PACIFIC FINANCIAL GROUP INC

Filed: 11/12/2025ACC: 0001214659-25-016248

📋 What this filing means

PACIFIC FINANCIAL GROUP INC filed this quarterly 13F‑HR report disclosing 61 equity positions with a total reported market value of $135.03M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

Positions

$135.03M

Total AUM (reported)

1.09M

Total Shares

Allocation by class

CORE S&P500 ETF$21.88M16.2%

UNIT SER 1$14.62M10.8%

S&P 500 GRWT ETF$11.48M8.5%

CORE S&P SCP ETF$6.29M4.7%

S&P 500 VAL ETF$5.96M4.4%

TR UNIT$5.28M3.9%

MRGSTR MD CP ETF$4.99M3.7%

Portfolio Concentration

Top 3$47.98M35.5%

4–10$36.90M27.3%

11–25$27.99M20.7%

Rest$22.16M16.4%

Top 3 weight

35.5%

Top 10 weight

62.9%

Voting Authority Distribution

Total shares with voting rights: 1.09M

Sole

Full voting authority

7.03K

% of voting shares0.6%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

1.08M

% of voting shares99.4%

Investment Discretion (by position count)

Sole61

Shared0

Other0

Dominant voting typeNone · 99.4% of voting shares

Institutional Holdings61

Rows:

