Filed: 7/12/2024ACC: 0001214659-24-012291
📋 What this filing means
SOUTHLAND EQUITY PARTNERS LLC filed this quarterly 13F‑HR report disclosing 209 equity positions with a total reported market value of $350.24M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
209
Positions
$350.24M
Total AUM (reported)
5.92M
Total Shares
Allocation by class
COM$83.19M23.8%
US EQTY PWR BUF$72.17M20.6%
SHS$32.55M9.3%
ACTIVE BD ETF$22.61M6.5%
US DIVIDEND EQ$11.44M3.3%
US EQT PWR BUF$7.91M2.3%
LADERD ALCTN PWR$7.18M2.0%
Portfolio Concentration
Top 3$77.47M22.1%
4–10$81.46M23.3%
11–25$66.52M19.0%
Rest$124.78M35.6%
Top 3 weight
22.1%
Top 10 weight
45.4%
Voting Authority Distribution
Total shares with voting rights: 5.92M
Sole
Full voting authority
5.92M
shares
% of voting shares100.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
0.00
shares
% of voting shares0.0%
Investment Discretion (by position count)
Sole209
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings209
Rows:
INNOVATOR ETFS TRUST
SOLEShares777.26K
TypeSH
Market value$29.47M
8.42%
Sole
777.26K
Shared
0.00
None
0.00
APPLE INC
SOLEShares120.53K
TypeSH
Market value$25.39M
7.25%
Sole
120.53K
Shared
0.00
None
0.00
PIMCO ETF TR
SOLEShares248.22K
TypeSH
Market value$22.61M
6.46%
Sole
248.22K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares470K
TypeSH
Market value$18.91M
5.40%
Sole
470K
Shared
0.00
None
0.00
FIRST TR MORNINGSTAR DIVID L
SOLEShares430.39K
TypeSH
Market value$16.32M
4.66%
Sole
430.39K
Shared
0.00
None
0.00
FIRST TR NASDAQ 100 TECH IND
SOLEShares64.70K
TypeSH
Market value$12.77M
3.65%
Sole
64.70K
Shared
0.00
None
0.00
SCHWAB STRATEGIC TR
SOLEShares147.14K
TypeSH
Market value$11.44M
3.27%
Sole
147.14K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares228.34K
TypeSH
Market value$7.91M
2.26%
Sole
228.34K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares167.41K
TypeSH
Market value$7.18M
2.05%
Sole
167.41K
Shared
0.00
None
0.00
FIRST TR EXCHANGE-TRADED FD
SOLEShares33.77K
TypeSH
Market value$6.92M
1.98%
Sole
33.77K
Shared
0.00
None
0.00
FIRST TR EXCHANGE-TRADED FD
SOLEShares78.54K
TypeSH
Market value$6.60M
1.88%
Sole
78.54K
Shared
0.00
None
0.00
PROCTER AND GAMBLE CO
SOLEShares39.77K
TypeSH
Market value$6.56M
1.87%
Sole
39.77K
Shared
0.00
None
0.00
INVESCO QQQ TR
SOLEShares11.31K
TypeSH
Market value$5.42M
1.55%
Sole
11.31K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares157.65K
TypeSH
Market value$5.38M
1.54%
Sole
157.65K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares152.30K
TypeSH
Market value$5.35M
1.53%
Sole
152.30K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares122.10K
TypeSH
Market value$4.74M
1.35%
Sole
122.10K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares21.33K
TypeSH
Market value$4.16M
1.19%
Sole
21.33K
Shared
0.00
None
0.00
INNOVATOR ETFS TRUST
SOLEShares105.43K
TypeSH
Market value$3.76M
1.07%
Sole
105.43K
Shared
0.00
None
0.00
AMAZON COM INC
SOLEShares18.86K
TypeSH
Market value$3.64M
1.04%
Sole
18.86K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares9.59K
TypeSH
Market value$3.59M
