Filed: 8/7/2025ACC: 0001765380-25-000307
📋 What this filing means
ROLLINS FINANCIAL ADVISORS, LLC filed this quarterly 13F‑HR report disclosing 140 equity positions with a total reported market value of $627.16M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
140
Positions
$627.16M
Total AUM (reported)
6.69M
Total Shares
Allocation by class
ETF$319.03M50.9%
STOCK$308.13M49.1%
Portfolio Concentration
Top 3$185.75M29.6%
4–10$198.85M31.7%
11–25$126.67M20.2%
Rest$115.89M18.5%
Top 3 weight
29.6%
Top 10 weight
61.3%
Voting Authority Distribution
Total shares with voting rights: 6.69M
Sole
Full voting authority
6.69M
shares
% of voting shares100.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
0.00
shares
% of voting shares0.0%
Investment Discretion (by position count)
Sole140
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings140
Rows:
INVESCO QQQ TRUST SERIES I
SOLEShares130.17K
TypeSH
Market value$71.80M
11.45%
Sole
130.17K
Shared
0.00
None
0.00
APPLE INC COM
SOLEShares290.77K
TypeSH
Market value$59.66M
9.51%
Sole
290.77K
Shared
0.00
None
0.00
MICROSOFT CORP COM
SOLEShares109.14K
TypeSH
Market value$54.29M
8.66%
Sole
109.14K
Shared
0.00
None
0.00
SCHWAB U.S. LARGE-CAP GROWTH ETF
SOLEShares1.51M
TypeSH
Market value$44.20M
7.05%
Sole
1.51M
Shared
0.00
None
0.00
AMAZON COM INC COM
SOLEShares194.50K
TypeSH
Market value$42.67M
6.80%
Sole
194.50K
Shared
0.00
None
0.00
BANK AMERICA CORP COM
SOLEShares568.71K
TypeSH
Market value$26.91M
4.29%
Sole
568.71K
Shared
0.00
None
0.00
ALPHABET INC CAP STK CL A
SOLEShares150.95K
TypeSH
Market value$26.60M
4.24%
Sole
150.95K
Shared
0.00
None
0.00
META PLATFORMS INC CL A
SOLEShares29.29K
TypeSH
Market value$21.62M
3.45%
Sole
29.29K
Shared
0.00
None
0.00
INVESCO S&P 500 QUALITY ETF
SOLEShares262.33K
TypeSH
Market value$18.69M
2.98%
Sole
262.33K
Shared
0.00
None
0.00
TESLA INC COM
SOLEShares57.16K
TypeSH
Market value$18.16M
2.90%
Sole
57.16K
Shared
0.00
None
0.00
INVESCO NASDAQ 100 ETF
SOLEShares65.54K
TypeSH
Market value$14.88M
2.37%
Sole
65.54K
Shared
0.00
None
0.00
JPMORGAN CHASE & CO. COM
SOLEShares43.95K
TypeSH
Market value$12.74M
2.03%
Sole
43.95K
Shared
0.00
None
0.00
ISHARES U.S. TECHNOLOGY ETF
SOLEShares69.54K
TypeSH
Market value$12.05M
1.92%
Sole
69.54K
Shared
0.00
None
0.00
ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETF
SOLEShares80.66K
TypeSH
Market value$10.89M
1.74%
Sole
80.65K
Shared
0.00
None
0.00
VANGUARD HIGH DIVIDEND YIELD INDEX ETF
SOLEShares74.60K
TypeSH
Market value$9.94M
1.59%
Sole
74.60K
Shared
0.00
None
0.00
ISHARES GLOBAL TECH ETF
SOLEShares88.09K
TypeSH
Market value$8.13M
1.30%
Sole
88.09K
Shared
0.00
None
0.00
NVIDIA CORPORATION COM
SOLEShares51.35K
TypeSH
Market value$8.11M
1.29%
Sole
51.35K
Shared
0.00
None
0.00
T. ROWE PRICE U.S. EQUITY RESEARCH ETF
SOLEShares196.85K
TypeSH
Market value$7.66M
1.22%
Sole
196.85K
Shared
0.00
None
0.00
PROSHARES ULTRAPRO QQQ
SOLEShares86.40K
TypeSH
Market value$7.17M
1.14%
Sole
86.40K
Shared
0.00
None
0.00
SCHWAB FUNDAMENTAL U.S. LARGE COMPANY ETF
SOLEShares283.55K
TypeSH
Market value$6.96M
1.11%
