PACIFIC FINANCIAL GROUP INC

Filed: 4/23/2025ACC: 0001214659-25-006244

📋 What this filing means

PACIFIC FINANCIAL GROUP INC filed this quarterly 13F‑HR report disclosing 55 equity positions with a total reported market value of $123.91M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

Positions

$123.91M

Total AUM (reported)

1.12M

Total Shares

Allocation by class

CORE S&P500 ETF$19.20M15.5%

UNIT SER 1$13.57M11.0%

S&P 500 GRWT ETF$9.98M8.1%

CORE S&P SCP ETF$7.07M5.7%

S&P 500 VAL ETF$6.74M5.4%

TR UNIT$4.89M3.9%

CORE S&P MCP ETF$4.84M3.9%

Portfolio Concentration

Top 3$42.75M34.5%

4–10$37.46M30.2%

11–25$26.24M21.2%

Rest$17.46M14.1%

Top 3 weight

34.5%

Top 10 weight

64.7%

Voting Authority Distribution

Total shares with voting rights: 1.12M

Sole

Full voting authority

2.60K

% of voting shares0.2%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

1.11M

% of voting shares99.8%

Investment Discretion (by position count)

Sole55

Shared0

Other0

Dominant voting typeNone · 99.8% of voting shares

Institutional Holdings55

Rows:

