Senior insider sale
See Remarks at MEDIAALPHA, INC. — senior position signals high conviction
$562.8K
46K shares
What this filing means
YEH KUANLING AMY plans to sell 46K shares of MEDIAALPHA, INC. valued at approximately $562.8K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 7/16/2026ACC: 0001921094-26-000740
Officer· See Remarks
Since Oct 2020
46K
Shares to sell
$562.8K
Approx. market value
28K
Acquired (3 months)
1
Planned
3 completed
Securities Acquired — Last 3 Months1
Restricted Stock Lapse- See Remarks
Equity Compensation
5/15/2023
28KTotal acquired28K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
5/15/2023 | Restricted Stock Lapse- See Remarks Equity Compensation | 28K | — |
| Total | 28K | ||
Planned & Completed Dispositions4
Completed
—Completed
Units to sell
3K
Market value
$33.5K
6/26/2026
—Completed
Units to sell
3K
Market value
$26.7K
6/5/2026
—Completed
Units to sell
12K
Market value
$96.6K
5/15/2026
Planned — Approximate Date
NYSEPlanned
Units to sell
28K
Market value
$406.0K
7/16/2026
Total
Units
46K
Value
$562.8K
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
| Completed | ||||
6/26/2026 | 3K | $33.5K | — | Completed |
6/5/2026 | 3K | $26.7K | — | Completed |
5/15/2026 | 12K | $96.6K | — | Completed |
| Planned — Approximate Date | ||||
7/16/2026 | 28K | $406.0K | NYSE | Planned |
| Total | 46K | $562.8K | ||