Filed: 4/10/2024ACC: 0001991301-24-000004
📋 What this filing means
STERLING FINANCIAL GROUP, INC. filed this quarterly 13F‑HR report disclosing 64 equity positions with a total reported market value of $210.62M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
64
Positions
$210.62M
Total AUM (reported)
5.55M
Total Shares
Allocation by class
ACTIVE GROWTH$24.62M11.7%
CWP ENHANCED DIV$23.13M11.0%
US CORE EQT MKT$21.67M10.3%
COM$19.99M9.5%
BULSHS 2025 HY$17.86M8.5%
LONG TERM BOND$17.42M8.3%
INTL CORE EQT MK$13.01M6.2%
Portfolio Concentration
Top 3$69.42M33.0%
4–10$91.24M43.3%
11–25$32.59M15.5%
Rest$17.37M8.2%
Top 3 weight
33.0%
Top 10 weight
76.3%
Voting Authority Distribution
Total shares with voting rights: 5.55M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
5.55M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole64
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings64
Rows:
J P MORGAN EXCHANGE TRADED F
SOLEShares350.60K
TypeSH
Market value$24.62M
11.69%
Sole
0.00
Shared
0.00
None
350.60K
AMPLIFY ETF TR
SOLEShares594.84K
TypeSH
Market value$23.13M
10.98%
Sole
0.00
Shared
0.00
None
594.84K
DIMENSIONAL ETF TRUST
SOLEShares593.12K
TypeSH
Market value$21.67M
10.29%
Sole
0.00
Shared
0.00
None
593.12K
INVESCO EXCH TRD SLF IDX FD
SOLEShares778.28K
TypeSH
Market value$17.86M
8.48%
Sole
0.00
Shared
0.00
None
778.28K
VANGUARD BD INDEX FDS
SOLEShares240.86K
TypeSH
Market value$17.42M
8.27%
Sole
0.00
Shared
0.00
None
240.86K
DIMENSIONAL ETF TRUST
SOLEShares430.63K
TypeSH
Market value$13.01M
6.18%
Sole
0.00
Shared
0.00
None
430.63K
INVESCO EXCH TRD SLF IDX FD
SOLEShares611.21K
TypeSH
Market value$12.27M
5.82%
Sole
0.00
Shared
0.00
None
611.21K
INVESCO EXCHNG TRAD SLF INDE
SOLEShares521.36K
TypeSH
Market value$10.56M
5.01%
Sole
0.00
Shared
0.00
None
521.36K
AMPLIFY ETF TR
SOLEShares342.01K
TypeSH
Market value$10.44M
4.96%
Sole
0.00
Shared
0.00
None
342.01K
APPLE INC
SOLEShares56.47K
TypeSH
Market value$9.68M
4.60%
Sole
0.00
Shared
0.00
None
56.47K
SPDR SER TR
SOLEShares181.79K
TypeSH
Market value$8.45M
4.01%
Sole
0.00
Shared
0.00
None
181.79K
SPDR S&P 500 ETF TR
SOLEShares6.33K
TypeSH
Market value$3.31M
1.57%
Sole
0.00
Shared
0.00
None
6.33K
INVESCO EXCHNG TRAD SLF INDE
SOLEShares111.67K
TypeSH
Market value$2.93M
1.39%
Sole
0.00
Shared
0.00
None
111.67K
INVESCO EXCH TRD SLF IDX FD
SOLEShares86.63K
TypeSH
Market value$2.01M
0.96%
Sole
0.00
Shared
0.00
None
86.63K
MICROSOFT CORP
SOLEShares4.15K
TypeSH
Market value$1.74M
0.83%
Sole
0.00
Shared
0.00
None
4.15K
BERKSHIRE HATHAWAY INC DEL
SOLEShares3.94K
TypeSH
Market value$1.65M
0.79%
Sole
0.00
Shared
0.00
None
3.94K
VANGUARD INDEX FDS
SOLEShares10.52K
TypeSH
Market value$1.64M
0.78%
Sole
0.00
Shared
0.00
None
10.52K
ISHARES TR
SOLEShares5K
TypeSH
Market value$1.50M
0.71%
Sole
0.00
Shared
0.00
None
5K
ISHARES TR
SOLEShares17.61K
TypeSH
Market value$1.48M
0.70%
Sole
0.00
Shared
0.00
None
17.61K
ISHARES TR
SOLEShares11.68K
TypeSH
Market value$1.44M
0.68%
Sole
0.00
Shared
