Filed: 2/17/2026ACC: 0001398344-26-003195
📋 What this filing means
HOWE & RUSLING INC filed this quarterly 13F‑HR report disclosing 478 equity positions with a total reported market value of $1.51B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
478
Positions
$1.51B
Total AUM (reported)
10.51M
Total Shares
Allocation by class
COM$830.69M54.9%
CL A$80.75M5.3%
TOTAL STK MKT$62.29M4.1%
CORE S&P500 ETF$55.58M3.7%
CORE S&P US GWT$54.18M3.6%
INT-TERM CORP$44.60M3.0%
INTRM GOV CR ETF$40.12M2.7%
Portfolio Concentration
Top 3$181.22M12.0%
4–10$315.98M20.9%
11–25$355.24M23.5%
Rest$659.33M43.6%
Top 3 weight
12.0%
Top 10 weight
32.9%
Voting Authority Distribution
Total shares with voting rights: 10.51M
Sole
Full voting authority
5.15M
shares
% of voting shares49.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
5.36M
shares
% of voting shares51.0%
Investment Discretion (by position count)
Sole478
Shared0
Other0
Dominant voting typeNone · 51.0% of voting shares
Institutional Holdings478
Rows:
VANGUARD INDEX FDS
SOLEShares185.78K
TypeSH
Market value$62.29M
4.12%
Sole
61.96K
Shared
0.00
None
123.83K
JPMORGAN CHASE & CO.
SOLEShares186.83K
TypeSH
Market value$60.20M
3.98%
Sole
93.91K
Shared
0.00
None
92.92K
BROADCOM INC
SOLEShares169.69K
TypeSH
Market value$58.73M
3.88%
Sole
106.33K
Shared
0.00
None
63.36K
ISHARES TR
SOLEShares81.14K
TypeSH
Market value$55.58M
3.68%
Sole
31.27K
Shared
0.00
None
49.88K
ISHARES TR
SOLEShares322.60K
TypeSH
Market value$54.18M
3.58%
Sole
122.03K
Shared
0.00
None
200.56K
APPLE INC
SOLEShares167.51K
TypeSH
Market value$45.54M
3.01%
Sole
85.93K
Shared
0.00
None
81.57K
VANGUARD SCOTTSDALE FDS
SOLEShares532.59K
TypeSH
Market value$44.60M
2.95%
Sole
227.19K
Shared
0.00
None
305.40K
MICROSOFT CORP
SOLEShares83.01K
TypeSH
Market value$40.14M
2.66%
Sole
43.02K
Shared
0.00
None
39.98K
ISHARES TR
SOLEShares373.76K
TypeSH
Market value$40.12M
2.65%
Sole
209.68K
Shared
0.00
None
164.09K
ISHARES TR
SOLEShares349.32K
TypeSH
Market value$35.82M
2.37%
Sole
127.98K
Shared
0.00
None
221.33K
NVIDIA CORPORATION
SOLEShares182.76K
TypeSH
Market value$34.08M
2.25%
Sole
92.10K
Shared
0.00
None
90.66K
AMAZON COM INC
SOLEShares145.78K
TypeSH
Market value$33.65M
2.23%
Sole
73.36K
Shared
0.00
None
72.42K
EXXON MOBIL CORP
SOLEShares232.16K
TypeSH
Market value$27.94M
1.85%
Sole
148.51K
Shared
0.00
None
83.65K
VANGUARD SCOTTSDALE FDS
SOLEShares338.16K
TypeSH
Market value$26.96M
1.78%
Sole
170.78K
Shared
0.00
None
167.38K
META PLATFORMS INC
SOLEShares40.53K
TypeSH
Market value$26.75M
1.77%
Sole
22.64K
Shared
0.00
None
17.89K
HONEYWELL INTL INC
SOLEShares119.79K
TypeSH
Market value$23.37M
1.55%
Sole
70.78K
Shared
0.00
None
49.01K
ALPHABET INC
SOLEShares72.27K
TypeSH
Market value$22.68M
1.50%
Sole
38.06K
Shared
0.00
None
34.21K
INTERCONTINENTAL EXCHANGE IN
SOLEShares134.59K
TypeSH
Market value$21.80M
1.44%
Sole
77.68K
Shared
0.00
None
56.91K
VANGUARD WHITEHALL FDS
SOLEShares147.51K
TypeSH
Market value$21.17M
1.40%
Sole
72.57K
Shared
