STERLING FINANCIAL PLANNING, INC.

Filed: 5/6/2024ACC: 0001085146-24-002264

📋 What this filing means

STERLING FINANCIAL PLANNING, INC. filed this quarterly 13F‑HR report disclosing 105 equity positions with a total reported market value of $246.82M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

105

Positions

$246.82M

Total AUM (reported)

3.77M

Total Shares

Allocation by class

COM$20.22M8.2%

S&P MC 400VL ETF$15.33M6.2%

ISHARES NEW$14.62M5.9%

S&P MC 400GR ETF$14.48M5.9%

S&P SML 600 GWT$14.18M5.7%

S&P 500 GRWT ETF$13.87M5.6%

SCHWAB FDT US LG$9.20M3.7%

Portfolio Concentration

Top 3$44.44M18.0%

4–10$69.63M28.2%

11–25$61.05M24.7%

Rest$71.70M29.0%

Top 3 weight

18.0%

Top 10 weight

46.2%

Voting Authority Distribution

Total shares with voting rights: 3.77M

Sole

Full voting authority

11.71K

% of voting shares0.3%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

3.76M

% of voting shares99.7%

Investment Discretion (by position count)

Sole105

Shared0

Other0

Dominant voting typeNone · 99.7% of voting shares

Institutional Holdings105

Rows:

