YEH KUANLING AMY (See Remarks) sold 2.1% of their position (12K shares) of MEDIAALPHA, INC. on the open market
Open‑market sale worth $96.6K — a minor trim. Review remaining holdings and any 10b5‑1 plan disclosures.
S · 1 sale
Filed: 5/19/2026ACC: 0001818383-26-000150
Officer· See Remarks
Since Oct 2020
-12K
Net shares
Net seller
$96.6K
Total sold
1
Open market trades
0B · 1S
5
Total transactions
10.11K acquired · 22.11K disposed
Non-Derivative Transactions3
Class A Common Stock
Direct
Shares
+5.30K
Price / share
—
Trade value
—
% of position
0.9%
5/15/2026
574.88K→580.18K
Class A Common Stock
Direct
Shares
+4.80K
Price / share
—
Trade value
—
% of position
0.8%
5/15/2026
580.18K→584.99K
Class A Common Stock
Direct
Shares
−12K
Price / share
$8.05
Trade value
$96.64K
% of position
2.1%
5/15/2026
584.99K→572.99K
Total
Net shares
−1.89K
Net value
-$96.64K
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Class A Common Stock Direct | 5/15/2026 | M · Option Exercise | +5.30K | — | — | 0.9% | 574.88K | 580.18K |
| Class A Common Stock Direct | 5/15/2026 | M · Option Exercise | +4.80K | — | — | 0.8% | 580.18K | 584.99K |
| Class A Common Stock Direct | 5/15/2026 | S · Sale | −12K | $8.05 | $96.64K | 2.1% | 584.99K | 572.99K |
| Total | −1.89K | -$96.64K | ||||||
Derivative Transactions2
Restricted Stock Units
Direct
Converts to
Class A Common Stock
5.30K shares
Shares
−5.30K
Strike price
Held after
15.91K
Exercisable
—
5/15/2026
Restricted Stock Units
Direct
Converts to
Class A Common Stock
4.80K shares
Shares
−4.80K
Strike price
Held after
33.62K
Exercisable
—
5/15/2026
| Security | Converts To | Date | Type | Shares | Strike Price | Exercisable | Held After |
|---|---|---|---|---|---|---|---|
| Restricted Stock Units Direct | Class A Common Stock5.30K shares | 5/15/2026 | M · Option Exercise | −5.30K | — | 15.91K | |
| Restricted Stock Units Direct | Class A Common Stock4.80K shares | 5/15/2026 | M · Option Exercise | −4.80K | — | 33.62K |