NICOLET ADVISORY SERVICES, LLC

Filed: 11/12/2024ACC: 0001775863-24-000013

📋 What this filing means

NICOLET ADVISORY SERVICES, LLC filed this quarterly 13F‑HR report disclosing 369 equity positions with a total reported market value of $1.06B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

369

Positions

$1.06B

Total AUM (reported)

13.31M

Total Shares

Allocation by class

COM$311.29M29.4%

PRTFLO S&P500 VL$157.22M14.8%

PRTFLO S&P500 GW$131.03M12.4%

CORE S&P TTL STK$36.51M3.4%

TAX EXEMPT BD$28.05M2.6%

VAN FTSE DEV MKT$26.91M2.5%

CL B NEW$26.18M2.5%

Portfolio Concentration

Top 3$324.77M30.7%

4–10$186.12M17.6%

11–25$197.74M18.7%

Rest$350.65M33.1%

Top 3 weight

30.7%

Top 10 weight

48.2%

Voting Authority Distribution

Total shares with voting rights: 13.31M

Sole

Full voting authority

10.28K

% of voting shares0.1%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

13.30M

% of voting shares99.9%

Investment Discretion (by position count)

Sole369

Shared0

Other0

Dominant voting typeNone · 99.9% of voting shares

Institutional Holdings369

Rows:

SPDR SER TR

SOLE

PRTFLO S&P500 VL

Shares3M

TypeSH

Market value$157.22M

14.84%

Sole

3.11K

Shared

0.00

None

SPDR SER TR

SOLE

PRTFLO S&P500 GW

Shares1.60M

TypeSH

Market value$131.03M

12.37%

Sole

1.97K

Shared

0.00

None

1.60M

ISHARES TR

SOLE

CORE S&P TTL STK

Shares293.85K

TypeSH

Market value$36.51M

3.45%

Sole

0.00

Shared

0.00

None

293.85K

APPLE INC

SOLE

COM

Shares154.13K

TypeSH

Market value$34.78M

3.28%

Sole

0.00

Shared

0.00

None

154.13K

VANGUARD MUN BD FDS

SOLE

TAX EXEMPT BD

Shares549.57K

TypeSH

Market value$28.05M

2.65%

Sole

0.00

Shared

0.00

None

549.57K

VANGUARD TAX-MANAGED FDS

SOLE

VAN FTSE DEV MKT

Shares518.85K

TypeSH

Market value$26.91M

2.54%

Sole

3.59K

Shared

0.00

None

515.26K

BERKSHIRE HATHAWAY INC DEL

SOLE

CL B NEW

Shares57.81K

TypeSH

Market value$26.18M

2.47%

Sole

0.00

Shared

0.00

None

57.81K

FIDELITY MERRIMACK STR TR

SOLE

TOTAL BD ETF

Shares535.47K

TypeSH

Market value$24.94M

2.35%

Sole

0.00

Shared

0.00

None

535.47K

VANGUARD INDEX FDS

SOLE

MID CAP ETF

Shares94.73K

TypeSH

Market value$24.77M

2.34%

Sole

0.00

Shared

0.00

None

94.73K

VANGUARD BD INDEX FDS

SOLE

TOTAL BND MRKT

Shares274.50K

TypeSH

Market value$20.49M

1.93%

Sole

0.00

Shared

0.00

None

274.50K

PROCTER AND GAMBLE CO

SOLE

COM

Shares113.50K

TypeSH

Market value$19.31M

1.82%

Sole

0.00

Shared

0.00

None

113.50K

MICROSOFT CORP

SOLE

COM

Shares45.96K

TypeSH

Market value$19.14M

1.81%

Sole

0.00

Shared

0.00

None

45.96K

VICTORY PORTFOLIOS II

SOLE

CORE INTERMEDIAT

Shares343.26K

TypeSH

Market value$16.42M

1.55%

Sole

0.00

Shared

0.00

None

343.26K

ISHARES TR

SOLE

10-20 YR TRS ETF

Shares140.24K

TypeSH

Market value$15.16M

1.43%

Sole

0.00

Shared

0.00

None

140.24K

JPMORGAN CHASE FINL CO LLC

SOLE

CAL LKD 44

Shares475.14K

TypeSH

Market value$13.67M

1.29%

Sole

0.00

Shared

0.00

None

475.14K

JPMORGAN CHASE & CO.