Sole
283.54K
Shared
0.00
None
0.00
INVESCO S&P 500 MOMENTUM ETF
SOLEShares55.83K
TypeSH
Market value$6.28M
1.00%
Sole
55.82K
Shared
0.00
None
0.00
ISHARES S&P 500 GROWTH ETF
SOLEShares54.91K
TypeSH
Market value$6.05M
0.96%
Sole
54.91K
Shared
0.00
None
0.00
KINDER MORGAN INC DEL COM
SOLEShares184.56K
TypeSH
Market value$5.43M
0.87%
Sole
184.55K
Shared
0.00
None
0.00
ISHARES SHORT MATURITY BOND ETF
SOLEShares105.10K
TypeSH
Market value$5.37M
0.86%
Sole
105.10K
Shared
0.00
None
0.00
ISHARES MSCI USA QUALITY FACTOR ETF
SOLEShares27.37K
TypeSH
Market value$5.00M
0.80%
Sole
27.37K
Shared
0.00
None
0.00
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
INVESCO QQQ TRUST SERIES ISOLE | ETF | 130.17K | SH | $71.80M 11.45% | 130.17K | 0.00 | 0.00 |
APPLE INC COMSOLE | Stock | 290.77K | SH | $59.66M 9.51% | 290.77K | 0.00 | 0.00 |
MICROSOFT CORP COMSOLE | Stock | 109.14K | SH | $54.29M 8.66% | 109.14K | 0.00 | 0.00 |
SCHWAB U.S. LARGE-CAP GROWTH ETFSOLE | ETF | 1.51M | SH | $44.20M 7.05% | 1.51M | 0.00 | 0.00 |
AMAZON COM INC COMSOLE | Stock | 194.50K | SH | $42.67M 6.80% | 194.50K | 0.00 | 0.00 |
BANK AMERICA CORP COMSOLE | Stock | 568.71K | SH | $26.91M 4.29% | 568.71K | 0.00 | 0.00 |
ALPHABET INC CAP STK CL ASOLE | Stock | 150.95K | SH | $26.60M 4.24% | 150.95K | 0.00 | 0.00 |
META PLATFORMS INC CL ASOLE | Stock | 29.29K | SH | $21.62M 3.45% | 29.29K | 0.00 | 0.00 |
INVESCO S&P 500 QUALITY ETFSOLE | ETF | 262.33K | SH | $18.69M 2.98% | 262.33K | 0.00 | 0.00 |
TESLA INC COMSOLE | Stock | 57.16K | SH | $18.16M 2.90% | 57.16K | 0.00 | 0.00 |
INVESCO NASDAQ 100 ETFSOLE | ETF | 65.54K | SH | $14.88M 2.37% | 65.54K | 0.00 | 0.00 |
JPMORGAN CHASE & CO. COMSOLE | Stock | 43.95K | SH | $12.74M 2.03% | 43.95K | 0.00 | 0.00 |
ISHARES U.S. TECHNOLOGY ETFSOLE | ETF | 69.54K | SH | $12.05M 1.92% | 69.54K | 0.00 | 0.00 |
ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETFSOLE | ETF | 80.66K | SH | $10.89M 1.74% | 80.65K | 0.00 | 0.00 |
VANGUARD HIGH DIVIDEND YIELD INDEX ETFSOLE | ETF | 74.60K | SH | $9.94M 1.59% | 74.60K | 0.00 | 0.00 |
ISHARES GLOBAL TECH ETFSOLE | ETF | 88.09K | SH | $8.13M 1.30% | 88.09K | 0.00 | 0.00 |
NVIDIA CORPORATION COMSOLE | Stock | 51.35K | SH | $8.11M 1.29% | 51.35K | 0.00 | 0.00 |
T. ROWE PRICE U.S. EQUITY RESEARCH ETFSOLE | ETF | 196.85K | SH | $7.66M 1.22% | 196.85K | 0.00 | 0.00 |
PROSHARES ULTRAPRO QQQSOLE | ETF | 86.40K | SH | $7.17M 1.14% | 86.40K | 0.00 | 0.00 |
SCHWAB FUNDAMENTAL U.S. LARGE COMPANY ETFSOLE | ETF | 283.55K | SH | $6.96M 1.11% | 283.54K | 0.00 | 0.00 |
INVESCO S&P 500 MOMENTUM ETFSOLE | ETF | 55.83K | SH | $6.28M 1.00% | 55.82K | 0.00 | 0.00 |
ISHARES S&P 500 GROWTH ETFSOLE | ETF | 54.91K | SH | $6.05M 0.96% | 54.91K | 0.00 | 0.00 |
KINDER MORGAN INC DEL COMSOLE | Stock | 184.56K | SH | $5.43M 0.87% | 184.55K | 0.00 | 0.00 |
ISHARES SHORT MATURITY BOND ETFSOLE | ETF | 105.10K | SH | $5.37M 0.86% | 105.10K | 0.00 | 0.00 |
ISHARES MSCI USA QUALITY FACTOR ETFSOLE | ETF | 27.37K | SH | $5.00M 0.80% | 27.37K | 0.00 | 0.00 |
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