ADVISORY ALPHA, LLC

Filed: 11/12/2025ACC: 0001576762-25-000004

📋 What this filing means

ADVISORY ALPHA, LLC filed this quarterly 13F‑HR report disclosing 516 equity positions with a total reported market value of $3.59B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

516

Positions

$3.59B

Total AUM (reported)

69.12M

Total Shares

Allocation by class

PRTFLO S&P500 GW$371.95M10.4%

PRTFLO S&P500 VL$311.13M8.7%

COM$270.59M7.5%

US MID-CAP ETF$267.44M7.5%

PORTFOLIO DEVLPD$186.81M5.2%

TECHNOLOGY$165.83M4.6%

PORTFOLIO SHORT$127.96M3.6%

Portfolio Concentration

Top 3$950.52M26.5%

4–10$842.61M23.5%

11–25$694.55M19.4%

Rest$1.10B30.7%

Top 3 weight

26.5%

Top 10 weight

50.0%

Voting Authority Distribution

Total shares with voting rights: 69.12M

Sole

Full voting authority

0.00

% of voting shares0.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

69.12M

% of voting shares100.0%

Investment Discretion (by position count)

Sole516

Shared0

Other0

Dominant voting typeNone · 100.0% of voting shares

Institutional Holdings516

Rows:

SPDR SERIES TRUST

SOLE

PRTFLO S&P500 GW

Shares3.54M

TypeSH

Market value$371.95M

10.36%

Sole

0.00

Shared

0.00

None

3.54M

SPDR SERIES TRUST

SOLE

PRTFLO S&P500 VL

Shares5.61M

TypeSH

Market value$311.13M

8.67%

Sole

0.00

Shared

0.00

None

5.61M

SCHWAB STRATEGIC TR

SOLE

US MID-CAP ETF

Shares8.94M

TypeSH

Market value$267.44M

7.45%

Sole

0.00

Shared

0.00

None

8.94M

SPDR INDEX SHS FDS

SOLE

PORTFOLIO DEVLPD

Shares4.33M

TypeSH

Market value$186.81M

5.21%

Sole

0.00

Shared

0.00

None

4.33M

SELECT SECTOR SPDR TR

SOLE

TECHNOLOGY

Shares579.49K

TypeSH

Market value$165.83M

4.62%

Sole

0.00

Shared

0.00

None

579.49K

SPDR SERIES TRUST

SOLE

PORTFOLIO SHORT

Shares4.24M

TypeSH

Market value$127.96M

3.57%

Sole

0.00

Shared

0.00

None

4.24M

SCHWAB STRATEGIC TR

SOLE

US SML CAP ETF

Shares4.02M

TypeSH

Market value$112.97M

3.15%

Sole

0.00

Shared

0.00

None

4.02M

SELECT SECTOR SPDR TR

SOLE

INDL

Shares593.86K

TypeSH

Market value$91.57M

2.55%

Sole

0.00

Shared

0.00

None

593.86K

SPDR SERIES TRUST

SOLE

PORTFLI HIGH YLD

Shares3.44M

TypeSH

Market value$82.06M

2.29%

Sole

0.00

Shared

0.00

None

3.44M

VANGUARD SCOTTSDALE FDS

SOLE

SHORT TERM TREAS

Shares1.28M

TypeSH

Market value$75.40M

2.10%

Sole

0.00

Shared

0.00

None

1.28M

SSGA ACTIVE ETF TR

SOLE

BLACKSTONE SENR

Shares1.79M

TypeSH

Market value$73.78M

2.06%

Sole

0.00

Shared

0.00

None

1.79M

SPDR INDEX SHS FDS

SOLE

PORTFOLIO EMG MK

Shares1.18M

TypeSH

Market value$55.47M

1.55%

Sole

0.00

Shared

0.00

None

1.18M

SELECT SECTOR SPDR TR

SOLE

COMMUNICATION

Shares474.92K

TypeSH

Market value$55.31M

1.54%

Sole

0.00

Shared

0.00

None

474.92K

SELECT SECTOR SPDR TR

SOLE

SBI HEALTHCARE

Shares381.76K

TypeSH

Market value$54.67M

1.52%

Sole

0.00

Shared

0.00

None

381.76K

SPDR SERIES TRUST

SOLE

PORT MTG BK ETF

Shares2.20M

TypeSH

Market value$49.31M

1.37%

Sole

0.00

Shared

0.00

None

2.20M

ISHARES TR

SOLE

CONV BD ETF

Shares449.50K

TypeSH

Market value$45.67M