ISHARES TR

SOLE

S&P MC 400VL ETF

Shares129.62K

TypeSH

Market value$15.33M

6.21%

Sole

0.00

Shared

0.00

None

129.62K

ISHARES GOLD TR

SOLE

ISHARES NEW

Shares348.10K

TypeSH

Market value$14.62M

5.92%

Sole

1.46K

Shared

0.00

None

346.64K

ISHARES TR

SOLE

S&P MC 400GR ETF

Shares158.74K

TypeSH

Market value$14.48M

5.87%

Sole

0.00

Shared

0.00

None

158.74K

ISHARES TR

SOLE

S&P SML 600 GWT

Shares108.46K

TypeSH

Market value$14.18M

5.74%

Sole

0.00

Shared

0.00

None

108.46K

ISHARES TR

SOLE

S&P 500 GRWT ETF

Shares164.24K

TypeSH

Market value$13.87M

5.62%

Sole

326.00

Shared

0.00

None

163.92K

SCHWAB STRATEGIC TR

SOLE

SCHWAB FDT US LG

Shares136.57K

TypeSH

Market value$9.20M

3.73%

Sole

0.00

Shared

0.00

None

136.57K

DIMENSIONAL ETF TRUST

SOLE

INTERNATNAL VAL

Shares240.40K

TypeSH

Market value$8.83M

3.58%

Sole

701.00

Shared

0.00

None

239.70K

ISHARES TR

SOLE

SP SMCP600VL ETF

Shares84.39K

TypeSH

Market value$8.67M

3.51%

Sole

0.00

Shared

0.00

None

84.39K

VANGUARD WHITEHALL FDS

SOLE

HIGH DIV YLD

Shares66.58K

TypeSH

Market value$8.06M

3.26%

Sole

155.00

Shared

0.00

None

66.42K

ISHARES TR

SOLE

CORE S&P500 ETF

Shares12.97K

TypeSH

Market value$6.82M

2.76%

Sole

0.00

Shared

0.00

None

12.97K

VANGUARD BD INDEX FDS

SOLE

INTERMED TERM

Shares81.57K

TypeSH

Market value$6.15M

2.49%

Sole

110.00

Shared

0.00

None

81.46K

DIMENSIONAL ETF TRUST

SOLE

INTL SMALL CAP V

Shares194.45K

TypeSH

Market value$5.29M

2.14%

Sole

1.84K

Shared

0.00

None

192.61K

INNOVATOR ETFS TRUST

SOLE

US EQT ACC 9 BFR

Shares189.60K

TypeSH

Market value$5.11M

2.07%

Sole

1.99K

Shared

0.00

None

187.61K

ISHARES TR

SOLE

CORE S&P MCP ETF

Shares78.38K

TypeSH

Market value$4.76M

1.93%

Sole

0.00

Shared

0.00

None

78.38K

DIMENSIONAL ETF TRUST

SOLE

US SMALL CAP VAL

Shares153.56K

TypeSH

Market value$4.62M

1.87%

Sole

0.00

Shared

0.00

None

153.56K

ISHARES TR

SOLE

S&P 500 VAL ETF

Shares24.73K

TypeSH

Market value$4.62M

1.87%

Sole

293.00

Shared

0.00

None

24.44K

ISHARES TR

SOLE

EAFE GRWTH ETF

Shares38.48K

TypeSH

Market value$3.99M

1.62%

Sole

10.00

Shared

0.00

None

38.47K

DIMENSIONAL ETF TRUST

SOLE

INFLATION PROTE

Shares95.53K

TypeSH

Market value$3.94M

1.60%

Sole

0.00

Shared

0.00

None

95.53K

ISHARES TR

SOLE

US TREAS BD ETF

Shares153.82K

TypeSH

Market value$3.50M

1.42%

Sole

0.00

Shared

0.00

None

153.82K

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares43.15K

TypeSH

Market value$3.31M

1.34%

Sole

0.00

Shared

0.00

None

43.15K

VANGUARD INDEX FDS

SOLE

MCAP VL IDXVIP

Shares20.90K

TypeSH

Market value$3.26M

1.32%

Sole

0.00

Shared

0.00

None

20.90K

SPDR GOLD TR

SOLE

GOLD SHS

Shares15.78K

TypeSH

Market value$3.25M

1.31%

Sole

22.00

Shared

0.00

None

15.75K

ISHARES TR

SOLE

INTL SEL DIV ETF

Shares115.39K

TypeSH

Market value$3.24M

1.31%

Sole

717.00

Shared

0.00

None

114.67K

DIMENSIONAL ETF TRUST

SOLE

EMERGING MKTS VA

Shares117.61K

TypeSH

Market value$3.05M

1.24%

Sole

60.00

Shared

0.00

None

117.55K

DIMENSIONAL ETF TRUST

SOLE

GLOBAL REAL EST

Shares115.72K

TypeSH

Market value$2.95M

1.20%

Sole

2.43K

Shared

0.00

None

113.29K

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
ISHARES TRSOLE	S&P MC 400VL ETF	129.62K	SH	$15.33M 6.21%	0.00	129.62K
ISHARES GOLD TRSOLE	ISHARES NEW	348.10K	SH	$14.62M 5.92%	1.46K	346.64K
ISHARES TRSOLE	S&P MC 400GR ETF	158.74K	SH	$14.48M 5.87%	0.00	158.74K
ISHARES TRSOLE	S&P SML 600 GWT	108.46K	SH	$14.18M 5.74%	0.00	108.46K
ISHARES TRSOLE	S&P 500 GRWT ETF	164.24K	SH	$13.87M 5.62%	326.00	163.92K
SCHWAB STRATEGIC TRSOLE	SCHWAB FDT US LG	136.57K	SH	$9.20M 3.73%	0.00	136.57K
DIMENSIONAL ETF TRUSTSOLE	INTERNATNAL VAL	240.40K	SH	$8.83M 3.58%	701.00	239.70K
ISHARES TRSOLE	SP SMCP600VL ETF	84.39K	SH	$8.67M 3.51%	0.00	84.39K
VANGUARD WHITEHALL FDSSOLE	HIGH DIV YLD	66.58K	SH	$8.06M 3.26%	155.00	66.42K
ISHARES TRSOLE	CORE S&P500 ETF	12.97K	SH	$6.82M 2.76%	0.00	12.97K
VANGUARD BD INDEX FDSSOLE	INTERMED TERM	81.57K	SH	$6.15M 2.49%	110.00	81.46K
DIMENSIONAL ETF TRUSTSOLE	INTL SMALL CAP V	194.45K	SH	$5.29M 2.14%	1.84K	192.61K
INNOVATOR ETFS TRUSTSOLE	US EQT ACC 9 BFR	189.60K	SH	$5.11M 2.07%	1.99K	187.61K
ISHARES TRSOLE	CORE S&P MCP ETF	78.38K	SH	$4.76M 1.93%	0.00	78.38K
DIMENSIONAL ETF TRUSTSOLE	US SMALL CAP VAL	153.56K	SH	$4.62M 1.87%	0.00	153.56K
ISHARES TRSOLE	S&P 500 VAL ETF	24.73K	SH	$4.62M 1.87%	293.00	24.44K
ISHARES TRSOLE	EAFE GRWTH ETF	38.48K	SH	$3.99M 1.62%	10.00	38.47K
DIMENSIONAL ETF TRUSTSOLE	INFLATION PROTE	95.53K	SH	$3.94M 1.60%	0.00	95.53K
ISHARES TRSOLE	US TREAS BD ETF	153.82K	SH	$3.50M 1.42%	0.00	153.82K
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	43.15K	SH	$3.31M 1.34%	0.00	43.15K
VANGUARD INDEX FDSSOLE	MCAP VL IDXVIP	20.90K	SH	$3.26M 1.32%	0.00	20.90K
SPDR GOLD TRSOLE	GOLD SHS	15.78K	SH	$3.25M 1.31%	22.00	15.75K
ISHARES TRSOLE	INTL SEL DIV ETF	115.39K	SH	$3.24M 1.31%	717.00	114.67K
DIMENSIONAL ETF TRUSTSOLE	EMERGING MKTS VA	117.61K	SH	$3.05M 1.24%	60.00	117.55K
DIMENSIONAL ETF TRUSTSOLE	GLOBAL REAL EST	115.72K	SH	$2.95M 1.20%	2.43K	113.29K

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