Filed: 10/22/2024ACC: 0001991301-24-000007
📋 What this filing means
STERLING FINANCIAL GROUP, INC. filed this quarterly 13F‑HR report disclosing 66 equity positions with a total reported market value of $234.01M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
66
Positions
$234.01M
Total AUM (reported)
5.78M
Total Shares
Allocation by class
ACTIVE GROWTH$26.94M11.5%
CWP ENHANCED DIV$26.76M11.4%
US CORE EQT MKT$25.27M10.8%
COM$24.33M10.4%
LONG TERM BOND$18.33M7.8%
BULSHS 2025 HY$18.22M7.8%
INTL CORE EQT MK$14.10M6.0%
Portfolio Concentration
Top 3$78.97M33.7%
4–10$99.25M42.4%
11–25$36.45M15.6%
Rest$19.34M8.3%
Top 3 weight
33.7%
Top 10 weight
76.2%
Voting Authority Distribution
Total shares with voting rights: 5.78M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
5.78M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole66
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings66
Rows:
J P MORGAN EXCHANGE TRADED F
SOLEShares350.41K
TypeSH
Market value$26.94M
11.51%
Sole
0.00
Shared
0.00
None
350.41K
AMPLIFY ETF TR
SOLEShares649.67K
TypeSH
Market value$26.76M
11.44%
Sole
0.00
Shared
0.00
None
649.67K
DIMENSIONAL ETF TRUST
SOLEShares636.59K
TypeSH
Market value$25.27M
10.80%
Sole
0.00
Shared
0.00
None
636.59K
VANGUARD BD INDEX FDS
SOLEShares243.79K
TypeSH
Market value$18.33M
7.83%
Sole
0.00
Shared
0.00
None
243.79K
INVESCO EXCH TRD SLF IDX FD
SOLEShares788.09K
TypeSH
Market value$18.22M
7.79%
Sole
0.00
Shared
0.00
None
788.09K
DIMENSIONAL ETF TRUST
SOLEShares443.78K
TypeSH
Market value$14.10M
6.03%
Sole
0.00
Shared
0.00
None
443.78K
INVESCO EXCH TRD SLF IDX FD
SOLEShares627.58K
TypeSH
Market value$12.90M
5.51%
Sole
0.00
Shared
0.00
None
627.58K
APPLE INC
SOLEShares53.75K
TypeSH
Market value$12.52M
5.35%
Sole
0.00
Shared
0.00
None
53.75K
AMPLIFY ETF TR
SOLEShares388.56K
TypeSH
Market value$11.96M
5.11%
Sole
0.00
Shared
0.00
None
388.56K
INVESCO EXCH TRD SLF IDX FD
SOLEShares534.90K
TypeSH
Market value$11.22M
4.79%
Sole
0.00
Shared
0.00
None
534.90K
SPDR SER TR
SOLEShares193.40K
TypeSH
Market value$9.06M
3.87%
Sole
0.00
Shared
0.00
None
193.40K
SPDR S&P 500 ETF TR
SOLEShares6.92K
TypeSH
Market value$3.97M
1.70%
Sole
0.00
Shared
0.00
None
6.92K
INVESCO EXCH TRD SLF IDX FD
SOLEShares110.10K
TypeSH
Market value$2.90M
1.24%
Sole
0.00
Shared
0.00
None
110.10K
INVESCO EXCH TRD SLF IDX FD
SOLEShares94.99K
TypeSH
Market value$2.21M
0.94%
Sole
0.00
Shared
0.00
None
94.99K
SPDR SER TR
SOLEShares30K
TypeSH
Market value$2.03M
0.87%
Sole
0.00
Shared
0.00
None
30K
NVIDIA CORPORATION
SOLEShares15.22K
TypeSH
Market value$1.85M
0.79%
Sole
0.00
Shared
0.00
None
15.22K
BERKSHIRE HATHAWAY INC DEL
SOLEShares3.94K
TypeSH
Market value$1.81M
0.77%
Sole
0.00
Shared
0.00
None
3.94K
MICROSOFT CORP
SOLEShares4.15K
TypeSH
Market value$1.78M
0.76%
Sole
0.00
Shared
0.00
None
4.15K
VANGUARD INDEX FDS
SOLEShares10.52K
TypeSH
Market value$1.76M
0.75%
Sole
0.00
Shared
0.00
None
10.52K
ISHARES TR
SOLEShares11.68K
TypeSH
Market value$1.58M
0.67%
Sole
0.00
