SWMG, LLC

Filed: 1/23/2025ACC: 0002035324-25-000002

📋 What this filing means

SWMG, LLC filed this quarterly 13F‑HR report disclosing 115 equity positions with a total reported market value of $250.83M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

115

Positions

$250.83M

Total AUM (reported)

2.91M

Total Shares

Allocation by class

CORE S&P500 ETF$57.91M23.1%

COM$14.15M5.6%

S&P 500 GRWT ETF$13.48M5.4%

PORTFOLIO SHORT$11.62M4.6%

MSCI USA QLT FCT$10.96M4.4%

ISHARES US EQUIT$10.43M4.2%

EAFE VALUE ETF$9.40M3.7%

Portfolio Concentration

Top 3$83.01M33.1%

4–10$60.32M24.0%

11–25$53.09M21.2%

Rest$54.41M21.7%

Top 3 weight

33.1%

Top 10 weight

57.1%

Voting Authority Distribution

Total shares with voting rights: 2.91M

Sole

Full voting authority

0.00

% of voting shares0.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

2.91M

% of voting shares100.0%

Investment Discretion (by position count)

Sole115

Shared0

Other0

Dominant voting typeNone · 100.0% of voting shares

Institutional Holdings115

Rows:

ISHARES TR

SOLE

CORE S&P500 ETF

Shares95.04K

TypeSH

Market value$57.91M

23.09%

Sole

0.00

Shared

0.00

None

95.04K

ISHARES TR

SOLE

S&P 500 GRWT ETF

Shares127.03K

TypeSH

Market value$13.48M

5.38%

Sole

0.00

Shared

0.00

None

127.03K

SPDR SER TR

SOLE

PORTFOLIO SHORT

Shares388.44K

TypeSH

Market value$11.62M

4.63%

Sole

0.00

Shared

0.00

None

388.44K

ISHARES TR

SOLE

MSCI USA QLT FCT

Shares59.65K

TypeSH

Market value$10.96M

4.37%

Sole

0.00

Shared

0.00

None

59.65K

BLACKROCK ETF TRUST

SOLE

ISHARES US EQUIT

Shares196.63K

TypeSH

Market value$10.43M

4.16%

Sole

0.00

Shared

0.00

None

196.63K

ISHARES TR

SOLE

EAFE VALUE ETF

Shares174.88K

TypeSH

Market value$9.40M

3.75%

Sole

0.00

Shared

0.00

None

174.88K

ISHARES TR

SOLE

EAFE GRWTH ETF

Shares89.82K

TypeSH

Market value$9.08M

3.62%

Sole

0.00

Shared

0.00

None

89.82K

ISHARES TR

SOLE

CORE MSCI TOTAL

Shares116.96K

TypeSH

Market value$7.93M

3.16%

Sole

0.00

Shared

0.00

None

116.96K

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares22.18K

TypeSH

Market value$6.67M

2.66%

Sole

0.00

Shared

0.00

None

22.18K

ISHARES TR

SOLE

S&P 500 VAL ETF

Shares29.94K

TypeSH

Market value$5.85M

2.33%

Sole

0.00

Shared

0.00

None

29.94K

ISHARES TR

SOLE

CORE TOTAL USD

Shares125.46K

TypeSH

Market value$5.68M

2.26%

Sole

0.00

Shared

0.00

None

125.46K

ISHARES TR

SOLE

CORE MSCI EAFE

Shares74.07K

TypeSH

Market value$5.37M

2.14%

Sole

0.00

Shared

0.00

None

74.07K

ISHARES TR

SOLE

U.S. TECH ETF

Shares31.54K

TypeSH

Market value$5.23M

2.09%

Sole

0.00

Shared

0.00

None

31.54K

ISHARES INC

SOLE

MSCI EMRG CHN

Shares84.94K

TypeSH

Market value$4.85M

1.93%

Sole

0.00

Shared

0.00

None

84.94K

ISHARES INC

SOLE

CORE MSCI EMKT

Shares75.44K

TypeSH

Market value$3.99M

1.59%

Sole

0.00

Shared

0.00

None

