CENTER FOR FINANCIAL PLANNING, INC.

PrivateCIK: 1803557
Location

SOUTHFIED, MI

๐Ÿ“‹ What this filing means

CENTER FOR FINANCIAL PLANNING, INC. filed this quarterly 13Fโ€‘HR report disclosing 660 equity positions with a total reported market value of $935.58M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

660
Positions
$935.58M
Total AUM (reported)
5.87M
Total Shares

Allocation by class

TOTAL AUM$935.58M660 positions
S&P 500 ETF SHS$329.39M35.2%
COM$123.90M13.2%
CORE US AGGBD ET$100.15M10.7%
CORE MSCI EAFE$95.33M10.2%
SMALL CP ETF$64.51M6.9%
MID CAP ETF$43.69M4.7%
FTSE EMR MKT ETF$30.68M3.3%

Portfolio Concentration

Top 356.1%4โ€“1021.0%11โ€“257.8%Rest15.2%TOP 1077.1%0%100%
Top 3$524.87M56.1%
4โ€“10$196.01M21.0%
11โ€“25$72.61M7.8%
Rest$142.08M15.2%

Top 3 weight

56.1%

Top 10 weight

77.1%

Voting Authority Distribution

Total shares with voting rights: 5.87M

Sole

Full voting authority

0.00

shares

% of voting shares0.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

5.87M

shares

% of voting shares100.0%

Investment Discretion (by position count)

Sole660
Shared0
Other0
Dominant voting typeNone ยท 100.0% of voting shares
Institutional Holdings660
Rows:

VANGUARD INDEX FDS

SOLE
S&P 500 ETF SHS
Shares537.88K
TypeSH
Market value$329.39M
35.21%
Sole
0.00
Shared
0.00
None
537.88K

ISHARES TR

SOLE
CORE US AGGBD ET
Shares999.01K
TypeSH
Market value$100.15M
10.70%
Sole
0.00
Shared
0.00
None
999.01K

ISHARES TR

SOLE
CORE MSCI EAFE
Shares1.09M
TypeSH
Market value$95.33M
10.19%
Sole
0.00
Shared
0.00
None
1.09M

VANGUARD INDEX FDS

SOLE
SMALL CP ETF
Shares253.69K
TypeSH
Market value$64.51M
6.90%
Sole
0.00
Shared
0.00
None
253.69K

VANGUARD INDEX FDS

SOLE
MID CAP ETF
Shares148.74K
TypeSH
Market value$43.69M
4.67%
Sole
0.00
Shared
0.00
None
148.74K

VANGUARD INTL EQUITY INDEX F

SOLE
FTSE EMR MKT ETF
Shares566.18K
TypeSH
Market value$30.68M
3.28%
Sole
0.00
Shared
0.00
None
566.18K

ISHARES TR

SOLE
MSCI USA QLT FCT
Shares94.20K
TypeSH
Market value$18.32M
1.96%
Sole
0.00
Shared
0.00
None
94.20K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL A
Shares19.00
TypeSH
Market value$14.33M
1.53%
Sole
0.00
Shared
0.00
None
19.00

MICROSOFT CORP

SOLE
COM
Shares23.88K
TypeSH
Market value$12.37M
1.32%
Sole
0.00
Shared
0.00
None
23.88K

VANGUARD INDEX FDS

SOLE
SM CP VAL ETF
Shares58.02K
TypeSH
Market value$12.11M
1.29%
Sole
0.00
Shared
0.00
None
58.02K

VANGUARD STAR FDS

SOLE
VG TL INTL STK F
Shares134.84K
TypeSH
Market value$9.91M
1.06%
Sole
0.00
Shared
0.00
None
134.84K

APPLE INC

SOLE
COM
Shares32.17K
TypeSH
Market value$8.19M
0.88%
Sole
0.00
Shared
0.00
None
32.17K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL B NEW
Shares14.36K
TypeSH
Market value$7.22M
0.77%
Sole
0.00
Shared
0.00
None
14.36K

AMAZON COM INC

SOLE
COM
Shares25.37K
TypeSH
Market value$5.57M
0.60%
Sole
0.00
Shared
0.00
None
25.37K

JPMORGAN CHASE & CO.

SOLE
COM
Shares17.27K
TypeSH
Market value$5.45M
0.58%
Sole
0.00
Shared
0.00
None
17.27K

ALPHABET INC

SOLE
CAP STK CL C
Shares19.54K
TypeSH
Market value$4.76M
0.51%
Sole
0.00
Shared
0.00
None
19.54K

VANGUARD INDEX FDS

SOLE
GROWTH ETF
Shares8.90K
TypeSH
Market value$4.27M
0.46%
Sole
0.00
Shared
0.00
None
8.90K

ABBVIE INC

SOLE
COM
Shares18.14K
TypeSH
Market value$4.20M
0.45%
Sole
0.00
Shared
0.00
None
18.14K

FIRST TR EXCHANGE-TRADED FD

SOLE
FST LOW OPPT EFT
Shares69.05K
TypeSH
Market value$3.44M
0.37%
Sole
0.00
Shared
0.00
None
69.05K

RAYMOND JAMES FINL INC

SOLE
COM
Shares19.28K
TypeSH
Market value$3.33M
0.36%
Sole
0.00
Shared
0.00
None
19.28K

VANGUARD INDEX FDS

SOLE
SML CP GRW ETF
Shares11.13K
TypeSH
Market value$3.31M
0.35%
Sole
0.00
Shared
0.00
None
11.13K

SPDR S&P 500 ETF TR

SOLE
TR UNIT
Shares4.97K
TypeSH
Market value$3.31M
0.35%
Sole
0.00
Shared
0.00
None
4.97K

BROADCOM INC

SOLE
COM
Shares9.92K
TypeSH
Market value$3.27M
0.35%
Sole
0.00
Shared
0.00
None
9.92K

ISHARES TR

SOLE
CORE S&P MCP ETF
Shares49.55K
TypeSH
Market value$3.23M
0.35%
Sole
0.00
Shared
0.00
None
49.55K

FIRST TR EXCHANGE-TRADED FD

SOLE
LIMITED DURATION
Shares164.07K
TypeSH
Market value$3.15M
0.34%
Sole
0.00
Shared
0.00
None
164.07K
Page 1 of 27
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CENTER FOR FINANCIAL PLANNING, INC. 13F Holdings โ€” 660 Positions | Finecho