CENTER FOR FINANCIAL PLANNING, INC.

PrivateCIK: 1803557
Location

SOUTHFIED, MI

๐Ÿ“‹ What this filing means

CENTER FOR FINANCIAL PLANNING, INC. filed this quarterly 13Fโ€‘HR report disclosing 580 equity positions with a total reported market value of $737.01M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

580
Positions
$737.01M
Total AUM (reported)
4.67M
Total Shares

Allocation by class

TOTAL AUM$737.01M580 positions
S&P 500 ETF SHS$277.70M37.7%
COM$110.10M14.9%
CORE MSCI EAFE$80.97M11.0%
CORE US AGGBD ET$54.11M7.3%
SM CP VAL ETF$49.79M6.8%
SMALL CP ETF$35.22M4.8%
FTSE EMR MKT ETF$25.79M3.5%

Portfolio Concentration

Top 356.0%4โ€“1022.2%11โ€“257.3%Rest14.6%TOP 1078.2%0%100%
Top 3$412.78M56.0%
4โ€“10$163.38M22.2%
11โ€“25$53.45M7.3%
Rest$107.39M14.6%

Top 3 weight

56.0%

Top 10 weight

78.2%

Voting Authority Distribution

Total shares with voting rights: 4.67M

Sole

Full voting authority

0.00

shares

% of voting shares0.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

4.67M

shares

% of voting shares100.0%

Investment Discretion (by position count)

Sole580
Shared0
Other0
Dominant voting typeNone ยท 100.0% of voting shares
Institutional Holdings580
Rows:

VANGUARD INDEX FDS

SOLE
S&P 500 ETF SHS
Shares526.28K
TypeSH
Market value$277.70M
37.68%
Sole
0.00
Shared
0.00
None
526.28K

ISHARES TR

SOLE
CORE MSCI EAFE
Shares1.04M
TypeSH
Market value$80.97M
10.99%
Sole
0.00
Shared
0.00
None
1.04M

ISHARES TR

SOLE
CORE US AGGBD ET
Shares534.36K
TypeSH
Market value$54.11M
7.34%
Sole
0.00
Shared
0.00
None
534.36K

VANGUARD INDEX FDS

SOLE
SM CP VAL ETF
Shares247.97K
TypeSH
Market value$49.79M
6.76%
Sole
0.00
Shared
0.00
None
247.97K

VANGUARD INDEX FDS

SOLE
SMALL CP ETF
Shares148.49K
TypeSH
Market value$35.22M
4.78%
Sole
0.00
Shared
0.00
None
148.49K

VANGUARD INTL EQUITY INDEX F

SOLE
FTSE EMR MKT ETF
Shares539.01K
TypeSH
Market value$25.79M
3.50%
Sole
0.00
Shared
0.00
None
539.01K

ISHARES TR

SOLE
MSCI USA QLT FCT
Shares98.32K
TypeSH
Market value$17.63M
2.39%
Sole
0.00
Shared
0.00
None
98.32K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL A
Shares19.00
TypeSH
Market value$13.13M
1.78%
Sole
0.00
Shared
0.00
None
19.00

MICROSOFT CORP

SOLE
COM
Shares29.70K
TypeSH
Market value$12.78M
1.73%
Sole
0.00
Shared
0.00
None
29.70K

VANGUARD STAR FDS

SOLE
VG TL INTL STK F
Shares139.59K
TypeSH
Market value$9.04M
1.23%
Sole
0.00
Shared
0.00
None
139.59K

APPLE INC

SOLE
COM
Shares29.07K
TypeSH
Market value$6.77M
0.92%
Sole
0.00
Shared
0.00
None
29.07K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL B NEW
Shares13.23K
TypeSH
Market value$6.09M
0.83%
Sole
0.00
Shared
0.00
None
13.23K

AMAZON COM INC

SOLE
COM
Shares23.58K
TypeSH
Market value$4.39M
0.60%
Sole
0.00
Shared
0.00
None
23.58K

JPMORGAN CHASE & CO.

SOLE
COM
Shares17.41K
TypeSH
Market value$3.67M
0.50%
Sole
0.00
Shared
0.00
None
17.41K

VANGUARD INDEX FDS

SOLE
SML CP GRW ETF
Shares13.32K
TypeSH
Market value$3.56M
0.48%
Sole
0.00
Shared
0.00
None
13.32K

ALPHABET INC

SOLE
CAP STK CL C
Shares20.42K
TypeSH
Market value$3.41M
0.46%
Sole
0.00
Shared
0.00
None
20.42K

PROCTER AND GAMBLE CO

SOLE
COM
Shares19.47K
TypeSH
Market value$3.37M
0.46%
Sole
0.00
Shared
0.00
None
19.47K

VANGUARD INDEX FDS

SOLE
GROWTH ETF
Shares8.32K
TypeSH
Market value$3.19M
0.43%
Sole
0.00
Shared
0.00
None
8.32K

ABBVIE INC

SOLE
COM
Shares14.74K
TypeSH
Market value$2.91M
0.40%
Sole
0.00
Shared
0.00
None
14.74K

SPDR S&P 500 ETF TR

SOLE
TR UNIT
Shares5.05K
TypeSH
Market value$2.90M
0.39%
Sole
0.00
Shared
0.00
None
5.05K

NEXTERA ENERGY INC

SOLE
COM
Shares34.21K
TypeSH
Market value$2.89M
0.39%
Sole
0.00
Shared
0.00
None
34.21K

RAYMOND JAMES FINL INC

SOLE
COM
Shares23.35K
TypeSH
Market value$2.86M
0.39%
Sole
0.00
Shared
0.00
None
23.35K

ISHARES TR

SOLE
CORE S&P MCP ETF
Shares40.49K
TypeSH
Market value$2.52M
0.34%
Sole
0.00
Shared
0.00
None
40.49K

THERMO FISHER SCIENTIFIC INC

SOLE
COM
Shares3.97K
TypeSH
Market value$2.45M
0.33%
Sole
0.00
Shared
0.00
None
3.97K

JOHNSON & JOHNSON

SOLE
COM
Shares15.06K
TypeSH
Market value$2.44M
0.33%
Sole
0.00
Shared
0.00
None
15.06K
Page 1 of 24
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CENTER FOR FINANCIAL PLANNING, INC. 13F Holdings โ€” 580 Positions | Finecho