Filed: 10/28/2024ACC: 0001596906-24-000004
📋 What this filing means
KEYSTONE FINANCIAL PLANNING, INC. filed this quarterly 13F‑HR report disclosing 47 equity positions with a total reported market value of $330.43M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
47
Positions
$330.43M
Total AUM (reported)
4.76M
Total Shares
Allocation by class
US DIVIDEND EQ$157.13M47.6%
COM$128.65M38.9%
COM NEW$9.72M2.9%
PRTFLO S&P500 HI$8.76M2.7%
SPONSORED ADR$7.91M2.4%
CL B$6.45M2.0%
CORE HIGH DV ETF$3.77M1.1%
Portfolio Concentration
Top 3$180.02M54.5%
4–10$57.18M17.3%
11–25$70.97M21.5%
Rest$22.26M6.7%
Top 3 weight
54.5%
Top 10 weight
71.8%
Voting Authority Distribution
Total shares with voting rights: 4.76M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
4.76M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole47
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings47
Rows:
SCHWAB STRATEGIC TR
SOLEShares1.86M
TypeSH
Market value$157.13M
47.55%
Sole
0.00
Shared
0.00
None
1.86M
MICROSOFT CORP
SOLEShares27.72K
TypeSH
Market value$11.93M
3.61%
Sole
0.00
Shared
0.00
None
27.72K
VERIZON COMMUNICATIONS INC
SOLEShares244.01K
TypeSH
Market value$10.96M
3.32%
Sole
0.00
Shared
0.00
None
244.01K
PHILIP MORRIS INTL INC
SOLEShares82.86K
TypeSH
Market value$10.06M
3.04%
Sole
0.00
Shared
0.00
None
82.86K
SPDR SER TR
SOLEShares191.82K
TypeSH
Market value$8.76M
2.65%
Sole
0.00
Shared
0.00
None
191.82K
BRISTOL-MYERS SQUIBB CO
SOLEShares158.92K
TypeSH
Market value$8.22M
2.49%
Sole
0.00
Shared
0.00
None
158.92K
CME GROUP INC
SOLEShares35.23K
TypeSH
Market value$7.77M
2.35%
Sole
0.00
Shared
0.00
None
35.23K
PRICE T ROWE GROUP INC
SOLEShares69.85K
TypeSH
Market value$7.61M
2.30%
Sole
0.00
Shared
0.00
None
69.85K
PFIZER INC
SOLEShares256.70K
TypeSH
Market value$7.43M
2.25%
Sole
0.00
Shared
0.00
None
256.70K
PINNACLE WEST CAP CORP
SOLEShares82.74K
TypeSH
Market value$7.33M
2.22%
Sole
0.00
Shared
0.00
None
82.74K
BANK NOVA SCOTIA HALIFAX
SOLEShares133.46K
TypeSH
Market value$7.27M
2.20%
Sole
0.00
Shared
0.00
None
133.46K
TORONTO DOMINION BK ONT
SOLEShares113.18K
TypeSH
Market value$7.16M
2.17%
Sole
0.00
Shared
0.00
None
113.18K
UNITED PARCEL SERVICE INC
SOLEShares47.34K
TypeSH
Market value$6.45M
1.95%
Sole
0.00
Shared
0.00
None
47.34K
BRITISH AMERN TOB PLC
SOLEShares173.27K
TypeSH
Market value$6.34M
1.92%
Sole
0.00
Shared
0.00
None
173.27K
AT&T INC
SOLEShares276.39K
TypeSH
Market value$6.08M
1.84%
Sole
0.00
Shared
0.00
None
276.39K
EXXON MOBIL CORP
SOLEShares49.94K
TypeSH
Market value$5.85M
1.77%
Sole
0.00
Shared
0.00
None
49.94K
ALTRIA GROUP INC
SOLEShares110.08K
TypeSH
Market value$5.62M
1.70%
Sole
0.00
Shared
0.00
None
110.08K
QUALCOMM INC
SOLEShares26.74K
TypeSH
Market value$4.55M
1.38%
Sole
0.00
Shared
0.00
None
26.74K
ISHARES TR
SOLEShares32.02K
TypeSH
Market value$3.77M
1.14%
Sole
0.00
