RFG ADVISORY, LLC

Filed: 4/11/2024ACC: 0001085146-24-001705

📋 What this filing means

RFG ADVISORY, LLC filed this quarterly 13F‑HR report disclosing 711 equity positions with a total reported market value of $2.94B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

711

Positions

$2.94B

Total AUM (reported)

53.33M

Total Shares

Allocation by class

COM$430.61M14.7%

FTSE RAFI 1000$208.70M7.1%

PRTFLO S&P500 GW$192.34M6.5%

TOTAL BND MRKT$173.67M5.9%

TOTAL BD ETF$162.12M5.5%

WORLD EX US CORE$114.89M3.9%

PORTFOLIO S&P400$82.95M2.8%

Portfolio Concentration

Top 3$574.71M19.6%

4–10$588.62M20.0%

11–25$387.32M13.2%

Rest$1.39B47.2%

Top 3 weight

19.6%

Top 10 weight

39.6%

Voting Authority Distribution

Total shares with voting rights: 53.33M

Sole

Full voting authority

100.20K

% of voting shares0.2%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

53.23M

% of voting shares99.8%

Investment Discretion (by position count)

Sole711

Shared0

Other0

Dominant voting typeNone · 99.8% of voting shares

Institutional Holdings711

Rows:

INVESCO EXCHANGE TRADED FD T

SOLE

FTSE RAFI 1000

Shares5.42M

TypeSH

Market value$208.70M

7.10%

Sole

0.00

Shared

0.00

None

5.42M

SPDR SER TR

SOLE

PRTFLO S&P500 GW

Shares2.63M

TypeSH

Market value$192.34M

6.55%

Sole

137.00

Shared

0.00

None

2.63M

VANGUARD BD INDEX FDS

SOLE

TOTAL BND MRKT

Shares2.39M

TypeSH

Market value$173.67M

5.91%

Sole

569.00

Shared

0.00

None

2.39M

FIDELITY MERRIMACK STR TR

SOLE

TOTAL BD ETF

Shares3.58M

TypeSH

Market value$162.12M

5.52%

Sole

187.00

Shared

0.00

None

3.58M

DIMENSIONAL ETF TRUST

SOLE

WORLD EX US CORE

Shares4.52M

TypeSH

Market value$114.89M

3.91%

Sole

0.00

Shared

0.00

None

4.52M

SPDR SER TR

SOLE

PORTFOLIO S&P400

Shares1.56M

TypeSH

Market value$82.95M

2.82%

Sole

127.00

Shared

0.00

None

1.55M

SPDR SER TR

SOLE

PORTFOLI S&P1500

Shares1.25M

TypeSH

Market value$80.23M

2.73%

Sole

50.00

Shared

0.00

None

1.25M

INVESCO EXCH TRADED FD TR II

SOLE

NASDAQ 100 ETF

Shares297.71K

TypeSH

Market value$54.39M

1.85%

Sole

0.00

Shared

0.00

None

297.71K

INVESCO QQQ TR

SOLE

UNIT SER 1

Shares106.61K

TypeSH

Market value$47.34M

1.61%

Sole

51.00

Shared

0.00

None

106.56K

JANUS DETROIT STR TR

SOLE

HENDRSON AAA CL

Shares920.53K

TypeSH

Market value$46.71M

1.59%

Sole

4.67K

Shared

0.00

None

915.86K

SPDR SER TR

SOLE

PORTFOLIO LN TSR

Shares1.55M

TypeSH

Market value$43.37M

1.48%

Sole

0.00

Shared

0.00

None

1.55M

ISHARES TR

SOLE

CORE S&P500 ETF

Shares73.43K

TypeSH

Market value$38.60M

1.31%

Sole

0.00

Shared

0.00

None

73.43K

VANGUARD INDEX FDS

SOLE

S&P 500 ETF SHS

Shares75.31K

TypeSH

Market value$36.20M

1.23%

Sole

0.00

Shared

0.00

None

75.31K

PIMCO ETF TR

SOLE

ACTIVE BD ETF

Shares328.61K

TypeSH

Market value$30.19M

1.03%

Sole

400.00

Shared

0.00

None

328.21K

APPLE INC

SOLE

COM

Shares169.61K

TypeSH

Market value$29.08M

0.99%

Sole

92.00

Shared

0.00

None

169.52K

SPDR SER TR

SOLE

BLOOMBERG 1-3 MO

Shares300.99K

TypeSH

Market value$27.63M

0.94%

Sole

0.00

Shared

0.00

None