ISHARES TR

SOLE

CORE S&P500 ETF

Shares32.69K

TypeSH

Market value$21.88M

16.20%

Sole

358.00

Shared

0.00

None

32.33K

INVESCO QQQ TR

SOLE

UNIT SER 1

Shares24.35K

TypeSH

Market value$14.62M

10.83%

Sole

34.00

Shared

0.00

None

24.32K

ISHARES TR

SOLE

S&P 500 GRWT ETF

Shares95.08K

TypeSH

Market value$11.48M

8.50%

Sole

217.00

Shared

0.00

None

94.86K

ISHARES TR

SOLE

CORE S&P SCP ETF

Shares52.96K

TypeSH

Market value$6.29M

4.66%

Sole

148.00

Shared

0.00

None

52.81K

ISHARES TR

SOLE

S&P 500 VAL ETF

Shares28.87K

TypeSH

Market value$5.96M

4.42%

Sole

0.00

Shared

0.00

None

28.87K

SPDR S&P 500 ETF TR

SOLE

TR UNIT

Shares7.93K

TypeSH

Market value$5.28M

3.91%

Sole

0.00

Shared

0.00

None

7.93K

ISHARES TR

SOLE

MRGSTR MD CP ETF

Shares60.12K

TypeSH

Market value$4.99M

3.70%

Sole

225.00

Shared

0.00

None

59.89K

ISHARES TR

SOLE

CORE DIV GRWTH

Shares72.15K

TypeSH

Market value$4.91M

3.64%

Sole

258.00

Shared

0.00

None

71.89K

ISHARES TR

SOLE

CORE S&P MCP ETF

Shares72.62K

TypeSH

Market value$4.74M

3.51%

Sole

439.00

Shared

0.00

None

72.18K

SPDR SERIES TRUST

SOLE

PRTFLO S&P500 VL

Shares85.31K

TypeSH

Market value$4.72M

3.50%

Sole

361.00

Shared

0.00

None

84.95K

VANGUARD INDEX FDS

SOLE

GROWTH ETF

Shares7.37K

TypeSH

Market value$3.53M

2.62%

Sole

243.00

Shared

0.00

None

7.13K

ISHARES TR

SOLE

S&P MC 400GR ETF

Shares28.45K

TypeSH

Market value$2.73M

2.02%

Sole

0.00

Shared

0.00

None

28.45K

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares13.99K

TypeSH

Market value$2.61M

1.93%

Sole

465.00

Shared

0.00

None

13.53K

SPDR SERIES TRUST

SOLE

PORTFOLIO INTRMD

Shares62.38K

TypeSH

Market value$2.11M

1.57%

Sole

0.00

Shared

0.00

None

62.38K

ISHARES TR

SOLE

S&P SML 600 GWT

Shares13.20K

TypeSH

Market value$1.87M

1.38%

Sole

0.00

Shared

0.00

None

13.20K

LISTED FDS TR

SOLE

OVERLAY SHARES

Shares46.98K

TypeSH

Market value$1.83M

1.36%

Sole

0.00

Shared

0.00

None

46.98K

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares22.57K

TypeSH

Market value$1.78M

1.32%

Sole

57.00

Shared

0.00

None

22.52K

ISHARES TR

SOLE

1 3 YR TREAS BD

Shares21K

TypeSH

Market value$1.74M

1.29%

Sole

0.00

Shared

0.00

None

21K

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares4.72K

TypeSH

Market value$1.55M

1.15%

Sole

0.00

Shared

0.00

None

4.72K

ISHARES TR

SOLE

RUS 1000 GRW ETF

Shares3.17K

TypeSH

Market value$1.49M

1.10%

Sole

0.00

Shared

0.00

None

3.17K

ISHARES TR

SOLE

RUS 1000 ETF

Shares4.04K

TypeSH

Market value$1.48M

1.09%

Sole

0.00

Shared

0.00

None

4.04K

ISHARES TR

SOLE

S&P MC 400VL ETF

Shares11.30K

TypeSH

Market value$1.47M

1.09%

Sole

0.00

Shared

0.00

None

11.30K

ISHARES TR

SOLE

SP SMCP600VL ETF

Shares12.50K

TypeSH

Market value$1.38M

1.02%

Sole

0.00

Shared

0.00

None

12.50K

VANGUARD INDEX FDS

SOLE

LARGE CAP ETF

Shares4.13K

TypeSH

Market value$1.27M

0.94%

Sole

0.00

Shared

0.00

None

4.13K

VANGUARD TAX-MANAGED FDS

SOLE

VAN FTSE DEV MKT

Shares19.23K

TypeSH

Market value$1.15M

0.85%

Sole

465.00

Shared

0.00

None

18.76K

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
ISHARES TRSOLE	CORE S&P500 ETF	32.69K	SH	$21.88M 16.20%	358.00	32.33K
INVESCO QQQ TRSOLE	UNIT SER 1	24.35K	SH	$14.62M 10.83%	34.00	24.32K
ISHARES TRSOLE	S&P 500 GRWT ETF	95.08K	SH	$11.48M 8.50%	217.00	94.86K
ISHARES TRSOLE	CORE S&P SCP ETF	52.96K	SH	$6.29M 4.66%	148.00	52.81K
ISHARES TRSOLE	S&P 500 VAL ETF	28.87K	SH	$5.96M 4.42%	0.00	28.87K
SPDR S&P 500 ETF TRSOLE	TR UNIT	7.93K	SH	$5.28M 3.91%	0.00	7.93K
ISHARES TRSOLE	MRGSTR MD CP ETF	60.12K	SH	$4.99M 3.70%	225.00	59.89K
ISHARES TRSOLE	CORE DIV GRWTH	72.15K	SH	$4.91M 3.64%	258.00	71.89K
ISHARES TRSOLE	CORE S&P MCP ETF	72.62K	SH	$4.74M 3.51%	439.00	72.18K
SPDR SERIES TRUSTSOLE	PRTFLO S&P500 VL	85.31K	SH	$4.72M 3.50%	361.00	84.95K
VANGUARD INDEX FDSSOLE	GROWTH ETF	7.37K	SH	$3.53M 2.62%	243.00	7.13K
ISHARES TRSOLE	S&P MC 400GR ETF	28.45K	SH	$2.73M 2.02%	0.00	28.45K
VANGUARD INDEX FDSSOLE	VALUE ETF	13.99K	SH	$2.61M 1.93%	465.00	13.53K
SPDR SERIES TRUSTSOLE	PORTFOLIO INTRMD	62.38K	SH	$2.11M 1.57%	0.00	62.38K
ISHARES TRSOLE	S&P SML 600 GWT	13.20K	SH	$1.87M 1.38%	0.00	13.20K
LISTED FDS TRSOLE	OVERLAY SHARES	46.98K	SH	$1.83M 1.36%	0.00	46.98K
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	22.57K	SH	$1.78M 1.32%	57.00	22.52K
ISHARES TRSOLE	1 3 YR TREAS BD	21K	SH	$1.74M 1.29%	0.00	21K
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	4.72K	SH	$1.55M 1.15%	0.00	4.72K
ISHARES TRSOLE	RUS 1000 GRW ETF	3.17K	SH	$1.49M 1.10%	0.00	3.17K
ISHARES TRSOLE	RUS 1000 ETF	4.04K	SH	$1.48M 1.09%	0.00	4.04K
ISHARES TRSOLE	S&P MC 400VL ETF	11.30K	SH	$1.47M 1.09%	0.00	11.30K
ISHARES TRSOLE	SP SMCP600VL ETF	12.50K	SH	$1.38M 1.02%	0.00	12.50K
VANGUARD INDEX FDSSOLE	LARGE CAP ETF	4.13K	SH	$1.27M 0.94%	0.00	4.13K
VANGUARD TAX-MANAGED FDSSOLE	VAN FTSE DEV MKT	19.23K	SH	$1.15M 0.85%	465.00	18.76K

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