1.27%

Sole

0.00

Shared

0.00

None

449.50K

VANGUARD INTL EQUITY INDEX F

SOLE

FTSE SMCAP ETF

Shares318.91K

TypeSH

Market value$45.62M

1.27%

Sole

0.00

Shared

0.00

None

318.91K

VANGUARD SCOTTSDALE FDS

SOLE

INT-TERM CORP

Shares540.98K

TypeSH

Market value$45.53M

1.27%

Sole

0.00

Shared

0.00

None

540.98K

SELECT SECTOR SPDR TR

SOLE

RL EST SEL SEC

Shares1.03M

TypeSH

Market value$42.98M

1.20%

Sole

0.00

Shared

0.00

None

1.03M

VANGUARD SCOTTSDALE FDS

SOLE

LG-TERM COR BD

Shares520.52K

TypeSH

Market value$40.52M

1.13%

Sole

0.00

Shared

0.00

None

520.52K

FIRST TR EXCH TRADED FD III

SOLE

PFD SECS INC ETF

Shares2.18M

TypeSH

Market value$39.95M

1.11%

Sole

0.00

Shared

0.00

None

2.18M

DIMENSIONAL ETF TRUST

SOLE

US CORE EQT MKT

Shares840.61K

TypeSH

Market value$38.64M

1.08%

Sole

0.00

Shared

0.00

None

840.61K

SCHWAB STRATEGIC TR

SOLE

INT-TRM U.S TRES

Shares1.49M

TypeSH

Market value$37.51M

1.05%

Sole

0.00

Shared

0.00

None

1.49M

SELECT SECTOR SPDR TR

SOLE

SBI CONS STPLS

Shares454.84K

TypeSH

Market value$35.45M

0.99%

Sole

0.00

Shared

0.00

None

454.84K

APPLE INC

SOLE

COM

Shares132.72K

TypeSH

Market value$34.13M

0.95%

Sole

0.00

Shared

0.00

None

132.72K

Issuer	Class	Shares	Type	Value / Portfolio %	None
SPDR SERIES TRUSTSOLE	PRTFLO S&P500 GW	3.54M	SH	$371.95M 10.36%	3.54M
SPDR SERIES TRUSTSOLE	PRTFLO S&P500 VL	5.61M	SH	$311.13M 8.67%	5.61M
SCHWAB STRATEGIC TRSOLE	US MID-CAP ETF	8.94M	SH	$267.44M 7.45%	8.94M
SPDR INDEX SHS FDSSOLE	PORTFOLIO DEVLPD	4.33M	SH	$186.81M 5.21%	4.33M
SELECT SECTOR SPDR TRSOLE	TECHNOLOGY	579.49K	SH	$165.83M 4.62%	579.49K
SPDR SERIES TRUSTSOLE	PORTFOLIO SHORT	4.24M	SH	$127.96M 3.57%	4.24M
SCHWAB STRATEGIC TRSOLE	US SML CAP ETF	4.02M	SH	$112.97M 3.15%	4.02M
SELECT SECTOR SPDR TRSOLE	INDL	593.86K	SH	$91.57M 2.55%	593.86K
SPDR SERIES TRUSTSOLE	PORTFLI HIGH YLD	3.44M	SH	$82.06M 2.29%	3.44M
VANGUARD SCOTTSDALE FDSSOLE	SHORT TERM TREAS	1.28M	SH	$75.40M 2.10%	1.28M
SSGA ACTIVE ETF TRSOLE	BLACKSTONE SENR	1.79M	SH	$73.78M 2.06%	1.79M
SPDR INDEX SHS FDSSOLE	PORTFOLIO EMG MK	1.18M	SH	$55.47M 1.55%	1.18M
SELECT SECTOR SPDR TRSOLE	COMMUNICATION	474.92K	SH	$55.31M 1.54%	474.92K
SELECT SECTOR SPDR TRSOLE	SBI HEALTHCARE	381.76K	SH	$54.67M 1.52%	381.76K
SPDR SERIES TRUSTSOLE	PORT MTG BK ETF	2.20M	SH	$49.31M 1.37%	2.20M
ISHARES TRSOLE	CONV BD ETF	449.50K	SH	$45.67M 1.27%	449.50K
VANGUARD INTL EQUITY INDEX FSOLE	FTSE SMCAP ETF	318.91K	SH	$45.62M 1.27%	318.91K
VANGUARD SCOTTSDALE FDSSOLE	INT-TERM CORP	540.98K	SH	$45.53M 1.27%	540.98K
SELECT SECTOR SPDR TRSOLE	RL EST SEL SEC	1.03M	SH	$42.98M 1.20%	1.03M
VANGUARD SCOTTSDALE FDSSOLE	LG-TERM COR BD	520.52K	SH	$40.52M 1.13%	520.52K
FIRST TR EXCH TRADED FD IIISOLE	PFD SECS INC ETF	2.18M	SH	$39.95M 1.11%	2.18M
DIMENSIONAL ETF TRUSTSOLE	US CORE EQT MKT	840.61K	SH	$38.64M 1.08%	840.61K
SCHWAB STRATEGIC TRSOLE	INT-TRM U.S TRES	1.49M	SH	$37.51M 1.05%	1.49M
SELECT SECTOR SPDR TRSOLE	SBI CONS STPLS	454.84K	SH	$35.45M 0.99%	454.84K
APPLE INCSOLE	COM	132.72K	SH	$34.13M 0.95%	132.72K

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