CENTER FOR FINANCIAL PLANNING, INC.

PrivateCIK: 1803557
Location

SOUTHFIED, MI

๐Ÿ“‹ What this filing means

CENTER FOR FINANCIAL PLANNING, INC. filed this quarterly 13Fโ€‘HR report disclosing 608 equity positions with a total reported market value of $669.02M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

608
Positions
$669.02M
Total AUM (reported)
4.56M
Total Shares

Allocation by class

TOTAL AUM$669.02M608 positions
S&P 500 ETF SHS$242.89M36.3%
COM$107.35M16.0%
CORE MSCI EAFE$75.04M11.2%
SM CP VAL ETF$46.81M7.0%
CORE US AGGBD ET$41.73M6.2%
SMALL CP ETF$32.19M4.8%
FTSE EMR MKT ETF$22.08M3.3%

Portfolio Concentration

Top 354.5%4โ€“1022.2%11โ€“257.6%Rest15.6%TOP 1076.8%0%100%
Top 3$364.74M54.5%
4โ€“10$148.83M22.2%
11โ€“25$51.11M7.6%
Rest$104.35M15.6%

Top 3 weight

54.5%

Top 10 weight

76.8%

Voting Authority Distribution

Total shares with voting rights: 4.56M

Sole

Full voting authority

0.00

shares

% of voting shares0.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

4.56M

shares

% of voting shares100.0%

Investment Discretion (by position count)

Sole608
Shared0
Other0
Dominant voting typeNone ยท 100.0% of voting shares
Institutional Holdings608
Rows:

VANGUARD INDEX FDS

SOLE
S&P 500 ETF SHS
Shares505.29K
TypeSH
Market value$242.89M
36.31%
Sole
0.00
Shared
0.00
None
505.29K

ISHARES TR

SOLE
CORE MSCI EAFE
Shares1.01M
TypeSH
Market value$75.04M
11.22%
Sole
0.00
Shared
0.00
None
1.01M

VANGUARD INDEX FDS

SOLE
SM CP VAL ETF
Shares243.93K
TypeSH
Market value$46.81M
7.00%
Sole
0.00
Shared
0.00
None
243.93K

ISHARES TR

SOLE
CORE US AGGBD ET
Shares426.11K
TypeSH
Market value$41.73M
6.24%
Sole
0.00
Shared
0.00
None
426.11K

VANGUARD INDEX FDS

SOLE
SMALL CP ETF
Shares140.84K
TypeSH
Market value$32.19M
4.81%
Sole
0.00
Shared
0.00
None
140.84K

VANGUARD INTL EQUITY INDEX F

SOLE
FTSE EMR MKT ETF
Shares528.69K
TypeSH
Market value$22.08M
3.30%
Sole
0.00
Shared
0.00
None
528.69K

ISHARES TR

SOLE
MSCI USA QLT FCT
Shares116.51K
TypeSH
Market value$19.15M
2.86%
Sole
0.00
Shared
0.00
None
116.51K

MICROSOFT CORP

SOLE
COM
Shares30.85K
TypeSH
Market value$12.98M
1.94%
Sole
0.00
Shared
0.00
None
30.85K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL A
Shares19.00
TypeSH
Market value$12.05M
1.80%
Sole
0.00
Shared
0.00
None
19.00

VANGUARD STAR FDS

SOLE
VG TL INTL STK F
Shares143.20K
TypeSH
Market value$8.64M
1.29%
Sole
0.00
Shared
0.00
None
143.20K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL B NEW
Shares13.73K
TypeSH
Market value$5.77M
0.86%
Sole
0.00
Shared
0.00
None
13.73K

APPLE INC

SOLE
COM
Shares30.92K
TypeSH
Market value$5.30M
0.79%
Sole
0.00
Shared
0.00
None
30.92K

AMAZON COM INC

SOLE
COM
Shares25.78K
TypeSH
Market value$4.65M
0.70%
Sole
0.00
Shared
0.00
None
25.78K

VANGUARD INDEX FDS

SOLE
SML CP GRW ETF
Shares13.94K
TypeSH
Market value$3.63M
0.54%
Sole
0.00
Shared
0.00
None
13.94K

JPMORGAN CHASE & CO

SOLE
COM
Shares18.02K
TypeSH
Market value$3.61M
0.54%
Sole
0.00
Shared
0.00
None
18.02K

ALPHABET INC

SOLE
CAP STK CL C
Shares22.03K
TypeSH
Market value$3.35M
0.50%
Sole
0.00
Shared
0.00
None
22.03K

SPDR S&P 500 ETF TR

SOLE
TR UNIT
Shares6.33K
TypeSH
Market value$3.31M
0.50%
Sole
0.00
Shared
0.00
None
6.33K

PROCTER AND GAMBLE CO

SOLE
COM
Shares19.77K
TypeSH
Market value$3.21M
0.48%
Sole
0.00
Shared
0.00
None
19.77K

RAYMOND JAMES FINL INC

SOLE
COM
Shares24.18K
TypeSH
Market value$3.11M
0.46%
Sole
0.00
Shared
0.00
None
24.18K

VANGUARD INDEX FDS

SOLE
GROWTH ETF
Shares8.32K
TypeSH
Market value$2.86M
0.43%
Sole
0.00
Shared
0.00
None
8.32K

ABBVIE INC

SOLE
COM
Shares14.94K
TypeSH
Market value$2.72M
0.41%
Sole
0.00
Shared
0.00
None
14.94K

JOHNSON & JOHNSON

SOLE
COM
Shares15.45K
TypeSH
Market value$2.44M
0.37%
Sole
0.00
Shared
0.00
None
15.45K

ISHARES TR

SOLE
CORE S&P MCP ETF
Shares40.02K
TypeSH
Market value$2.43M
0.36%
Sole
0.00
Shared
0.00
None
40.02K

THERMO FISHER SCIENTIFIC INC

SOLE
COM
Shares4.11K
TypeSH
Market value$2.39M
0.36%
Sole
0.00
Shared
0.00
None
4.11K

SALESFORCE INC

SOLE
COM
Shares7.68K
TypeSH
Market value$2.31M
0.35%
Sole
0.00
Shared
0.00
None
7.68K
Page 1 of 25
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CENTER FOR FINANCIAL PLANNING, INC. 13F Holdings โ€” 608 Positions | Finecho