0.00
None
74.94K
NEXTERA ENERGY INC
SOLEShares263.43K
TypeSH
Market value$21.15M
1.40%
Sole
158.43K
Shared
0.00
None
105K
TJX COS INC NEW
SOLEShares135.31K
TypeSH
Market value$20.78M
1.37%
Sole
74.68K
Shared
0.00
None
60.63K
ABBVIE INC
SOLEShares86.14K
TypeSH
Market value$19.68M
1.30%
Sole
53.27K
Shared
0.00
None
32.87K
INTUIT
SOLEShares28.49K
TypeSH
Market value$18.87M
1.25%
Sole
15.98K
Shared
0.00
None
12.51K
PHILIP MORRIS INTL INC
SOLEShares116.69K
TypeSH
Market value$18.72M
1.24%
Sole
78.44K
Shared
0.00
None
38.24K
GOLDMAN SACHS GROUP INC
SOLEShares20.05K
TypeSH
Market value$17.63M
1.17%
Sole
13.42K
Shared
0.00
None
6.63K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
VANGUARD INDEX FDSSOLE | TOTAL STK MKT | 185.78K | SH | $62.29M 4.12% | 61.96K | 0.00 | 123.83K |
JPMORGAN CHASE & CO.SOLE | COM | 186.83K | SH | $60.20M 3.98% | 93.91K | 0.00 | 92.92K |
BROADCOM INCSOLE | COM | 169.69K | SH | $58.73M 3.88% | 106.33K | 0.00 | 63.36K |
ISHARES TRSOLE | CORE S&P500 ETF | 81.14K | SH | $55.58M 3.68% | 31.27K | 0.00 | 49.88K |
ISHARES TRSOLE | CORE S&P US GWT | 322.60K | SH | $54.18M 3.58% | 122.03K | 0.00 | 200.56K |
APPLE INCSOLE | COM | 167.51K | SH | $45.54M 3.01% | 85.93K | 0.00 | 81.57K |
VANGUARD SCOTTSDALE FDSSOLE | INT-TERM CORP | 532.59K | SH | $44.60M 2.95% | 227.19K | 0.00 | 305.40K |
MICROSOFT CORPSOLE | COM | 83.01K | SH | $40.14M 2.66% | 43.02K | 0.00 | 39.98K |
ISHARES TRSOLE | INTRM GOV CR ETF | 373.76K | SH | $40.12M 2.65% | 209.68K | 0.00 | 164.09K |
ISHARES TRSOLE | CORE S&P US VLU | 349.32K | SH | $35.82M 2.37% | 127.98K | 0.00 | 221.33K |
NVIDIA CORPORATIONSOLE | COM | 182.76K | SH | $34.08M 2.25% | 92.10K | 0.00 | 90.66K |
AMAZON COM INCSOLE | COM | 145.78K | SH | $33.65M 2.23% | 73.36K | 0.00 | 72.42K |
EXXON MOBIL CORPSOLE | COM | 232.16K | SH | $27.94M 1.85% | 148.51K | 0.00 | 83.65K |
VANGUARD SCOTTSDALE FDSSOLE | SHRT TRM CORP BD | 338.16K | SH | $26.96M 1.78% | 170.78K | 0.00 | 167.38K |
META PLATFORMS INCSOLE | CL A | 40.53K | SH | $26.75M 1.77% | 22.64K | 0.00 | 17.89K |
HONEYWELL INTL INCSOLE | COM | 119.79K | SH | $23.37M 1.55% | 70.78K | 0.00 | 49.01K |
ALPHABET INCSOLE | CAP STK CL C | 72.27K | SH | $22.68M 1.50% | 38.06K | 0.00 | 34.21K |
INTERCONTINENTAL EXCHANGE INSOLE | COM | 134.59K | SH | $21.80M 1.44% | 77.68K | 0.00 | 56.91K |
VANGUARD WHITEHALL FDSSOLE | HIGH DIV YLD | 147.51K | SH | $21.17M 1.40% | 72.57K | 0.00 | 74.94K |
NEXTERA ENERGY INCSOLE | COM | 263.43K | SH | $21.15M 1.40% | 158.43K | 0.00 | 105K |
TJX COS INC NEWSOLE | COM | 135.31K | SH | $20.78M 1.37% | 74.68K | 0.00 | 60.63K |
ABBVIE INCSOLE | COM | 86.14K | SH | $19.68M 1.30% | 53.27K | 0.00 | 32.87K |
INTUITSOLE | COM | 28.49K | SH | $18.87M 1.25% | 15.98K | 0.00 | 12.51K |
PHILIP MORRIS INTL INCSOLE | COM | 116.69K | SH | $18.72M 1.24% | 78.44K | 0.00 | 38.24K |
GOLDMAN SACHS GROUP INCSOLE | COM | 20.05K | SH | $17.63M 1.17% | 13.42K | 0.00 | 6.63K |
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