PARK JAMES (PRESIDENT, CEO, COB) exercised options at FITBIT, INC.

Option exercise — a mechanical event triggered by vesting or expiry. Not a discretionary conviction trade.

M · 3 exercises

PARK JAMES

Filed: 9/16/2020ACC: 0001127602-20-025224

InsiderPARK JAMESCIK 1645531

→

IssuerFITBIT, INC.CIK 1447599

DirectorOfficer10% Owner· PRESIDENT, CEO, COB

Since Sep 2018

-33.49K

Net shares

Net seller

$213.3K

Total sold

Open market trades

0B · 0S

Total transactions

67.54K acquired · 101.03K disposed

Non-Derivative Transactions4

Class A Common Stock

Direct

M · Option Exercise

+8.74K

Price / share

—

Trade value

—

% of position

20.1%

9/15/2020

43.55K→52.29K

Class A Common Stock

Direct

M · Option Exercise

+8.73K

Price / share

—

Trade value

—

% of position

16.7%

9/15/2020

52.29K→61.02K

Class A Common Stock

Direct

M · Option Exercise

+50.07K

Price / share

—

Trade value

—

% of position

82.1%

9/15/2020

61.02K→111.09K

Class A Common Stock

Direct

F · Tax Withholding

−33.49K

Price / share

$6.37

Trade value

$213.32K

% of position

30.1%

9/15/2020

111.09K→77.60K

Total

Net shares

+34.05K

Net value

-$213.32K

Security	Date	Type	Shares	Price / Share	Trade Value	% of Position	Held Before	Held After
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+8.74K	—	—	20.1%	43.55K	52.29K
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+8.73K	—	—	16.7%	52.29K	61.02K
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+50.07K	—	—	82.1%	61.02K	111.09K
Class A Common Stock Direct	9/15/2020	F · Tax Withholding	−33.49K	$6.37	$213.32K	30.1%	111.09K	77.60K
Total			+34.05K		-$213.32K

Derivative Transactions3

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

8.74K shares

−8.74K

Strike price

Held after

17.48K

Exercisable

—

9/15/2020

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

8.73K shares

−8.73K

Strike price

Held after

52.40K

Exercisable

—

9/15/2020

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

50.07K shares

−50.07K

Strike price

Held after

100.14K

Exercisable

—

9/15/2020

Security	Converts To	Date	Type	Shares	Exercisable	Held After
Restricted Stock Units Direct	Class A Common Stock8.74K shares	9/15/2020	M · Option Exercise	−8.74K	—	17.48K
Restricted Stock Units Direct	Class A Common Stock8.73K shares	9/15/2020	M · Option Exercise	−8.73K	—	52.40K
Restricted Stock Units Direct	Class A Common Stock50.07K shares	9/15/2020	M · Option Exercise	−50.07K	—	100.14K