PLANNING DIRECTIONS INC

Filed: 7/19/2023ACC: 0000821103-23-000006

📋 What this filing means

PLANNING DIRECTIONS INC filed this quarterly 13F‑HR report disclosing 66 equity positions with a total reported market value of $137.4K. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

Positions

$137.4K

Total AUM (reported)

1.71M

Total Shares

Allocation by class

SHORT TRM BOND$20.0K14.6%

US DIVIDEND EQ$18.5K13.4%

COM$17.9K13.0%

DIV APP ETF$15.4K11.2%

SHRT TRM CORP BD$7.8K5.7%

MEGA CAP VAL ETF$7.0K5.1%

S&P DIVID ETF$6.7K4.8%

Portfolio Concentration

Top 3$53.9K39.2%

4–10$39.5K28.7%

11–25$25.9K18.8%

Rest$18.2K13.2%

Top 3 weight

39.2%

Top 10 weight

67.9%

Voting Authority Distribution

Total shares with voting rights: 1.71M

Sole

Full voting authority

0.00

% of voting shares0.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

1.71M

% of voting shares100.0%

Investment Discretion (by position count)

Sole66

Shared0

Other0

Dominant voting typeNone · 100.0% of voting shares

Institutional Holdings66

Rows:

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares264.99K

TypeSH

Market value$20.0K

14.57%

Sole

0.00

Shared

0.00

None

264.99K

SCHWAB STRATEGIC TR

SOLE

US DIVIDEND EQ

Shares254.55K

TypeSH

Market value$18.5K

13.45%

Sole

0.00

Shared

0.00

None

254.55K

VANGUARD SPECIALIZED FUNDS

SOLE

DIV APP ETF

Shares94.81K

TypeSH

Market value$15.4K

11.21%

Sole

0.00

Shared

0.00

None

94.81K

APPLE INC

SOLE

COM

Shares43.93K

TypeSH

Market value$8.5K

6.20%

Sole

0.00

Shared

0.00

None

43.93K

VANGUARD SCOTTSDALE FDS

SOLE

SHRT TRM CORP BD

Shares102.87K

TypeSH

Market value$7.8K

5.66%

Sole

0.00

Shared

0.00

None

102.87K

VANGUARD WORLD FD

SOLE

MEGA CAP VAL ETF

Shares67.17K

TypeSH

Market value$7.0K

5.07%

Sole

0.00

Shared

0.00

None

67.17K

SPDR SER TR

SOLE

S&P DIVID ETF

Shares54.28K

TypeSH

Market value$6.7K

4.84%

Sole

0.00

Shared

0.00

None

54.28K

VANGUARD INDEX FDS

SOLE

GROWTH ETF

Shares14.22K

TypeSH

Market value$4.0K

2.93%

Sole

0.00

Shared

0.00

None

14.22K

VANGUARD INDEX FDS

SOLE

MCAP GR IDXVIP

Shares13.52K

TypeSH

Market value$2.8K

2.02%

Sole

0.00

Shared

0.00

None

13.52K

SELECT SECTOR SPDR TR

SOLE

SBI CONS STPLS

Shares36.66K

TypeSH

Market value$2.7K

1.98%

Sole

0.00

Shared

0.00

None

36.66K

INVESCO EXCHANGE TRADED FD T

SOLE

S&P500 EQL STP

Shares14.46K

TypeSH

Market value$2.4K

1.76%

Sole

0.00

Shared

0.00

None

14.46K

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares16.89K

TypeSH

Market value$2.4K

1.75%

Sole

0.00

Shared

0.00

None

16.89K

ISHARES TR

SOLE

CORE S&P US GWT

Shares24.45K

TypeSH

Market value$2.4K

1.74%

Sole

0.00

Shared

0.00

None

24.45K

VANGUARD BD INDEX FDS

SOLE

VANGUARD ULTRA

Shares47.84K

TypeSH

Market value$2.4K

1.71%

Sole

0.00

Shared

0.00

None

47.84K

ISHARES TR

SOLE

US HLTHCARE ETF

Shares6.75K

TypeSH

Market value$1.9K

1.38%

Sole

0.00

Shared

0.00

None

6.75K

