Senior insider sale
Chief Financial Officer at YELP INC — senior position signals high conviction
$437.5K
17.50K shares
What this filing means
SCHWARZBACH DAVID A plans to sell 17.50K shares of YELP INC valued at approximately $437.5K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 3/23/2026ACC: 0001950047-26-002918
Officer· Chief Financial Officer
Since Feb 2020
17.50K
Shares to sell
$437.5K
Approx. market value
7.50K
Acquired (3 months)
1
Planned
1 completed
Securities Acquired — Last 3 Months1
Performance Shares
Not Applicable
2/20/2025
7.50KTotal acquired7.50K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
2/20/2025 | Performance Shares Not Applicable | 7.50K | — |
| Total | 7.50K | ||
Planned & Completed Dispositions2
Completed
—Completed
Units to sell
10K
Market value
$250.0K
3/12/2026
Planned — Approximate Date
NYSEPlanned
Units to sell
7.50K
Market value
$187.5K
3/23/2026
Total
Units
17.50K
Value
$437.5K
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
| Completed | ||||
3/12/2026 | 10K | $250.0K | — | Completed |
| Planned — Approximate Date | ||||
3/23/2026 | 7.50K | $187.5K | NYSE | Planned |
| Total | 17.50K | $437.5K | ||