Senior insider sale
Chief Executive Officer at HONEST COMPANY, INC. — senior position signals high conviction
$952.3K
235.80K shares
What this filing means
VERNON CARLA plans to sell 235.80K shares of HONEST COMPANY, INC. valued at approximately $952.3K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 8/20/2026ACC: 0001628280-26-058259
DirectorOfficer· Chief Executive Officer
Since Feb 2026
235.80K
Shares to sell
$952.3K
Approx. market value
228.80K
Acquired (3 months)
1
Planned
1 completed
Securities Acquired — Last 3 Months1
Shares acquired upon vesting of Restricted Stock Units awarded under the Issuer's 2023 Inducement Plan and 2021 Equity Incentive Plan.
Equity compensation
8/19/2026
228.80KTotal acquired228.80K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
8/19/2026 | Shares acquired upon vesting of Restricted Stock Units awarded under the Issuer's 2023 Inducement Plan and 2021 Equity Incentive Plan. Equity compensation | 228.80K | — |
| Total | 228.80K | ||
Planned & Completed Dispositions2
Completed
—Completed
Units to sell
119.39K
Market value
$374.9K
5/20/2026
Planned — Approximate Date
NASDAQPlanned
Units to sell
116.41K
Market value
$577.4K
8/20/2026
Total
Units
235.80K
Value
$952.3K
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
| Completed | ||||
5/20/2026 | 119.39K | $374.9K | — | Completed |
| Planned — Approximate Date | ||||
8/20/2026 | 116.41K | $577.4K | NASDAQ | Planned |
| Total | 235.80K | $952.3K | ||