Filed: 8/12/2025ACC: 0001765380-25-000361
📋 What this filing means
PLANNING ALTERNATIVES LTD /ADV filed this quarterly 13F‑HR report disclosing 80 equity positions with a total reported market value of $718.65M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
80
Positions
$718.65M
Total AUM (reported)
6.68M
Total Shares
Allocation by class
CORE S&P500 ETF$260.88M36.3%
CORE S&P MCP ETF$78.23M10.9%
VAN FTSE DEV MKT$73.22M10.2%
S&P 500 MOMNTM$66.68M9.3%
DIV APP ETF$54.77M7.6%
CORE S&P SCP ETF$37.73M5.2%
COM$33.08M4.6%
Portfolio Concentration
Top 3$412.33M57.4%
4–10$213.21M29.7%
11–25$61.58M8.6%
Rest$31.54M4.4%
Top 3 weight
57.4%
Top 10 weight
87.0%
Voting Authority Distribution
Total shares with voting rights: 6.68M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
6.68M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole80
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings80
Rows:
ISHARES TR
SOLEShares420.16K
TypeSH
Market value$260.88M
36.30%
Sole
0.00
Shared
0.00
None
420.16K
ISHARES TR
SOLEShares1.26M
TypeSH
Market value$78.23M
10.89%
Sole
0.00
Shared
0.00
None
1.26M
VANGUARD TAX-MANAGED FDS
SOLEShares1.28M
TypeSH
Market value$73.22M
10.19%
Sole
0.00
Shared
0.00
None
1.28M
INVESCO EXCH TRADED FD TR II
SOLEShares592.91K
TypeSH
Market value$66.68M
9.28%
Sole
0.00
Shared
0.00
None
592.91K
VANGUARD SPECIALIZED FUNDS
SOLEShares267.60K
TypeSH
Market value$54.77M
7.62%
Sole
0.00
Shared
0.00
None
267.60K
ISHARES TR
SOLEShares345.20K
TypeSH
Market value$37.73M
5.25%
Sole
0.00
Shared
0.00
None
345.20K
VANGUARD INDEX FDS
SOLEShares37.74K
TypeSH
Market value$16.55M
2.30%
Sole
0.00
Shared
0.00
None
37.74K
SCHWAB STRATEGIC TR
SOLEShares692.87K
TypeSH
Market value$15.31M
2.13%
Sole
0.00
Shared
0.00
None
692.87K
COLUMBIA ETF TR II
SOLEShares324.39K
TypeSH
Market value$11.09M
1.54%
Sole
0.00
Shared
0.00
None
324.39K
APPLE INC
SOLEShares54.01K
TypeSH
Market value$11.08M
1.54%
Sole
0.00
Shared
0.00
None
54.01K
SPDR S&P 500 ETF TR
SOLEShares17.83K
TypeSH
Market value$11.02M
1.53%
Sole
0.00
Shared
0.00
None
17.83K
SCHWAB STRATEGIC TR
SOLEShares378.23K
TypeSH
Market value$9.24M
1.29%
Sole
0.00
Shared
0.00
None
378.23K
VANGUARD INDEX FDS
SOLEShares48.29K
TypeSH
Market value$8.53M
1.19%
Sole
0.00
Shared
0.00
None
48.29K
ISHARES TR
SOLEShares31.45K
TypeSH
Market value$4.26M
0.59%
Sole
0.00
Shared
0.00
None
31.45K
SCHWAB STRATEGIC TR
SOLEShares167.39K
TypeSH
Market value$3.99M
0.56%
Sole
0.00
Shared
0.00
None
167.39K
VANGUARD INDEX FDS
SOLEShares6.91K
TypeSH
Market value$3.92M
0.55%
Sole
0.00
Shared
0.00
None
6.91K
MICROSOFT CORP
SOLEShares7.60K
TypeSH
Market value$3.78M
0.53%
Sole
0.00
Shared
0.00
None
7.60K
ISHARES TR
SOLEShares7.67K
TypeSH
Market value$2.69M
0.37%
Sole
0.00
Shared
0.00
None
7.67K
J P MORGAN EXCHANGE TRADED F
SOLEShares21.69K
TypeSH
Market value$2.56M
0.36%
Sole
0.00
Shared
0.00
None
21.69K
VANGUARD BD INDEX FDS
SOLEShares31.02K
TypeSH
Market value$2.28M
0.32%
Sole
0.00
Shared
