CENTER FOR FINANCIAL PLANNING, INC.

PrivateCIK: 1803557
Location

SOUTHFIED, MI

๐Ÿ“‹ What this filing means

CENTER FOR FINANCIAL PLANNING, INC. filed this quarterly 13Fโ€‘HR report disclosing 585 equity positions with a total reported market value of $691.70M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

585
Positions
$691.70M
Total AUM (reported)
4.65M
Total Shares

Allocation by class

TOTAL AUM$691.70M585 positions
S&P 500 ETF SHS$262.72M38.0%
COM$107.35M15.5%
CORE MSCI EAFE$74.45M10.8%
CORE US AGGBD ET$47.95M6.9%
SM CP VAL ETF$44.88M6.5%
SMALL CP ETF$31.76M4.6%
FTSE EMR MKT ETF$23.46M3.4%

Portfolio Concentration

Top 355.7%4โ€“1021.8%11โ€“257.6%Rest14.9%TOP 1077.5%0%100%
Top 3$385.12M55.7%
4โ€“10$151.04M21.8%
11โ€“25$52.66M7.6%
Rest$102.87M14.9%

Top 3 weight

55.7%

Top 10 weight

77.5%

Voting Authority Distribution

Total shares with voting rights: 4.65M

Sole

Full voting authority

0.00

shares

% of voting shares0.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

4.65M

shares

% of voting shares100.0%

Investment Discretion (by position count)

Sole585
Shared0
Other0
Dominant voting typeNone ยท 100.0% of voting shares
Institutional Holdings585
Rows:

VANGUARD INDEX FDS

SOLE
S&P 500 ETF SHS
Shares525.31K
TypeSH
Market value$262.72M
37.98%
Sole
0.00
Shared
0.00
None
525.31K

ISHARES TR

SOLE
CORE MSCI EAFE
Shares1.02M
TypeSH
Market value$74.45M
10.76%
Sole
0.00
Shared
0.00
None
1.02M

ISHARES TR

SOLE
CORE US AGGBD ET
Shares493.98K
TypeSH
Market value$47.95M
6.93%
Sole
0.00
Shared
0.00
None
493.98K

VANGUARD INDEX FDS

SOLE
SM CP VAL ETF
Shares245.89K
TypeSH
Market value$44.88M
6.49%
Sole
0.00
Shared
0.00
None
245.89K

VANGUARD INDEX FDS

SOLE
SMALL CP ETF
Shares145.67K
TypeSH
Market value$31.76M
4.59%
Sole
0.00
Shared
0.00
None
145.67K

VANGUARD INTL EQUITY INDEX F

SOLE
FTSE EMR MKT ETF
Shares536.08K
TypeSH
Market value$23.46M
3.39%
Sole
0.00
Shared
0.00
None
536.08K

ISHARES TR

SOLE
MSCI USA QLT FCT
Shares99.06K
TypeSH
Market value$16.91M
2.45%
Sole
0.00
Shared
0.00
None
99.06K

MICROSOFT CORP

SOLE
COM
Shares30.66K
TypeSH
Market value$13.71M
1.98%
Sole
0.00
Shared
0.00
None
30.66K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL A
Shares19.00
TypeSH
Market value$11.63M
1.68%
Sole
0.00
Shared
0.00
None
19.00

VANGUARD STAR FDS

SOLE
VG TL INTL STK F
Shares144.11K
TypeSH
Market value$8.69M
1.26%
Sole
0.00
Shared
0.00
None
144.11K

APPLE INC

SOLE
COM
Shares30.99K
TypeSH
Market value$6.53M
0.94%
Sole
0.00
Shared
0.00
None
30.99K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL B NEW
Shares13.60K
TypeSH
Market value$5.53M
0.80%
Sole
0.00
Shared
0.00
None
13.60K

AMAZON COM INC

SOLE
COM
Shares25.20K
TypeSH
Market value$4.87M
0.70%
Sole
0.00
Shared
0.00
None
25.20K

ALPHABET INC

SOLE
CAP STK CL C
Shares21.88K
TypeSH
Market value$4.01M
0.58%
Sole
0.00
Shared
0.00
None
21.88K

JPMORGAN CHASE & CO.

SOLE
COM
Shares18.05K
TypeSH
Market value$3.65M
0.53%
Sole
0.00
Shared
0.00
None
18.05K

SPDR S&P 500 ETF TR

SOLE
TR UNIT
Shares6.24K
TypeSH
Market value$3.40M
0.49%
Sole
0.00
Shared
0.00
None
6.24K

VANGUARD INDEX FDS

SOLE
SML CP GRW ETF
Shares13.57K
TypeSH
Market value$3.39M
0.49%
Sole
0.00
Shared
0.00
None
13.57K

PROCTER AND GAMBLE CO

SOLE
COM
Shares19.73K
TypeSH
Market value$3.25M
0.47%
Sole
0.00
Shared
0.00
None
19.73K

VANGUARD INDEX FDS

SOLE
GROWTH ETF
Shares8.32K
TypeSH
Market value$3.11M
0.45%
Sole
0.00
Shared
0.00
None
8.32K

RAYMOND JAMES FINL INC

SOLE
COM
Shares24K
TypeSH
Market value$2.97M
0.43%
Sole
0.00
Shared
0.00
None
24K

ABBVIE INC

SOLE
COM
Shares15.04K
TypeSH
Market value$2.58M
0.37%
Sole
0.00
Shared
0.00
None
15.04K

NEXTERA ENERGY INC

SOLE
COM
Shares35K
TypeSH
Market value$2.48M
0.36%
Sole
0.00
Shared
0.00
None
35K

ISHARES TR

SOLE
CORE S&P MCP ETF
Shares40.15K
TypeSH
Market value$2.35M
0.34%
Sole
0.00
Shared
0.00
None
40.15K

THERMO FISHER SCIENTIFIC INC

SOLE
COM
Shares4.11K
TypeSH
Market value$2.27M
0.33%
Sole
0.00
Shared
0.00
None
4.11K

VANGUARD WORLD FD

SOLE
INF TECH ETF
Shares3.92K
TypeSH
Market value$2.26M
0.33%
Sole
0.00
Shared
0.00
None
3.92K
Page 1 of 24
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CENTER FOR FINANCIAL PLANNING, INC. 13F Holdings โ€” 585 Positions | Finecho