HIGH FALLS ADVISORS, INC

Filed: 8/15/2023ACC: 0001085146-23-003464

📋 What this filing means

HIGH FALLS ADVISORS, INC filed this quarterly 13F‑HR report disclosing 111 equity positions with a total reported market value of $350.66M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

111

Positions

$350.66M

Total AUM (reported)

4.35M

Total Shares

Allocation by class

CORE S&P500 ETF$74.72M21.3%

CORE TOTAL USD$45.70M13.0%

COM$29.09M8.3%

MSCI USA QLT FCT$25.85M7.4%

EAFE GRWTH ETF$23.14M6.6%

MBS ETF$18.26M5.2%

EAFE VALUE ETF$15.26M4.4%

Portfolio Concentration

Top 3$146.26M41.7%

4–10$111.92M31.9%

11–25$53.32M15.2%

Rest$39.17M11.2%

Top 3 weight

41.7%

Top 10 weight

73.6%

Voting Authority Distribution

Total shares with voting rights: 4.35M

Sole

Full voting authority

0.00

% of voting shares0.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

4.35M

% of voting shares100.0%

Investment Discretion (by position count)

Sole111

Shared0

Other0

Dominant voting typeNone · 100.0% of voting shares

Institutional Holdings111

Rows:

ISHARES TR

SOLE

CORE S&P500 ETF

Shares167.64K

TypeSH

Market value$74.72M

21.31%

Sole

0.00

Shared

0.00

None

167.64K

ISHARES TR

SOLE

CORE TOTAL USD

Shares1.01M

TypeSH

Market value$45.70M

13.03%

Sole

0.00

Shared

0.00

None

1.01M

ISHARES TR

SOLE

MSCI USA QLT FCT

Shares191.66K

TypeSH

Market value$25.85M

7.37%

Sole

0.00

Shared

0.00

None

191.66K

ISHARES TR

SOLE

EAFE GRWTH ETF

Shares242.50K

TypeSH

Market value$23.14M

6.60%

Sole

0.00

Shared

0.00

None

242.50K

ISHARES TR

SOLE

MBS ETF

Shares195.75K

TypeSH

Market value$18.26M

5.21%

Sole

0.00

Shared

0.00

None

195.75K

ISHARES TR

SOLE

EAFE VALUE ETF

Shares311.88K

TypeSH

Market value$15.26M

4.35%

Sole

0.00

Shared

0.00

None

311.88K

ISHARES TR

SOLE

US TREAS BD ETF

Shares665K

TypeSH

Market value$15.23M

4.34%

Sole

0.00

Shared

0.00

None

665K

ISHARES TR

SOLE

ESG AWR MSCI USA

Shares154.86K

TypeSH

Market value$15.09M

4.30%

Sole

0.00

Shared

0.00

None

154.86K

ISHARES INC

SOLE

CORE MSCI EMKT

Shares259.61K

TypeSH

Market value$12.80M

3.65%

Sole

0.00

Shared

0.00

None

259.61K

ISHARES TR

SOLE

U.S. TECH ETF

Shares111.52K

TypeSH

Market value$12.14M

3.46%

Sole

0.00

Shared

0.00

None

111.52K

APPLE INC

SOLE

COM

Shares54.38K

TypeSH

Market value$10.55M

3.01%

Sole

0.00

Shared

0.00

None

54.38K

ISHARES TR

SOLE

MSCI USA MIN VOL

Shares109.41K

TypeSH

Market value$8.13M

2.32%

Sole

0.00

Shared

0.00

None

109.41K

ISHARES TR

SOLE

NATIONAL MUN ETF

Shares58.65K

TypeSH

Market value$6.26M

1.79%

Sole

0.00

Shared

0.00

None

58.65K

ISHARES TR

SOLE

10-20 YR TRS ETF

Shares45.73K

TypeSH

Market value$5.07M

1.44%

Sole

0.00

Shared

0.00

None

45.73K

INVESCO QQQ TR

SOLE

UNIT SER 1

Shares9.33K

TypeSH

Market value$3.45M