0.00
None
31.02K
DTE ENERGY CO
SOLEShares15.58K
TypeSH
Market value$2.06M
0.29%
Sole
0.00
Shared
0.00
None
15.58K
PHILIP MORRIS INTL INC
SOLEShares10.44K
TypeSH
Market value$1.90M
0.26%
Sole
0.00
Shared
0.00
None
10.44K
ISHARES TR
SOLEShares39.50K
TypeSH
Market value$1.88M
0.26%
Sole
0.00
Shared
0.00
None
39.50K
NVIDIA CORPORATION
SOLEShares11.24K
TypeSH
Market value$1.78M
0.25%
Sole
0.00
Shared
0.00
None
11.24K
SCHWAB STRATEGIC TR
SOLEShares63.12K
TypeSH
Market value$1.67M
0.23%
Sole
0.00
Shared
0.00
None
63.12K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE S&P500 ETF | 420.16K | SH | $260.88M 36.30% | 0.00 | 0.00 | 420.16K |
ISHARES TRSOLE | CORE S&P MCP ETF | 1.26M | SH | $78.23M 10.89% | 0.00 | 0.00 | 1.26M |
VANGUARD TAX-MANAGED FDSSOLE | VAN FTSE DEV MKT | 1.28M | SH | $73.22M 10.19% | 0.00 | 0.00 | 1.28M |
INVESCO EXCH TRADED FD TR IISOLE | S&P 500 MOMNTM | 592.91K | SH | $66.68M 9.28% | 0.00 | 0.00 | 592.91K |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 267.60K | SH | $54.77M 7.62% | 0.00 | 0.00 | 267.60K |
ISHARES TRSOLE | CORE S&P SCP ETF | 345.20K | SH | $37.73M 5.25% | 0.00 | 0.00 | 345.20K |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 37.74K | SH | $16.55M 2.30% | 0.00 | 0.00 | 37.74K |
SCHWAB STRATEGIC TRSOLE | INTL EQTY ETF | 692.87K | SH | $15.31M 2.13% | 0.00 | 0.00 | 692.87K |
COLUMBIA ETF TR IISOLE | EM CORE EX ETF | 324.39K | SH | $11.09M 1.54% | 0.00 | 0.00 | 324.39K |
APPLE INCSOLE | COM | 54.01K | SH | $11.08M 1.54% | 0.00 | 0.00 | 54.01K |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 17.83K | SH | $11.02M 1.53% | 0.00 | 0.00 | 17.83K |
SCHWAB STRATEGIC TRSOLE | US LRG CAP ETF | 378.23K | SH | $9.24M 1.29% | 0.00 | 0.00 | 378.23K |
VANGUARD INDEX FDSSOLE | VALUE ETF | 48.29K | SH | $8.53M 1.19% | 0.00 | 0.00 | 48.29K |
ISHARES TRSOLE | ESG AWR MSCI USA | 31.45K | SH | $4.26M 0.59% | 0.00 | 0.00 | 31.45K |
SCHWAB STRATEGIC TRSOLE | US BRD MKT ETF | 167.39K | SH | $3.99M 0.56% | 0.00 | 0.00 | 167.39K |
VANGUARD INDEX FDSSOLE | S&P 500 ETF SHS | 6.91K | SH | $3.92M 0.55% | 0.00 | 0.00 | 6.91K |
MICROSOFT CORPSOLE | COM | 7.60K | SH | $3.78M 0.53% | 0.00 | 0.00 | 7.60K |
ISHARES TRSOLE | RUSSELL 3000 ETF | 7.67K | SH | $2.69M 0.37% | 0.00 | 0.00 | 7.67K |
J P MORGAN EXCHANGE TRADED FSOLE | JPMORGAN DIVER | 21.69K | SH | $2.56M 0.36% | 0.00 | 0.00 | 21.69K |
VANGUARD BD INDEX FDSSOLE | TOTAL BND MRKT | 31.02K | SH | $2.28M 0.32% | 0.00 | 0.00 | 31.02K |
DTE ENERGY COSOLE | COM | 15.58K | SH | $2.06M 0.29% | 0.00 | 0.00 | 15.58K |
PHILIP MORRIS INTL INCSOLE | COM | 10.44K | SH | $1.90M 0.26% | 0.00 | 0.00 | 10.44K |
ISHARES TRSOLE | ESG AWR US AGRGT | 39.50K | SH | $1.88M 0.26% | 0.00 | 0.00 | 39.50K |
NVIDIA CORPORATIONSOLE | COM | 11.24K | SH | $1.78M 0.25% | 0.00 | 0.00 | 11.24K |
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 63.12K | SH | $1.67M 0.23% | 0.00 | 0.00 | 63.12K |
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