VANGUARD WORLD FDS

SOLE

HEALTH CAR ETF

Shares7.20K

TypeSH

Market value$1.8K

1.28%

Sole

0.00

Shared

0.00

None

7.20K

VANGUARD INDEX FDS

SOLE

MCAP VL IDXVIP

Shares12.55K

TypeSH

Market value$1.7K

1.26%

Sole

0.00

Shared

0.00

None

12.55K

VANGUARD INDEX FDS

SOLE

MID CAP ETF

Shares6.90K

TypeSH

Market value$1.5K

1.11%

Sole

0.00

Shared

0.00

None

6.90K

VANGUARD INDEX FDS

SOLE

SM CP VAL ETF

Shares8.88K

TypeSH

Market value$1.5K

1.07%

Sole

0.00

Shared

0.00

None

8.88K

ISHARES INC

SOLE

MSCI GBL MIN VOL

Shares14.65K

TypeSH

Market value$1.4K

1.04%

Sole

0.00

Shared

0.00

None

14.65K

SELECT SECTOR SPDR TR

SOLE

SBI INT-UTILS

Shares21.70K

TypeSH

Market value$1.4K

1.03%

Sole

0.00

Shared

0.00

None

21.70K

VANGUARD INTL EQUITY INDEX F

SOLE

TT WRLD ST ETF

Shares14.47K

TypeSH

Market value$1.4K

1.02%

Sole

0.00

Shared

0.00

None

14.47K

FIRST TR VALUE LINE DIVID IN

SOLE

SHS

Shares32.76K

TypeSH

Market value$1.3K

0.96%

Sole

0.00

Shared

0.00

None

32.76K

AMAZON COM INC

SOLE

COM

Shares9.15K

TypeSH

Market value$1.2K

0.87%

Sole

0.00

Shared

0.00

None

9.15K

ISHARES TR

SOLE

US INDUSTRIALS

Shares11.08K

TypeSH

Market value$1.2K

0.85%

Sole

0.00

Shared

0.00

None

11.08K

Issuer	Class	Shares	Type	Value / Portfolio %	None
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	264.99K	SH	$20.0K 14.57%	264.99K
SCHWAB STRATEGIC TRSOLE	US DIVIDEND EQ	254.55K	SH	$18.5K 13.45%	254.55K
VANGUARD SPECIALIZED FUNDSSOLE	DIV APP ETF	94.81K	SH	$15.4K 11.21%	94.81K
APPLE INCSOLE	COM	43.93K	SH	$8.5K 6.20%	43.93K
VANGUARD SCOTTSDALE FDSSOLE	SHRT TRM CORP BD	102.87K	SH	$7.8K 5.66%	102.87K
VANGUARD WORLD FDSOLE	MEGA CAP VAL ETF	67.17K	SH	$7.0K 5.07%	67.17K
SPDR SER TRSOLE	S&P DIVID ETF	54.28K	SH	$6.7K 4.84%	54.28K
VANGUARD INDEX FDSSOLE	GROWTH ETF	14.22K	SH	$4.0K 2.93%	14.22K
VANGUARD INDEX FDSSOLE	MCAP GR IDXVIP	13.52K	SH	$2.8K 2.02%	13.52K
SELECT SECTOR SPDR TRSOLE	SBI CONS STPLS	36.66K	SH	$2.7K 1.98%	36.66K
INVESCO EXCHANGE TRADED FD TSOLE	S&P500 EQL STP	14.46K	SH	$2.4K 1.76%	14.46K
VANGUARD INDEX FDSSOLE	VALUE ETF	16.89K	SH	$2.4K 1.75%	16.89K
ISHARES TRSOLE	CORE S&P US GWT	24.45K	SH	$2.4K 1.74%	24.45K
VANGUARD BD INDEX FDSSOLE	VANGUARD ULTRA	47.84K	SH	$2.4K 1.71%	47.84K
ISHARES TRSOLE	US HLTHCARE ETF	6.75K	SH	$1.9K 1.38%	6.75K
VANGUARD WORLD FDSSOLE	HEALTH CAR ETF	7.20K	SH	$1.8K 1.28%	7.20K
VANGUARD INDEX FDSSOLE	MCAP VL IDXVIP	12.55K	SH	$1.7K 1.26%	12.55K
VANGUARD INDEX FDSSOLE	MID CAP ETF	6.90K	SH	$1.5K 1.11%	6.90K
VANGUARD INDEX FDSSOLE	SM CP VAL ETF	8.88K	SH	$1.5K 1.07%	8.88K
ISHARES INCSOLE	MSCI GBL MIN VOL	14.65K	SH	$1.4K 1.04%	14.65K
SELECT SECTOR SPDR TRSOLE	SBI INT-UTILS	21.70K	SH	$1.4K 1.03%	21.70K
VANGUARD INTL EQUITY INDEX FSOLE	TT WRLD ST ETF	14.47K	SH	$1.4K 1.02%	14.47K
FIRST TR VALUE LINE DIVID INSOLE	SHS	32.76K	SH	$1.3K 0.96%	32.76K
AMAZON COM INCSOLE	COM	9.15K	SH	$1.2K 0.87%	9.15K
ISHARES TRSOLE	US INDUSTRIALS	11.08K	SH	$1.2K 0.85%	11.08K

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