Shared
0.00
None
11.68K
ISHARES TR
SOLEShares17.61K
TypeSH
Market value$1.55M
0.66%
Sole
0.00
Shared
0.00
None
17.61K
INVESCO EXCH TRD SLF IDX FD
SOLEShares59.61K
TypeSH
Market value$1.53M
0.65%
Sole
0.00
Shared
0.00
None
59.61K
ISHARES TR
SOLEShares4.67K
TypeSH
Market value$1.53M
0.65%
Sole
0.00
Shared
0.00
None
4.67K
AMAZON COM INC
SOLEShares7.85K
TypeSH
Market value$1.46M
0.63%
Sole
0.00
Shared
0.00
None
7.85K
ISHARES TR
SOLEShares8.54K
TypeSH
Market value$1.43M
0.61%
Sole
0.00
Shared
0.00
None
8.54K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
J P MORGAN EXCHANGE TRADED FSOLE | ACTIVE GROWTH | 350.41K | SH | $26.94M 11.51% | 0.00 | 0.00 | 350.41K |
AMPLIFY ETF TRSOLE | CWP ENHANCED DIV | 649.67K | SH | $26.76M 11.44% | 0.00 | 0.00 | 649.67K |
DIMENSIONAL ETF TRUSTSOLE | US CORE EQT MKT | 636.59K | SH | $25.27M 10.80% | 0.00 | 0.00 | 636.59K |
VANGUARD BD INDEX FDSSOLE | LONG TERM BOND | 243.79K | SH | $18.33M 7.83% | 0.00 | 0.00 | 243.79K |
INVESCO EXCH TRD SLF IDX FDSOLE | BULSHS 2025 HY | 788.09K | SH | $18.22M 7.79% | 0.00 | 0.00 | 788.09K |
DIMENSIONAL ETF TRUSTSOLE | INTL CORE EQT MK | 443.78K | SH | $14.10M 6.03% | 0.00 | 0.00 | 443.78K |
INVESCO EXCH TRD SLF IDX FDSOLE | INVSCO BLSH 28 | 627.58K | SH | $12.90M 5.51% | 0.00 | 0.00 | 627.58K |
APPLE INCSOLE | COM | 53.75K | SH | $12.52M 5.35% | 0.00 | 0.00 | 53.75K |
AMPLIFY ETF TRSOLE | CWP INTL ENHANCE | 388.56K | SH | $11.96M 5.11% | 0.00 | 0.00 | 388.56K |
INVESCO EXCH TRD SLF IDX FDSOLE | BULLETSHS 2032 | 534.90K | SH | $11.22M 4.79% | 0.00 | 0.00 | 534.90K |
SPDR SER TRSOLE | NUVEEN BLMBRG MU | 193.40K | SH | $9.06M 3.87% | 0.00 | 0.00 | 193.40K |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 6.92K | SH | $3.97M 1.70% | 0.00 | 0.00 | 6.92K |
INVESCO EXCH TRD SLF IDX FDSOLE | INVESCO BULLETSH | 110.10K | SH | $2.90M 1.24% | 0.00 | 0.00 | 110.10K |
INVESCO EXCH TRD SLF IDX FDSOLE | BULSHS 2029 MUNI | 94.99K | SH | $2.21M 0.94% | 0.00 | 0.00 | 94.99K |
SPDR SER TRSOLE | PORTFOLIO S&P500 | 30K | SH | $2.03M 0.87% | 0.00 | 0.00 | 30K |
NVIDIA CORPORATIONSOLE | COM | 15.22K | SH | $1.85M 0.79% | 0.00 | 0.00 | 15.22K |
BERKSHIRE HATHAWAY INC DELSOLE | CL B NEW | 3.94K | SH | $1.81M 0.77% | 0.00 | 0.00 | 3.94K |
MICROSOFT CORPSOLE | COM | 4.15K | SH | $1.78M 0.76% | 0.00 | 0.00 | 4.15K |
VANGUARD INDEX FDSSOLE | MCAP VL IDXVIP | 10.52K | SH | $1.76M 0.75% | 0.00 | 0.00 | 10.52K |
ISHARES TRSOLE | SELECT DIVID ETF | 11.68K | SH | $1.58M 0.67% | 0.00 | 0.00 | 11.68K |
ISHARES TRSOLE | RUS MID CAP ETF | 17.61K | SH | $1.55M 0.66% | 0.00 | 0.00 | 17.61K |
INVESCO EXCH TRD SLF IDX FDSOLE | BULLETSHS 32 MUN | 59.61K | SH | $1.53M 0.65% | 0.00 | 0.00 | 59.61K |
ISHARES TRSOLE | RUSSELL 3000 ETF | 4.67K | SH | $1.53M 0.65% | 0.00 | 0.00 | 4.67K |
AMAZON COM INCSOLE | COM | 7.85K | SH | $1.46M 0.63% | 0.00 | 0.00 | 7.85K |
ISHARES TRSOLE | RUS 2000 VAL ETF | 8.54K | SH | $1.43M 0.61% | 0.00 | 0.00 | 8.54K |
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