MCDERMOTT TRICIA (Chief Legal Officer) exercised options at PURPLE INNOVATION, INC.
Option exercise — a mechanical event triggered by vesting or expiry. Not a discretionary conviction trade.
M · 1 exercise
Filed: 3/18/2025ACC: 0001013762-25-000585
Officer· Chief Legal Officer
Since Oct 2023
-10.18K
Net shares
Net seller
$9.2K
Total sold
0
Open market trades
0B · 0S
3
Total transactions
36.01K acquired · 46.18K disposed
Non-Derivative Transactions2
Class A Common Stock
Direct
Shares
+36.01K
Price / share
—
Trade value
—
% of position
New position
3/14/2025
0.00→36.01K
Class A Common Stock
Direct
Shares
−10.18K
Price / share
$0.90
Trade value
$9.16K
% of position
28.3%
3/14/2025
36.01K→25.83K
Total
Net shares
+25.83K
Net value
-$9.16K
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Class A Common Stock Direct | 3/14/2025 | M · Option Exercise | +36.01K | — | — | New position | 0.00 | 36.01K |
| Class A Common Stock Direct | 3/14/2025 | F · Tax Withholding | −10.18K | $0.90 | $9.16K | 28.3% | 36.01K | 25.83K |
| Total | +25.83K | -$9.16K | ||||||
Derivative Transactions1
Restricted Stock Units
Direct
Converts to
Class A Common Stock
36.01K shares
Shares
−36.01K
Strike price
Held after
72.02K
Exercisable
—
3/14/2025
| Security | Converts To | Date | Type | Shares | Strike Price | Exercisable | Held After |
|---|---|---|---|---|---|---|---|
| Restricted Stock Units Direct | Class A Common Stock36.01K shares | 3/14/2025 | M · Option Exercise | −36.01K | — | 72.02K |