1.02%
Sole
9.59K
Shared
0.00
None
0.00
MICROSOFT CORP
SOLEShares7.95K
TypeSH
Market value$3.55M
1.01%
Sole
7.95K
Shared
0.00
None
0.00
FIRST TR EXCH TRADED FD III
SOLEShares71.34K
TypeSH
Market value$3.53M
1.01%
Sole
71.34K
Shared
0.00
None
0.00
FIRST TR VALUE LINE DIVID IN
SOLEShares84.68K
TypeSH
Market value$3.45M
0.99%
Sole
84.68K
Shared
0.00
None
0.00
MCDONALDS CORP
SOLEShares13.43K
TypeSH
Market value$3.42M
0.98%
Sole
13.43K
Shared
0.00
None
0.00
BERKSHIRE HATHAWAY INC DEL
SOLEShares8.30K
TypeSH
Market value$3.38M
0.96%
Sole
8.30K
Shared
0.00
None
0.00
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
INNOVATOR ETFS TRUSTSOLE | US EQTY PWR BUF | 777.26K | SH | $29.47M 8.42% | 777.26K | 0.00 | 0.00 |
APPLE INCSOLE | COM | 120.53K | SH | $25.39M 7.25% | 120.53K | 0.00 | 0.00 |
PIMCO ETF TRSOLE | ACTIVE BD ETF | 248.22K | SH | $22.61M 6.46% | 248.22K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | US EQTY PWR BUF | 470K | SH | $18.91M 5.40% | 470K | 0.00 | 0.00 |
FIRST TR MORNINGSTAR DIVID LSOLE | SHS | 430.39K | SH | $16.32M 4.66% | 430.39K | 0.00 | 0.00 |
FIRST TR NASDAQ 100 TECH INDSOLE | SHS | 64.70K | SH | $12.77M 3.65% | 64.70K | 0.00 | 0.00 |
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 147.14K | SH | $11.44M 3.27% | 147.14K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | US EQT PWR BUF | 228.34K | SH | $7.91M 2.26% | 228.34K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | LADERD ALCTN PWR | 167.41K | SH | $7.18M 2.05% | 167.41K | 0.00 | 0.00 |
FIRST TR EXCHANGE-TRADED FDSOLE | DJ INTERNT IDX | 33.77K | SH | $6.92M 1.98% | 33.77K | 0.00 | 0.00 |
FIRST TR EXCHANGE-TRADED FDSOLE | CAP STRENGTH ETF | 78.54K | SH | $6.60M 1.88% | 78.54K | 0.00 | 0.00 |
PROCTER AND GAMBLE COSOLE | COM | 39.77K | SH | $6.56M 1.87% | 39.77K | 0.00 | 0.00 |
INVESCO QQQ TRSOLE | UNIT SER 1 | 11.31K | SH | $5.42M 1.55% | 11.31K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | US EQTY PWR BUF | 157.65K | SH | $5.38M 1.54% | 157.65K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | US EQTY PWR BUF | 152.30K | SH | $5.35M 1.53% | 152.30K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | US EQTY PWR BUF | 122.10K | SH | $4.74M 1.35% | 122.10K | 0.00 | 0.00 |
ISHARES TRSOLE | MSCI USA MMENTM | 21.33K | SH | $4.16M 1.19% | 21.33K | 0.00 | 0.00 |
INNOVATOR ETFS TRUSTSOLE | US EQTY PWR BUF | 105.43K | SH | $3.76M 1.07% | 105.43K | 0.00 | 0.00 |
AMAZON COM INCSOLE | COM | 18.86K | SH | $3.64M 1.04% | 18.86K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 9.59K | SH | $3.59M 1.02% | 9.59K | 0.00 | 0.00 |
MICROSOFT CORPSOLE | COM | 7.95K | SH | $3.55M 1.01% | 7.95K | 0.00 | 0.00 |
FIRST TR EXCH TRADED FD IIISOLE | CALIF MUN INCM | 71.34K | SH | $3.53M 1.01% | 71.34K | 0.00 | 0.00 |
FIRST TR VALUE LINE DIVID INSOLE | SHS | 84.68K | SH | $3.45M 0.99% | 84.68K | 0.00 | 0.00 |
MCDONALDS CORPSOLE | COM | 13.43K | SH | $3.42M 0.98% | 13.43K | 0.00 | 0.00 |
BERKSHIRE HATHAWAY INC DELSOLE | CL B NEW | 8.30K | SH | $3.38M 0.96% | 8.30K | 0.00 | 0.00 |
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