Shared
0.00
None
32.02K
CHEVRON CORP NEW
SOLEShares25.44K
TypeSH
Market value$3.75M
1.13%
Sole
0.00
Shared
0.00
None
25.44K
GENUINE PARTS CO
SOLEShares22.48K
TypeSH
Market value$3.14M
0.95%
Sole
0.00
Shared
0.00
None
22.48K
VANGUARD WHITEHALL FDS
SOLEShares23.13K
TypeSH
Market value$2.97M
0.90%
Sole
0.00
Shared
0.00
None
23.13K
CISCO SYS INC
SOLEShares51.49K
TypeSH
Market value$2.74M
0.83%
Sole
0.00
Shared
0.00
None
51.49K
COCA COLA CO
SOLEShares37.32K
TypeSH
Market value$2.68M
0.81%
Sole
0.00
Shared
0.00
None
37.32K
MCDONALDS CORP
SOLEShares8.56K
TypeSH
Market value$2.61M
0.79%
Sole
0.00
Shared
0.00
None
8.56K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 1.86M | SH | $157.13M 47.55% | 0.00 | 0.00 | 1.86M |
MICROSOFT CORPSOLE | COM | 27.72K | SH | $11.93M 3.61% | 0.00 | 0.00 | 27.72K |
VERIZON COMMUNICATIONS INCSOLE | COM | 244.01K | SH | $10.96M 3.32% | 0.00 | 0.00 | 244.01K |
PHILIP MORRIS INTL INCSOLE | COM | 82.86K | SH | $10.06M 3.04% | 0.00 | 0.00 | 82.86K |
SPDR SER TRSOLE | PRTFLO S&P500 HI | 191.82K | SH | $8.76M 2.65% | 0.00 | 0.00 | 191.82K |
BRISTOL-MYERS SQUIBB COSOLE | COM | 158.92K | SH | $8.22M 2.49% | 0.00 | 0.00 | 158.92K |
CME GROUP INCSOLE | COM | 35.23K | SH | $7.77M 2.35% | 0.00 | 0.00 | 35.23K |
PRICE T ROWE GROUP INCSOLE | COM | 69.85K | SH | $7.61M 2.30% | 0.00 | 0.00 | 69.85K |
PFIZER INCSOLE | COM | 256.70K | SH | $7.43M 2.25% | 0.00 | 0.00 | 256.70K |
PINNACLE WEST CAP CORPSOLE | COM | 82.74K | SH | $7.33M 2.22% | 0.00 | 0.00 | 82.74K |
BANK NOVA SCOTIA HALIFAXSOLE | COM | 133.46K | SH | $7.27M 2.20% | 0.00 | 0.00 | 133.46K |
TORONTO DOMINION BK ONTSOLE | COM NEW | 113.18K | SH | $7.16M 2.17% | 0.00 | 0.00 | 113.18K |
UNITED PARCEL SERVICE INCSOLE | CL B | 47.34K | SH | $6.45M 1.95% | 0.00 | 0.00 | 47.34K |
BRITISH AMERN TOB PLCSOLE | SPONSORED ADR | 173.27K | SH | $6.34M 1.92% | 0.00 | 0.00 | 173.27K |
AT&T INCSOLE | COM | 276.39K | SH | $6.08M 1.84% | 0.00 | 0.00 | 276.39K |
EXXON MOBIL CORPSOLE | COM | 49.94K | SH | $5.85M 1.77% | 0.00 | 0.00 | 49.94K |
ALTRIA GROUP INCSOLE | COM | 110.08K | SH | $5.62M 1.70% | 0.00 | 0.00 | 110.08K |
QUALCOMM INCSOLE | COM | 26.74K | SH | $4.55M 1.38% | 0.00 | 0.00 | 26.74K |
ISHARES TRSOLE | CORE HIGH DV ETF | 32.02K | SH | $3.77M 1.14% | 0.00 | 0.00 | 32.02K |
CHEVRON CORP NEWSOLE | COM | 25.44K | SH | $3.75M 1.13% | 0.00 | 0.00 | 25.44K |
GENUINE PARTS COSOLE | COM | 22.48K | SH | $3.14M 0.95% | 0.00 | 0.00 | 22.48K |
VANGUARD WHITEHALL FDSSOLE | HIGH DIV YLD | 23.13K | SH | $2.97M 0.90% | 0.00 | 0.00 | 23.13K |
CISCO SYS INCSOLE | COM | 51.49K | SH | $2.74M 0.83% | 0.00 | 0.00 | 51.49K |
COCA COLA COSOLE | COM | 37.32K | SH | $2.68M 0.81% | 0.00 | 0.00 | 37.32K |
MCDONALDS CORPSOLE | COM | 8.56K | SH | $2.61M 0.79% | 0.00 | 0.00 | 8.56K |
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