP VAL ETF | 64.99K | SH | $6.6K 5.04% | 0.00 | 0.00 | 64.99K |
SPDR SER TRSOLE | S&P DIVID ETF | 49.43K | SH | $5.7K 4.35% | 0.00 | 0.00 | 49.43K |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 14.46K | SH | $3.9K 3.01% | 0.00 | 0.00 | 14.46K |
VANGUARD BD INDEX FDSSOLE | VANGUARD ULTRA | 54.34K | SH | $2.7K 2.05% | 0.00 | 0.00 | 54.34K |
VANGUARD INDEX FDSSOLE | MCAP GR IDXVIP | 13.37K | SH | $2.6K 1.99% | 0.00 | 0.00 | 13.37K |
SELECT SECTOR SPDR TRSOLE | SBI CONS STPLS | 35.99K | SH | $2.5K 1.90% | 0.00 | 0.00 | 35.99K |
ISHARES TRSOLE | CORE S&P US GWT | 24.48K | SH | $2.3K 1.78% | 0.00 | 0.00 | 24.48K |
VANGUARD INDEX FDSSOLE | VALUE ETF | 15.69K | SH | $2.2K 1.66% | 0.00 | 0.00 | 15.69K |
INVESCO EXCHANGE TRADED FD TSOLE | S&P500 EQL STP | 66.25K | SH | $2.0K 1.52% | 0.00 | 0.00 | 66.25K |
ISHARES TRSOLE | US HLTHCARE ETF | 7.21K | SH | $1.9K 1.49% | 0.00 | 0.00 | 7.21K |
VANGUARD INDEX FDSSOLE | MCAP VL IDXVIP | 12.79K | SH | $1.7K 1.28% | 0.00 | 0.00 | 12.79K |
VANGUARD WORLD FDSSOLE | HEALTH CAR ETF | 7.04K | SH | $1.7K 1.27% | 0.00 | 0.00 | 7.04K |
VANGUARD INTL EQUITY INDEX FSOLE | TT WRLD ST ETF | 16.64K | SH | $1.6K 1.19% | 0.00 | 0.00 | 16.64K |
SELECT SECTOR SPDR TRSOLE | SBI INT-UTILS | 25.36K | SH | $1.5K 1.14% | 0.00 | 0.00 | 25.36K |
VANGUARD INDEX FDSSOLE | SM CP VAL ETF | 9.04K | SH | $1.4K 1.10% | 0.00 | 0.00 | 9.04K |
ISHARES INCSOLE | MSCI GBL MIN VOL | 14.60K | SH | $1.4K 1.07% | 0.00 | 0.00 | 14.60K |
VANGUARD INDEX FDSSOLE | MID CAP ETF | 6.56K | SH | $1.4K 1.05% | 0.00 | 0.00 | 6.56K |
FIRST TR VALUE LINE DIVID INSOLE | SHS | 29.16K | SH | $1.1K 0.83% | 0.00 | 0.00 | 29.16K |
ISHARES TRSOLE | US INDUSTRIALS | 10.79K | SH | $1.1K 0.83% | 0.00 | 0.00 | 10.79K |
VANGUARD INDEX FDSSOLE | S&P 500 ETF SHS | 2.67K | SH | $1.1K 0.80% | 0.00 | 0.00 | 2.67K |
Page 1 of 3