CENTER FOR FINANCIAL PLANNING, INC.

PrivateCIK: 1803557
Location

SOUTHFIED, MI

๐Ÿ“‹ What this filing means

CENTER FOR FINANCIAL PLANNING, INC. filed this quarterly 13Fโ€‘HR report disclosing 665 equity positions with a total reported market value of $374.6K. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

665
Positions
$374.6K
Total AUM (reported)
3.33M
Total Shares

Allocation by class

TOTAL AUM$374.6K665 positions
S&P 500 ETF SHS$121.9K32.5%
COM$78.3K20.9%
CORE MSCI EAFE$46.6K12.4%
SM CP VAL ETF$30.9K8.2%
SMALL CP ETF$18.3K4.9%
MSCI USA QLT FCT$16.7K4.5%
CL A$9.4K2.5%

Portfolio Concentration

Top 353.2%4โ€“1017.8%11โ€“259.4%Rest19.6%TOP 1071.0%0%100%
Top 3$199.4K53.2%
4โ€“10$66.5K17.8%
11โ€“25$35.3K9.4%
Rest$73.4K19.6%

Top 3 weight

53.2%

Top 10 weight

71.0%

Voting Authority Distribution

Total shares with voting rights: 3.33M

Sole

Full voting authority

0.00

shares

% of voting shares0.0%
Shared

Joint voting authority

0.00

shares

% of voting shares0.0%
None

No voting authority

3.33M

shares

% of voting shares100.0%

Investment Discretion (by position count)

Sole665
Shared0
Other0
Dominant voting typeNone ยท 100.0% of voting shares
Institutional Holdings665
Rows:

VANGUARD INDEX FDS

SOLE
S&P 500 ETF SHS
Shares371.26K
TypeSH
Market value$121.9K
32.54%
Sole
0.00
Shared
0.00
None
371.26K

ISHARES TR

SOLE
CORE MSCI EAFE
Shares884.62K
TypeSH
Market value$46.6K
12.44%
Sole
0.00
Shared
0.00
None
884.62K

VANGUARD INDEX FDS

SOLE
SM CP VAL ETF
Shares215.45K
TypeSH
Market value$30.9K
8.25%
Sole
0.00
Shared
0.00
None
215.45K

VANGUARD INDEX FDS

SOLE
SMALL CP ETF
Shares107.08K
TypeSH
Market value$18.3K
4.89%
Sole
0.00
Shared
0.00
None
107.08K

ISHARES TR

SOLE
MSCI USA QLT FCT
Shares160.90K
TypeSH
Market value$16.7K
4.46%
Sole
0.00
Shared
0.00
None
160.90K

VANGUARD STAR FDS

SOLE
VG TL INTL STK F
Shares175.80K
TypeSH
Market value$8.0K
2.15%
Sole
0.00
Shared
0.00
None
175.80K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL A
Shares19.00
TypeSH
Market value$7.7K
2.06%
Sole
0.00
Shared
0.00
None
19.00

MICROSOFT CORP

SOLE
COM
Shares31.56K
TypeSH
Market value$7.3K
1.96%
Sole
0.00
Shared
0.00
None
31.56K

VANGUARD INTL EQUITY INDEX F

SOLE
FTSE EMR MKT ETF
Shares115.93K
TypeSH
Market value$4.2K
1.13%
Sole
0.00
Shared
0.00
None
115.93K

SPDR S&P 500 ETF TR

SOLE
TR UNIT
Shares11.68K
TypeSH
Market value$4.2K
1.11%
Sole
0.00
Shared
0.00
None
11.68K

APPLE INC

SOLE
COM
Shares29.17K
TypeSH
Market value$4.0K
1.08%
Sole
0.00
Shared
0.00
None
29.17K

BERKSHIRE HATHAWAY INC DEL

SOLE
CL B NEW
Shares14.12K
TypeSH
Market value$3.8K
1.01%
Sole
0.00
Shared
0.00
None
14.12K

PROCTER AND GAMBLE CO

SOLE
COM
Shares22.27K
TypeSH
Market value$2.8K
0.75%
Sole
0.00
Shared
0.00
None
22.27K

NEXTERA ENERGY INC

SOLE
COM
Shares34.80K
TypeSH
Market value$2.7K
0.73%
Sole
0.00
Shared
0.00
None
34.80K

RAYMOND JAMES FINL INC

SOLE
COM
Shares24.25K
TypeSH
Market value$2.4K
0.64%
Sole
0.00
Shared
0.00
None
24.25K

JOHNSON & JOHNSON

SOLE
COM
Shares14.48K
TypeSH
Market value$2.4K
0.63%
Sole
0.00
Shared
0.00
None
14.48K

CHEVRON CORP NEW

SOLE
COM
Shares14.66K
TypeSH
Market value$2.1K
0.56%
Sole
0.00
Shared
0.00
None
14.66K

AMAZON COM INC

SOLE
COM
Shares18.34K
TypeSH
Market value$2.1K
0.55%
Sole
0.00
Shared
0.00
None
18.34K

THERMO FISHER SCIENTIFIC INC

SOLE
COM
Shares4.04K
TypeSH
Market value$2.0K
0.55%
Sole
0.00
Shared
0.00
None
4.04K

ALPHABET INC

SOLE
CAP STK CL C
Shares20.77K
TypeSH
Market value$2.0K
0.53%
Sole
0.00
Shared
0.00
None
20.77K

ABBVIE INC

SOLE
COM
Shares14.29K
TypeSH
Market value$1.9K
0.51%
Sole
0.00
Shared
0.00
None
14.29K

VANGUARD INDEX FDS

SOLE
GROWTH ETF
Shares8.58K
TypeSH
Market value$1.8K
0.49%
Sole
0.00
Shared
0.00
None
8.58K

JPMORGAN CHASE & CO

SOLE
COM
Shares17.04K
TypeSH
Market value$1.8K
0.48%
Sole
0.00
Shared
0.00
None
17.04K

ABBOTT LABS

SOLE
COM
Shares17.78K
TypeSH
Market value$1.7K
0.46%
Sole
0.00
Shared
0.00
None
17.78K

PEPSICO INC

SOLE
COM
Shares10.41K
TypeSH
Market value$1.7K
0.45%
Sole
0.00
Shared
0.00
None
10.41K
Page 1 of 27
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CENTER FOR FINANCIAL PLANNING, INC. 13F Holdings โ€” 665 Positions | Finecho