SOLE

COM

Shares65.42K

TypeSH

Market value$13.43M

1.27%

Sole

0.00

Shared

0.00

None

65.42K

AMERICAN CENTY ETF TR

SOLE

REAL ESTATE ETF

Shares274.77K

TypeSH

Market value$12.72M

1.20%

Sole

903.00

Shared

0.00

None

273.87K

VANGUARD INDEX FDS

SOLE

S&P 500 ETF SHS

Shares24.25K

TypeSH

Market value$12.65M

1.19%

Sole

702.00

Shared

0.00

None

23.55K

ISHARES TR

SOLE

NATIONAL MUN ETF

Shares112.03K

TypeSH

Market value$12.15M

1.15%

Sole

0.00

Shared

0.00

None

112.03K

WEC ENERGY GROUP INC

SOLE

COM

Shares117K

TypeSH

Market value$11.27M

1.06%

Sole

0.00

Shared

0.00

None

117K

ISHARES TR

SOLE

CORE S&P500 ETF

Shares19.55K

TypeSH

Market value$11.15M

1.05%

Sole

0.00

Shared

0.00

None

19.55K

NVIDIA CORPORATION

SOLE

COM

Shares88.38K

TypeSH

Market value$10.86M

1.02%

Sole

0.00

Shared

0.00

None

88.38K

PRINCIPAL EXCHANGE TRADED FD

SOLE

ACTIVE HIGH YL

Shares534.04K

TypeSH

Market value$10.40M

0.98%

Sole

0.00

Shared

0.00

None

534.04K

ALPS ETF TR

SOLE

ALERIAN MLP

Shares205.18K

TypeSH

Market value$9.74M

0.92%

Sole

0.00

Shared

0.00

None

205.18K

VANGUARD INDEX FDS

SOLE

SMALL CP ETF

Shares41.34K

TypeSH

Market value$9.66M

0.91%

Sole

0.00

Shared

0.00

None

41.34K

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
SPDR SER TRSOLE	PRTFLO S&P500 VL	3M	SH	$157.22M 14.84%	3.11K	3M
SPDR SER TRSOLE	PRTFLO S&P500 GW	1.60M	SH	$131.03M 12.37%	1.97K	1.60M
ISHARES TRSOLE	CORE S&P TTL STK	293.85K	SH	$36.51M 3.45%	0.00	293.85K
APPLE INCSOLE	COM	154.13K	SH	$34.78M 3.28%	0.00	154.13K
VANGUARD MUN BD FDSSOLE	TAX EXEMPT BD	549.57K	SH	$28.05M 2.65%	0.00	549.57K
VANGUARD TAX-MANAGED FDSSOLE	VAN FTSE DEV MKT	518.85K	SH	$26.91M 2.54%	3.59K	515.26K
BERKSHIRE HATHAWAY INC DELSOLE	CL B NEW	57.81K	SH	$26.18M 2.47%	0.00	57.81K
FIDELITY MERRIMACK STR TRSOLE	TOTAL BD ETF	535.47K	SH	$24.94M 2.35%	0.00	535.47K
VANGUARD INDEX FDSSOLE	MID CAP ETF	94.73K	SH	$24.77M 2.34%	0.00	94.73K
VANGUARD BD INDEX FDSSOLE	TOTAL BND MRKT	274.50K	SH	$20.49M 1.93%	0.00	274.50K
PROCTER AND GAMBLE COSOLE	COM	113.50K	SH	$19.31M 1.82%	0.00	113.50K
MICROSOFT CORPSOLE	COM	45.96K	SH	$19.14M 1.81%	0.00	45.96K
VICTORY PORTFOLIOS IISOLE	CORE INTERMEDIAT	343.26K	SH	$16.42M 1.55%	0.00	343.26K
ISHARES TRSOLE	10-20 YR TRS ETF	140.24K	SH	$15.16M 1.43%	0.00	140.24K
JPMORGAN CHASE FINL CO LLCSOLE	CAL LKD 44	475.14K	SH	$13.67M 1.29%	0.00	475.14K
JPMORGAN CHASE & CO.SOLE	COM	65.42K	SH	$13.43M 1.27%	0.00	65.42K
AMERICAN CENTY ETF TRSOLE	REAL ESTATE ETF	274.77K	SH	$12.72M 1.20%	903.00	273.87K
VANGUARD INDEX FDSSOLE	S&P 500 ETF SHS	24.25K	SH	$12.65M 1.19%	702.00	23.55K
ISHARES TRSOLE	NATIONAL MUN ETF	112.03K	SH	$12.15M 1.15%	0.00	112.03K
WEC ENERGY GROUP INCSOLE	COM	117K	SH	$11.27M 1.06%	0.00	117K
ISHARES TRSOLE	CORE S&P500 ETF	19.55K	SH	$11.15M 1.05%	0.00	19.55K
NVIDIA CORPORATIONSOLE	COM	88.38K	SH	$10.86M 1.02%	0.00	88.38K
PRINCIPAL EXCHANGE TRADED FDSOLE	ACTIVE HIGH YL	534.04K	SH	$10.40M 0.98%	0.00	534.04K
ALPS ETF TRSOLE	ALERIAN MLP	205.18K	SH	$9.74M 0.92%	0.00	205.18K
VANGUARD INDEX FDSSOLE	SMALL CP ETF	41.34K	SH	$9.66M 0.91%	0.00	41.34K

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