300.99K

SPDR SER TR

SOLE

PORTFOLIO S&P500

Shares417.30K

TypeSH

Market value$25.68M

0.87%

Sole

0.00

Shared

0.00

None

417.30K

ISHARES TR

SOLE

0-3 MNTH TREASRY

Shares218.60K

TypeSH

Market value$22.01M

0.75%

Sole

0.00

Shared

0.00

None

218.60K

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares81.38K

TypeSH

Market value$21.15M

0.72%

Sole

0.00

Shared

0.00

None

81.38K

MICROSOFT CORP

SOLE

COM

Shares47.64K

TypeSH

Market value$20.04M

0.68%

Sole

127.00

Shared

0.00

None

47.51K

DIMENSIONAL ETF TRUST

SOLE

SHORT DURATION F

Shares412.71K

TypeSH

Market value$19.41M

0.66%

Sole

1.05K

Shared

0.00

None

411.66K

SELECT SECTOR SPDR TR

SOLE

TECHNOLOGY

Shares93.10K

TypeSH

Market value$19.39M

0.66%

Sole

0.00

Shared

0.00

None

93.10K

ISHARES TR

SOLE

CORE TOTAL USD

Shares418.72K

TypeSH

Market value$19.09M

0.65%

Sole

0.00

Shared

0.00

None

418.72K

FIRST TR EXCHNG TRADED FD VI

SOLE

FT VEST FD OF BU

Shares640.14K

TypeSH

Market value$17.90M

0.61%

Sole

0.00

Shared

0.00

None

640.14K

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares107.90K

TypeSH

Market value$17.57M

0.60%

Sole

32.00

Shared

0.00

None

107.86K

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
INVESCO EXCHANGE TRADED FD TSOLE	FTSE RAFI 1000	5.42M	SH	$208.70M 7.10%	0.00	5.42M
SPDR SER TRSOLE	PRTFLO S&P500 GW	2.63M	SH	$192.34M 6.55%	137.00	2.63M
VANGUARD BD INDEX FDSSOLE	TOTAL BND MRKT	2.39M	SH	$173.67M 5.91%	569.00	2.39M
FIDELITY MERRIMACK STR TRSOLE	TOTAL BD ETF	3.58M	SH	$162.12M 5.52%	187.00	3.58M
DIMENSIONAL ETF TRUSTSOLE	WORLD EX US CORE	4.52M	SH	$114.89M 3.91%	0.00	4.52M
SPDR SER TRSOLE	PORTFOLIO S&P400	1.56M	SH	$82.95M 2.82%	127.00	1.55M
SPDR SER TRSOLE	PORTFOLI S&P1500	1.25M	SH	$80.23M 2.73%	50.00	1.25M
INVESCO EXCH TRADED FD TR IISOLE	NASDAQ 100 ETF	297.71K	SH	$54.39M 1.85%	0.00	297.71K
INVESCO QQQ TRSOLE	UNIT SER 1	106.61K	SH	$47.34M 1.61%	51.00	106.56K
JANUS DETROIT STR TRSOLE	HENDRSON AAA CL	920.53K	SH	$46.71M 1.59%	4.67K	915.86K
SPDR SER TRSOLE	PORTFOLIO LN TSR	1.55M	SH	$43.37M 1.48%	0.00	1.55M
ISHARES TRSOLE	CORE S&P500 ETF	73.43K	SH	$38.60M 1.31%	0.00	73.43K
VANGUARD INDEX FDSSOLE	S&P 500 ETF SHS	75.31K	SH	$36.20M 1.23%	0.00	75.31K
PIMCO ETF TRSOLE	ACTIVE BD ETF	328.61K	SH	$30.19M 1.03%	400.00	328.21K
APPLE INCSOLE	COM	169.61K	SH	$29.08M 0.99%	92.00	169.52K
SPDR SER TRSOLE	BLOOMBERG 1-3 MO	300.99K	SH	$27.63M 0.94%	0.00	300.99K
SPDR SER TRSOLE	PORTFOLIO S&P500	417.30K	SH	$25.68M 0.87%	0.00	417.30K
ISHARES TRSOLE	0-3 MNTH TREASRY	218.60K	SH	$22.01M 0.75%	0.00	218.60K
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	81.38K	SH	$21.15M 0.72%	0.00	81.38K
MICROSOFT CORPSOLE	COM	47.64K	SH	$20.04M 0.68%	127.00	47.51K
DIMENSIONAL ETF TRUSTSOLE	SHORT DURATION F	412.71K	SH	$19.41M 0.66%	1.05K	411.66K
SELECT SECTOR SPDR TRSOLE	TECHNOLOGY	93.10K	SH	$19.39M 0.66%	0.00	93.10K
ISHARES TRSOLE	CORE TOTAL USD	418.72K	SH	$19.09M 0.65%	0.00	418.72K
FIRST TR EXCHNG TRADED FD VISOLE	FT VEST FD OF BU	640.14K	SH	$17.90M 0.61%	0.00	640.14K
VANGUARD INDEX FDSSOLE	VALUE ETF	107.90K	SH	$17.57M 0.60%	32.00	107.86K

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