75.44K

ISHARES TR

SOLE

CORE S&P SCP ETF

Shares29.60K

TypeSH

Market value$3.52M

1.40%

Sole

0.00

Shared

0.00

None

29.60K

SPDR SER TR

SOLE

PORTFOLIO S&P500

Shares49.27K

TypeSH

Market value$3.51M

1.40%

Sole

0.00

Shared

0.00

None

49.27K

ISHARES TR

SOLE

MBS ETF

Shares36.80K

TypeSH

Market value$3.38M

1.35%

Sole

0.00

Shared

0.00

None

36.80K

ISHARES TR

SOLE

MSCI USA MMENTM

Shares14.90K

TypeSH

Market value$3.31M

1.32%

Sole

0.00

Shared

0.00

None

14.90K

ISHARES TR

SOLE

US TREAS BD ETF

Shares139.97K

TypeSH

Market value$3.15M

1.25%

Sole

0.00

Shared

0.00

None

139.97K

VANGUARD TAX-MANAGED FDS

SOLE

VAN FTSE DEV MKT

Shares54.33K

TypeSH

Market value$2.68M

1.07%

Sole

0.00

Shared

0.00

None

54.33K

PIMCO ETF TR

SOLE

ENHAN SHRT MA AC

Shares25.81K

TypeSH

Market value$2.60M

1.03%

Sole

0.00

Shared

0.00

None

25.81K

LOCKHEED MARTIN CORP

SOLE

COM

Shares4.24K

TypeSH

Market value$2.12M

0.84%

Sole

0.00

Shared

0.00

None

4.24K

J P MORGAN EXCHANGE TRADED F

SOLE

ULTRA SHRT ETF

Shares37.31K

TypeSH

Market value$1.88M

0.75%

Sole

0.00

Shared

0.00

None

37.31K

ISHARES TR

SOLE

US INFRASTRUC

Shares37.47K

TypeSH

Market value$1.81M

0.72%

Sole

0.00

Shared

0.00

None

37.47K

Issuer	Class	Shares	Type	Value / Portfolio %	None
ISHARES TRSOLE	CORE S&P500 ETF	95.04K	SH	$57.91M 23.09%	95.04K
ISHARES TRSOLE	S&P 500 GRWT ETF	127.03K	SH	$13.48M 5.38%	127.03K
SPDR SER TRSOLE	PORTFOLIO SHORT	388.44K	SH	$11.62M 4.63%	388.44K
ISHARES TRSOLE	MSCI USA QLT FCT	59.65K	SH	$10.96M 4.37%	59.65K
BLACKROCK ETF TRUSTSOLE	ISHARES US EQUIT	196.63K	SH	$10.43M 4.16%	196.63K
ISHARES TRSOLE	EAFE VALUE ETF	174.88K	SH	$9.40M 3.75%	174.88K
ISHARES TRSOLE	EAFE GRWTH ETF	89.82K	SH	$9.08M 3.62%	89.82K
ISHARES TRSOLE	CORE MSCI TOTAL	116.96K	SH	$7.93M 3.16%	116.96K
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	22.18K	SH	$6.67M 2.66%	22.18K
ISHARES TRSOLE	S&P 500 VAL ETF	29.94K	SH	$5.85M 2.33%	29.94K
ISHARES TRSOLE	CORE TOTAL USD	125.46K	SH	$5.68M 2.26%	125.46K
ISHARES TRSOLE	CORE MSCI EAFE	74.07K	SH	$5.37M 2.14%	74.07K
ISHARES TRSOLE	U.S. TECH ETF	31.54K	SH	$5.23M 2.09%	31.54K
ISHARES INCSOLE	MSCI EMRG CHN	84.94K	SH	$4.85M 1.93%	84.94K
ISHARES INCSOLE	CORE MSCI EMKT	75.44K	SH	$3.99M 1.59%	75.44K
ISHARES TRSOLE	CORE S&P SCP ETF	29.60K	SH	$3.52M 1.40%	29.60K
SPDR SER TRSOLE	PORTFOLIO S&P500	49.27K	SH	$3.51M 1.40%	49.27K
ISHARES TRSOLE	MBS ETF	36.80K	SH	$3.38M 1.35%	36.80K
ISHARES TRSOLE	MSCI USA MMENTM	14.90K	SH	$3.31M 1.32%	14.90K
ISHARES TRSOLE	US TREAS BD ETF	139.97K	SH	$3.15M 1.25%	139.97K
VANGUARD TAX-MANAGED FDSSOLE	VAN FTSE DEV MKT	54.33K	SH	$2.68M 1.07%	54.33K
PIMCO ETF TRSOLE	ENHAN SHRT MA AC	25.81K	SH	$2.60M 1.03%	25.81K
LOCKHEED MARTIN CORPSOLE	COM	4.24K	SH	$2.12M 0.84%	4.24K
J P MORGAN EXCHANGE TRADED FSOLE	ULTRA SHRT ETF	37.31K	SH	$1.88M 0.75%	37.31K
ISHARES TRSOLE	US INFRASTRUC	37.47K	SH	$1.81M 0.72%	37.47K

Page 1 of 5

…