0.98%

Sole

0.00

Shared

0.00

None

9.33K

ISHARES TR

SOLE

IBOXX INV CP ETF

Shares25.33K

TypeSH

Market value$2.74M

0.78%

Sole

0.00

Shared

0.00

None

25.33K

SPDR S&P 500 ETF TR

SOLE

TR UNIT

Shares6.13K

TypeSH

Market value$2.72M

0.77%

Sole

0.00

Shared

0.00

None

6.13K

MICROSOFT CORP

SOLE

COM

Shares7.29K

TypeSH

Market value$2.48M

0.71%

Sole

0.00

Shared

0.00

None

7.29K

ISHARES TR

SOLE

US INFRASTRUC

Shares57.32K

TypeSH

Market value$2.24M

0.64%

Sole

0.00

Shared

0.00

None

57.32K

ISHARES TR

SOLE

JPMORGAN USD EMG

Shares20.54K

TypeSH

Market value$1.78M

0.51%

Sole

0.00

Shared

0.00

None

20.54K

ISHARES TR

SOLE

FALN ANGLS USD

Shares69.44K

TypeSH

Market value$1.76M

0.50%

Sole

0.00

Shared

0.00

None

69.44K

SPDR SER TR

SOLE

S&P DIVID ETF

Shares13.86K

TypeSH

Market value$1.70M

0.48%

Sole

0.00

Shared

0.00

None

13.86K

SPDR SER TR

SOLE

NUVEEN BLMBRG MU

Shares33.69K

TypeSH

Market value$1.55M

0.44%

Sole

0.00

Shared

0.00

None

33.69K

ISHARES TR

SOLE

SELECT DIVID ETF

Shares13.49K

TypeSH

Market value$1.53M

0.44%

Sole

0.00

Shared

0.00

None

13.49K

TESLA INC

SOLE

COM

Shares5.21K

TypeSH

Market value$1.37M

0.39%

Sole

0.00

Shared

0.00

None

5.21K

Issuer	Class	Shares	Type	Value / Portfolio %	None
ISHARES TRSOLE	CORE S&P500 ETF	167.64K	SH	$74.72M 21.31%	167.64K
ISHARES TRSOLE	CORE TOTAL USD	1.01M	SH	$45.70M 13.03%	1.01M
ISHARES TRSOLE	MSCI USA QLT FCT	191.66K	SH	$25.85M 7.37%	191.66K
ISHARES TRSOLE	EAFE GRWTH ETF	242.50K	SH	$23.14M 6.60%	242.50K
ISHARES TRSOLE	MBS ETF	195.75K	SH	$18.26M 5.21%	195.75K
ISHARES TRSOLE	EAFE VALUE ETF	311.88K	SH	$15.26M 4.35%	311.88K
ISHARES TRSOLE	US TREAS BD ETF	665K	SH	$15.23M 4.34%	665K
ISHARES TRSOLE	ESG AWR MSCI USA	154.86K	SH	$15.09M 4.30%	154.86K
ISHARES INCSOLE	CORE MSCI EMKT	259.61K	SH	$12.80M 3.65%	259.61K
ISHARES TRSOLE	U.S. TECH ETF	111.52K	SH	$12.14M 3.46%	111.52K
APPLE INCSOLE	COM	54.38K	SH	$10.55M 3.01%	54.38K
ISHARES TRSOLE	MSCI USA MIN VOL	109.41K	SH	$8.13M 2.32%	109.41K
ISHARES TRSOLE	NATIONAL MUN ETF	58.65K	SH	$6.26M 1.79%	58.65K
ISHARES TRSOLE	10-20 YR TRS ETF	45.73K	SH	$5.07M 1.44%	45.73K
INVESCO QQQ TRSOLE	UNIT SER 1	9.33K	SH	$3.45M 0.98%	9.33K
ISHARES TRSOLE	IBOXX INV CP ETF	25.33K	SH	$2.74M 0.78%	25.33K
SPDR S&P 500 ETF TRSOLE	TR UNIT	6.13K	SH	$2.72M 0.77%	6.13K
MICROSOFT CORPSOLE	COM	7.29K	SH	$2.48M 0.71%	7.29K
ISHARES TRSOLE	US INFRASTRUC	57.32K	SH	$2.24M 0.64%	57.32K
ISHARES TRSOLE	JPMORGAN USD EMG	20.54K	SH	$1.78M 0.51%	20.54K
ISHARES TRSOLE	FALN ANGLS USD	69.44K	SH	$1.76M 0.50%	69.44K
SPDR SER TRSOLE	S&P DIVID ETF	13.86K	SH	$1.70M 0.48%	13.86K
SPDR SER TRSOLE	NUVEEN BLMBRG MU	33.69K	SH	$1.55M 0.44%	33.69K
ISHARES TRSOLE	SELECT DIVID ETF	13.49K	SH	$1.53M 0.44%	13.49K
TESLA INCSOLE	COM	5.21K	SH	$1.37M 0.39%	5.21K

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