ISHARES TR

SOLE

CORE S&P500 ETF

Shares34.17K

TypeSH

Market value$19.20M

15.49%

Sole

56.00

Shared

0.00

None

34.11K

INVESCO QQQ TR

SOLE

UNIT SER 1

Shares28.94K

TypeSH

Market value$13.57M

10.95%

Sole

34.00

Shared

0.00

None

28.90K

ISHARES TR

SOLE

S&P 500 GRWT ETF

Shares107.52K

TypeSH

Market value$9.98M

8.06%

Sole

217.00

Shared

0.00

None

107.30K

ISHARES TR

SOLE

CORE S&P SCP ETF

Shares67.61K

TypeSH

Market value$7.07M

5.71%

Sole

148.00

Shared

0.00

None

67.46K

ISHARES TR

SOLE

S&P 500 VAL ETF

Shares35.34K

TypeSH

Market value$6.74M

5.44%

Sole

0.00

Shared

0.00

None

35.34K

SPDR S&P 500 ETF TR

SOLE

TR UNIT

Shares8.74K

TypeSH

Market value$4.89M

3.94%

Sole

0.00

Shared

0.00

None

8.74K

ISHARES TR

SOLE

CORE S&P MCP ETF

Shares82.93K

TypeSH

Market value$4.84M

3.91%

Sole

0.00

Shared

0.00

None

82.93K

ISHARES TR

SOLE

MRGSTR MD CP ETF

Shares63.99K

TypeSH

Market value$4.74M

3.83%

Sole

225.00

Shared

0.00

None

63.77K

ISHARES TR

SOLE

CORE DIV GRWTH

Shares76.36K

TypeSH

Market value$4.72M

3.81%

Sole

258.00

Shared

0.00

None

76.11K

SPDR SER TR

SOLE

PRTFLO S&P500 VL

Shares87.48K

TypeSH

Market value$4.47M

3.61%

Sole

361.00

Shared

0.00

None

87.12K

VANGUARD INDEX FDS

SOLE

GROWTH ETF

Shares8.28K

TypeSH

Market value$3.07M

2.48%

Sole

171.00

Shared

0.00

None

8.11K

ISHARES TR

SOLE

S&P MC 400GR ETF

Shares34.34K

TypeSH

Market value$2.86M

2.31%

Sole

0.00

Shared

0.00

None

34.34K

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares14.86K

TypeSH

Market value$2.57M

2.07%

Sole

314.00

Shared

0.00

None

14.54K

SPDR SER TR

SOLE

PORTFOLIO INTRMD

Shares70.67K

TypeSH

Market value$2.35M

1.90%

Sole

0.00

Shared

0.00

None

70.67K

ISHARES TR

SOLE

S&P SML 600 GWT

Shares15.80K

TypeSH

Market value$1.97M

1.59%

Sole

0.00

Shared

0.00

None

15.80K

ISHARES TR

SOLE

1 3 YR TREAS BD

Shares23.30K

TypeSH

Market value$1.93M

1.56%

Sole

0.00

Shared

0.00

None

23.30K

ISHARES TR

SOLE

S&P MC 400VL ETF

Shares13.81K

TypeSH

Market value$1.65M

1.33%

Sole

0.00

Shared

0.00

None

13.81K

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares19.70K

TypeSH

Market value$1.54M

1.24%

Sole

57.00

Shared

0.00

None

19.64K

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares5.04K

TypeSH

Market value$1.38M

1.12%

Sole

0.00

Shared

0.00

None

5.04K

ISHARES TR

SOLE

SP SMCP600VL ETF

Shares14.06K

TypeSH

Market value$1.37M

1.11%

Sole

0.00

Shared

0.00

None

14.06K

ISHARES TR

SOLE

RUS 1000 ETF

Shares4.04K

TypeSH

Market value$1.24M

1.00%

Sole

0.00

Shared

0.00

None

4.04K

ISHARES TR

SOLE

RUS 1000 GRW ETF

Shares3.17K

TypeSH

Market value$1.15M

0.92%

Sole

0.00

Shared

0.00

None

3.17K

SPDR S&P MIDCAP 400 ETF TR

SOLE

UTSER1 S&PDCRP

Shares2.06K

TypeSH

Market value$1.10M

0.89%

Sole

0.00

Shared

0.00

None

2.06K

VANGUARD INDEX FDS

SOLE

LARGE CAP ETF

Shares4.13K

TypeSH

Market value$1.06M

0.86%

Sole

0.00

Shared

0.00

None

4.13K

ISHARES TR

SOLE

CORE US AGGBD ET

Shares10.13K

TypeSH

Market value$1.00M

0.81%

Sole

0.00

Shared

0.00

None

10.13K

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
ISHARES TRSOLE	CORE S&P500 ETF	34.17K	SH	$19.20M 15.49%	56.00	34.11K
INVESCO QQQ TRSOLE	UNIT SER 1	28.94K	SH	$13.57M 10.95%	34.00	28.90K
ISHARES TRSOLE	S&P 500 GRWT ETF	107.52K	SH	$9.98M 8.06%	217.00	107.30K
ISHARES TRSOLE	CORE S&P SCP ETF	67.61K	SH	$7.07M 5.71%	148.00	67.46K
ISHARES TRSOLE	S&P 500 VAL ETF	35.34K	SH	$6.74M 5.44%	0.00	35.34K
SPDR S&P 500 ETF TRSOLE	TR UNIT	8.74K	SH	$4.89M 3.94%	0.00	8.74K
ISHARES TRSOLE	CORE S&P MCP ETF	82.93K	SH	$4.84M 3.91%	0.00	82.93K
ISHARES TRSOLE	MRGSTR MD CP ETF	63.99K	SH	$4.74M 3.83%	225.00	63.77K
ISHARES TRSOLE	CORE DIV GRWTH	76.36K	SH	$4.72M 3.81%	258.00	76.11K
SPDR SER TRSOLE	PRTFLO S&P500 VL	87.48K	SH	$4.47M 3.61%	361.00	87.12K
VANGUARD INDEX FDSSOLE	GROWTH ETF	8.28K	SH	$3.07M 2.48%	171.00	8.11K
ISHARES TRSOLE	S&P MC 400GR ETF	34.34K	SH	$2.86M 2.31%	0.00	34.34K
VANGUARD INDEX FDSSOLE	VALUE ETF	14.86K	SH	$2.57M 2.07%	314.00	14.54K
SPDR SER TRSOLE	PORTFOLIO INTRMD	70.67K	SH	$2.35M 1.90%	0.00	70.67K
ISHARES TRSOLE	S&P SML 600 GWT	15.80K	SH	$1.97M 1.59%	0.00	15.80K
ISHARES TRSOLE	1 3 YR TREAS BD	23.30K	SH	$1.93M 1.56%	0.00	23.30K
ISHARES TRSOLE	S&P MC 400VL ETF	13.81K	SH	$1.65M 1.33%	0.00	13.81K
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	19.70K	SH	$1.54M 1.24%	57.00	19.64K
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	5.04K	SH	$1.38M 1.12%	0.00	5.04K
ISHARES TRSOLE	SP SMCP600VL ETF	14.06K	SH	$1.37M 1.11%	0.00	14.06K
ISHARES TRSOLE	RUS 1000 ETF	4.04K	SH	$1.24M 1.00%	0.00	4.04K
ISHARES TRSOLE	RUS 1000 GRW ETF	3.17K	SH	$1.15M 0.92%	0.00	3.17K
SPDR S&P MIDCAP 400 ETF TRSOLE	UTSER1 S&PDCRP	2.06K	SH	$1.10M 0.89%	0.00	2.06K
VANGUARD INDEX FDSSOLE	LARGE CAP ETF	4.13K	SH	$1.06M 0.86%	0.00	4.13K
ISHARES TRSOLE	CORE US AGGBD ET	10.13K	SH	$1.00M 0.81%	0.00	10.13K

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