0.00
None
11.68K
INVESCO EXCHNG TRAD SLF INDE
SOLEShares54.31K
TypeSH
Market value$1.39M
0.66%
Sole
0.00
Shared
0.00
None
54.31K
ISHARES TR
SOLEShares8.54K
TypeSH
Market value$1.36M
0.64%
Sole
0.00
Shared
0.00
None
8.54K
AMAZON COM INC
SOLEShares7.32K
TypeSH
Market value$1.32M
0.63%
Sole
0.00
Shared
0.00
None
7.32K
NVIDIA CORPORATION
SOLEShares1.45K
TypeSH
Market value$1.31M
0.62%
Sole
0.00
Shared
0.00
None
1.45K
CVS HEALTH CORP
SOLEShares13.22K
TypeSH
Market value$1.05M
0.50%
Sole
0.00
Shared
0.00
None
13.22K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
J P MORGAN EXCHANGE TRADED FSOLE | ACTIVE GROWTH | 350.60K | SH | $24.62M 11.69% | 0.00 | 0.00 | 350.60K |
AMPLIFY ETF TRSOLE | CWP ENHANCED DIV | 594.84K | SH | $23.13M 10.98% | 0.00 | 0.00 | 594.84K |
DIMENSIONAL ETF TRUSTSOLE | US CORE EQT MKT | 593.12K | SH | $21.67M 10.29% | 0.00 | 0.00 | 593.12K |
INVESCO EXCH TRD SLF IDX FDSOLE | BULSHS 2025 HY | 778.28K | SH | $17.86M 8.48% | 0.00 | 0.00 | 778.28K |
VANGUARD BD INDEX FDSSOLE | LONG TERM BOND | 240.86K | SH | $17.42M 8.27% | 0.00 | 0.00 | 240.86K |
DIMENSIONAL ETF TRUSTSOLE | INTL CORE EQT MK | 430.63K | SH | $13.01M 6.18% | 0.00 | 0.00 | 430.63K |
INVESCO EXCH TRD SLF IDX FDSOLE | INVSCO BLSH 28 | 611.21K | SH | $12.27M 5.82% | 0.00 | 0.00 | 611.21K |
INVESCO EXCHNG TRAD SLF INDESOLE | BULLETSHS 2032 | 521.36K | SH | $10.56M 5.01% | 0.00 | 0.00 | 521.36K |
AMPLIFY ETF TRSOLE | INTERNATINL ENHC | 342.01K | SH | $10.44M 4.96% | 0.00 | 0.00 | 342.01K |
APPLE INCSOLE | COM | 56.47K | SH | $9.68M 4.60% | 0.00 | 0.00 | 56.47K |
SPDR SER TRSOLE | NUVEEN BLMBRG MU | 181.79K | SH | $8.45M 4.01% | 0.00 | 0.00 | 181.79K |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 6.33K | SH | $3.31M 1.57% | 0.00 | 0.00 | 6.33K |
INVESCO EXCHNG TRAD SLF INDESOLE | INVESCO BULLETSH | 111.67K | SH | $2.93M 1.39% | 0.00 | 0.00 | 111.67K |
INVESCO EXCH TRD SLF IDX FDSOLE | BULSHS 2029 MUNI | 86.63K | SH | $2.01M 0.96% | 0.00 | 0.00 | 86.63K |
MICROSOFT CORPSOLE | COM | 4.15K | SH | $1.74M 0.83% | 0.00 | 0.00 | 4.15K |
BERKSHIRE HATHAWAY INC DELSOLE | CL B NEW | 3.94K | SH | $1.65M 0.79% | 0.00 | 0.00 | 3.94K |
VANGUARD INDEX FDSSOLE | MCAP VL IDXVIP | 10.52K | SH | $1.64M 0.78% | 0.00 | 0.00 | 10.52K |
ISHARES TRSOLE | RUSSELL 3000 ETF | 5K | SH | $1.50M 0.71% | 0.00 | 0.00 | 5K |
ISHARES TRSOLE | RUS MID CAP ETF | 17.61K | SH | $1.48M 0.70% | 0.00 | 0.00 | 17.61K |
ISHARES TRSOLE | SELECT DIVID ETF | 11.68K | SH | $1.44M 0.68% | 0.00 | 0.00 | 11.68K |
INVESCO EXCHNG TRAD SLF INDESOLE | BULLETSHS 32 MUN | 54.31K | SH | $1.39M 0.66% | 0.00 | 0.00 | 54.31K |
ISHARES TRSOLE | RUS 2000 VAL ETF | 8.54K | SH | $1.36M 0.64% | 0.00 | 0.00 | 8.54K |
AMAZON COM INCSOLE | COM | 7.32K | SH | $1.32M 0.63% | 0.00 | 0.00 | 7.32K |
NVIDIA CORPORATIONSOLE | COM | 1.45K | SH | $1.31M 0.62% | 0.00 | 0.00 | 1.45K |
CVS HEALTH CORPSOLE | COM | 13.22K | SH | $1.05M 0.50% | 0.00 | 0.00 | 13.22K |
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