KEYSTONE FINANCIAL PLANNING, INC.

PrivateCIK: 1596906
Location

CLEVELAND, OH

๐Ÿ“‹ What this filing means

KEYSTONE FINANCIAL PLANNING, INC. filed this quarterly 13Fโ€‘HR report disclosing 44 equity positions with a total reported market value of $260.2K. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

44
Positions
$260.2K
Total AUM (reported)
4.84M
Total Shares

Allocation by class

TOTAL AUM$260.2K44 positions
COM$133.2K51.2%
US DIVIDEND EQ$81.1K31.2%
SPONSORED ADR$15.1K5.8%
SPON ADR NEW$7.3K2.8%
CL B$6.7K2.6%
PRTFLO S&P500 HI$6.1K2.3%
CORE HIGH DV ETF$3.3K1.3%

Portfolio Concentration

Top 339.4%4โ€“1019.8%11โ€“2531.1%Rest9.6%TOP 1059.3%0%100%
Top 3$102.6K39.4%
4โ€“10$51.6K19.8%
11โ€“25$80.8K31.1%
Rest$25.1K9.6%

Top 3 weight

39.4%

Top 10 weight

59.3%

Voting Authority Distribution

Total shares with voting rights: 4.84M

Sole

Full voting authority

0.00

shares

% of voting shares0.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

4.84M

shares

% of voting shares100.0%

Investment Discretion (by position count)

Sole44
Shared0
Other0
Dominant voting typeNone ยท 100.0% of voting shares
Institutional Holdings44
Rows:

SCHWAB STRATEGIC TR

SOLE
US DIVIDEND EQ
Shares1.22M
TypeSH
Market value$81.1K
31.18%
Sole
0.00
Shared
0.00
None
1.22M

EXXON MOBIL CORP

SOLE
COM
Shares137.85K
TypeSH
Market value$12.0K
4.63%
Sole
0.00
Shared
0.00
None
137.85K

CISCO SYS INC

SOLE
COM
Shares236.11K
TypeSH
Market value$9.4K
3.63%
Sole
0.00
Shared
0.00
None
236.11K

VERIZON COMMUNICATIONS INC

SOLE
COM
Shares208.23K
TypeSH
Market value$7.9K
3.04%
Sole
0.00
Shared
0.00
None
208.23K

GSK PLC

SOLE
SPONSORED ADR
Shares262.87K
TypeSH
Market value$7.7K
2.97%
Sole
0.00
Shared
0.00
None
262.87K

KELLOGG CO

SOLE
COM
Shares106.96K
TypeSH
Market value$7.5K
2.86%
Sole
0.00
Shared
0.00
None
106.96K

UNILEVER PLC

SOLE
SPON ADR NEW
Shares165.52K
TypeSH
Market value$7.3K
2.79%
Sole
0.00
Shared
0.00
None
165.52K

PHILIP MORRIS INTL INC

SOLE
COM
Shares87.33K
TypeSH
Market value$7.2K
2.79%
Sole
0.00
Shared
0.00
None
87.33K

3M CO

SOLE
COM
Shares63.75K
TypeSH
Market value$7.0K
2.71%
Sole
0.00
Shared
0.00
None
63.75K

JPMORGAN CHASE & CO

SOLE
COM
Shares66.91K
TypeSH
Market value$7.0K
2.69%
Sole
0.00
Shared
0.00
None
66.91K

MICROSOFT CORP

SOLE
COM
Shares29.70K
TypeSH
Market value$6.9K
2.66%
Sole
0.00
Shared
0.00
None
29.70K

INTERNATIONAL BUSINESS MACHS

SOLE
COM
Shares57.40K
TypeSH
Market value$6.8K
2.62%
Sole
0.00
Shared
0.00
None
57.40K

UNITED PARCEL SERVICE INC

SOLE
CL B
Shares41.32K
TypeSH
Market value$6.7K
2.57%
Sole
0.00
Shared
0.00
None
41.32K

NEW JERSEY RES CORP

SOLE
COM
Shares172.14K
TypeSH
Market value$6.7K
2.56%
Sole
0.00
Shared
0.00
None
172.14K

BRITISH AMERN TOB PLC

SOLE
SPONSORED ADR
Shares181.91K
TypeSH
Market value$6.5K
2.48%
Sole
0.00
Shared
0.00
None
181.91K

PRICE T ROWE GROUP INC

SOLE
COM
Shares60.39K
TypeSH
Market value$6.3K
2.44%
Sole
0.00
Shared
0.00
None
60.39K

SPDR SER TR

SOLE
PRTFLO S&P500 HI
Shares171.09K
TypeSH
Market value$6.1K
2.33%
Sole
0.00
Shared
0.00
None
171.09K

PINNACLE WEST CAP CORP

SOLE
COM
Shares90.95K
TypeSH
Market value$5.9K
2.26%
Sole
0.00
Shared
0.00
None
90.95K

INTEL CORP

SOLE
COM
Shares219.61K
TypeSH
Market value$5.7K
2.18%
Sole
0.00
Shared
0.00
None
219.61K

ALTRIA GROUP INC

SOLE
COM
Shares114.61K
TypeSH
Market value$4.6K
1.78%
Sole
0.00
Shared
0.00
None
114.61K

AT&T INC

SOLE
COM
Shares287.37K
TypeSH
Market value$4.4K
1.69%
Sole
0.00
Shared
0.00
None
287.37K

CHEVRON CORP NEW

SOLE
COM
Shares27.70K
TypeSH
Market value$4.0K
1.53%
Sole
0.00
Shared
0.00
None
27.70K

GENUINE PARTS CO

SOLE
COM
Shares25.89K
TypeSH
Market value$3.9K
1.49%
Sole
0.00
Shared
0.00
None
25.89K

ISHARES TR

SOLE
CORE HIGH DV ETF
Shares35.82K
TypeSH
Market value$3.3K
1.26%
Sole
0.00
Shared
0.00
None
35.82K

QUALCOMM INC

SOLE
COM
Shares28.43K
TypeSH
Market value$3.2K
1.23%
Sole
0.00
Shared
0.00
None
28.43K
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KEYSTONE FINANCIAL PLANNING, INC. 13F Holdings โ€” 44 Positions | Finecho