HEROLD ADVISORS, INC.

PrivateCIK: 1891713
Location

NEW YORK, NY

263
Positions
$455.35M
Total AUM (reported)
4.94M
Total Shares

Allocation by class

TOTAL AUM$455.35M263 positions
COM$234.50M51.5%
CL A$19.39M4.3%
COM NEW$9.43M2.1%
US EQT ETF$9.37M2.1%
US EQUITY MARKET$9.37M2.1%
COM CL A$8.10M1.8%
CORE FIXED INCOM$7.35M1.6%

Portfolio Concentration

Top 312.0%4–1014.1%11–2519.0%Rest54.9%TOP 1026.1%0%100%
Top 3$54.71M12.0%
4–10$64.35M14.1%
11–25$86.37M19.0%
Rest$249.91M54.9%

Top 3 weight

12.0%

Top 10 weight

26.1%

Voting Authority Distribution

Total shares with voting rights: 4.94M

Sole

Full voting authority

4.94M

shares

% of voting shares100.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

0.00

shares

% of voting shares0.0%

Investment Discretion (by position count)

Sole263
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings263
Rows:

APPLE INC

SOLE
COM
Shares83.95K
TypeSH
Market value$21.31M
4.68%
Sole
83.95K
Shared
0.00
None
0.00

NVIDIA CORPORATION

SOLE
COM
Shares113.79K
TypeSH
Market value$19.85M
4.36%
Sole
113.79K
Shared
0.00
None
0.00

MICROSOFT CORP

SOLE
COM
Shares36.64K
TypeSH
Market value$13.56M
2.98%
Sole
36.64K
Shared
0.00
None
0.00

EXXON MOBIL CORP

SOLE
COM
Shares65.33K
TypeSH
Market value$11.08M
2.43%
Sole
65.33K
Shared
0.00
None
0.00

ELI LILLY & CO

SOLE
COM
Shares10.19K
TypeSH
Market value$9.38M
2.06%
Sole
10.19K
Shared
0.00
None
0.00

AMERICAN CENTY ETF TR

SOLE
US EQT ETF
Shares84.32K
TypeSH
Market value$9.37M
2.06%
Sole
84.32K
Shared
0.00
None
0.00

DIMENSIONAL ETF TRUST

SOLE
US EQUITY MARKET
Shares132.09K
TypeSH
Market value$9.37M
2.06%
Sole
132.09K
Shared
0.00
None
0.00

WALMART INC

SOLE
COM
Shares70.47K
TypeSH
Market value$8.76M
1.92%
Sole
70.47K
Shared
0.00
None
0.00

JPMORGAN CHASE & CO

SOLE
COM
Shares28.90K
TypeSH
Market value$8.50M
1.87%
Sole
28.90K
Shared
0.00
None
0.00

MASTERCARD INCORPORATED

SOLE
CL A
Shares15.79K
TypeSH
Market value$7.89M
1.73%
Sole
15.79K
Shared
0.00
None
0.00

ABBVIE INC

SOLE
COM
Shares35.09K
TypeSH
Market value$7.63M
1.68%
Sole
35.09K
Shared
0.00
None
0.00

DIMENSIONAL ETF TRUST

SOLE
CORE FIXED INCOM
Shares173.99K
TypeSH
Market value$7.35M
1.61%
Sole
173.99K
Shared
0.00
None
0.00

AMERICAN CENTY ETF TR

SOLE
AVANTIS CORE FI
Shares174.44K
TypeSH
Market value$7.25M
1.59%
Sole
174.44K
Shared
0.00
None
0.00

ALPHABET INC

SOLE
CAP STK CL A
Shares24.91K
TypeSH
Market value$7.16M
1.57%
Sole
24.91K
Shared
0.00
None
0.00

AMERICAN CENTY ETF TR

SOLE
AVANTIS US LARG
Shares90.59K
TypeSH
Market value$7.02M
1.54%
Sole
90.59K
Shared
0.00
None
0.00

VISA INC

SOLE
COM CL A
Shares22.66K
TypeSH
Market value$6.85M
1.50%
Sole
22.66K
Shared
0.00
None
0.00

CHEVRON CORPORATION

SOLE
COM
Shares27.49K
TypeSH
Market value$5.69M
1.25%
Sole
27.49K
Shared
0.00
None
0.00

AMPHENOL CORP

SOLE
CL A
Shares40.79K
TypeSH
Market value$5.15M
1.13%
Sole
40.79K
Shared
0.00
None
0.00

ISHARES TR

SOLE
ISHS 5-10YR INVT
Shares96.82K
TypeSH
Market value$5.15M
1.13%
Sole
96.82K
Shared
0.00
None
0.00

FLEXSHARES TR

SOLE
CR SCD US BD
Shares98.16K
TypeSH
Market value$4.77M
1.05%
Sole
98.16K
Shared
0.00
None
0.00

INTERNATIONAL BUSINESS MACHS

SOLE
COM
Shares19.62K
TypeSH
Market value$4.75M
1.04%
Sole
19.62K
Shared
0.00
None
0.00

AMAZON COM INC

SOLE
COM
Shares21.72K
TypeSH
Market value$4.52M
0.99%
Sole
21.72K
Shared
0.00
None
0.00

FLEXSHARES TR

SOLE
US QUALITY CAP
Shares56.74K
TypeSH
Market value$4.44M
0.97%
Sole
56.74K
Shared
0.00
None
0.00

VERIZON COMMUNICATIONS INC

SOLE
COM
Shares86.35K
TypeSH
Market value$4.33M
0.95%
Sole
86.35K
Shared
0.00
None
0.00

FLEXSHARES TR

SOLE
INT QLTDVDYNAM
Shares113.43K
TypeSH
Market value$4.30M
0.94%
Sole
113.43K
Shared
0.00
None
0.00
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