Filed: 1/19/2024ACC: 0001221073-24-000001
📋 What this filing means
MAYFAIR ADVISORY GROUP, LLC filed this quarterly 13F‑HR report disclosing 131 equity positions with a total reported market value of $117.44M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
131
Positions
$117.44M
Total AUM (reported)
1.45M
Total Shares
Allocation by class
COM$37.67M32.1%
US DIVIDEND EQ$9.53M8.1%
EQUITY PREMIUM$7.05M6.0%
GROWTH ETF$6.04M5.1%
ULTRA SHRT INC$5.80M4.9%
VALUE ETF$5.77M4.9%
TOTAL BD ETF$5.37M4.6%
Portfolio Concentration
Top 3$22.61M19.3%
4–10$31.31M26.7%
11–25$22.08M18.8%
Rest$41.43M35.3%
Top 3 weight
19.3%
Top 10 weight
45.9%
Voting Authority Distribution
Total shares with voting rights: 1.45M
Sole
Full voting authority
1.45M
shares
% of voting shares100.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
0.00
shares
% of voting shares0.0%
Investment Discretion (by position count)
Sole131
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings131
Rows:
SCHWAB STRATEGIC TR
SOLEShares124.23K
TypeSH
Market value$9.53M
8.11%
Sole
124.23K
Shared
0.00
None
0.00
J P MORGAN EXCHANGE TRADED F
SOLEShares127.83K
TypeSH
Market value$7.05M
6.00%
Sole
127.83K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares19.76K
TypeSH
Market value$6.04M
5.14%
Sole
19.76K
Shared
0.00
None
0.00
J P MORGAN EXCHANGE TRADED F
SOLEShares115.52K
TypeSH
Market value$5.80M
4.94%
Sole
115.52K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares38.34K
TypeSH
Market value$5.77M
4.91%
Sole
38.34K
Shared
0.00
None
0.00
APPLE INC
SOLEShares29.91K
TypeSH
Market value$5.55M
4.73%
Sole
29.91K
Shared
0.00
None
0.00
FIDELITY MERRIMACK STR TR
SOLEShares117.25K
TypeSH
Market value$5.37M
4.57%
Sole
117.25K
Shared
0.00
None
0.00
SCHWAB STRATEGIC TR
SOLEShares52.35K
TypeSH
Market value$4.28M
3.64%
Sole
52.35K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares16.10K
TypeSH
Market value$2.35M
2.00%
Sole
16.10K
Shared
0.00
None
0.00
EXXON MOBIL CORP
SOLEShares21.45K
TypeSH
Market value$2.20M
1.87%
Sole
21.45K
Shared
0.00
None
0.00
VANGUARD WHITEHALL FDS
SOLEShares33.19K
TypeSH
Market value$2.19M
1.87%
Sole
33.19K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares8.62K
TypeSH
Market value$2.03M
1.73%
Sole
8.62K
Shared
0.00
None
0.00
AMERICAN CENTY ETF TR
SOLEShares21.24K
TypeSH
Market value$1.90M
1.62%
Sole
21.24K
Shared
0.00
None
0.00
UNITED CMNTY BKS BLAIRSVLE G
SOLEShares53.18K
TypeSH
Market value$1.55M
1.32%
Sole
53.18K
Shared
0.00
None
0.00
PIMCO ETF TR
SOLEShares14.70K
TypeSH
Market value$1.47M
1.25%
Sole
14.70K
Shared
0.00
None
0.00
MICROSOFT CORP
SOLEShares3.87K
TypeSH
Market value$1.43M
1.22%
Sole
3.87K
Shared
0.00
None
0.00
CHEVRON CORP NEW
SOLEShares9.34K
TypeSH
Market value$1.40M
1.19%
Sole
9.34K
Shared
0.00
None
0.00
SOUTHERN CO
SOLEShares19.61K
TypeSH
Market value$1.39M
1.18%
Sole
19.61K
Shared
0.00
None
0.00
PACER FDS TR
SOLEShares26.28K
TypeSH
Market value$1.37M
1.17%
Sole
26.28K
Shared
0.00
None
0.00
AMETEK INC
SOLEShares8.28K
TypeSH
Market value$1.35M
1.15%
Sole
8.28K
Shared
0.00
None
0.00
VANGUARD SPECIALIZED FUNDS
SOLEShares7.66K
TypeSH
Market value$1.30M
1.11%
Sole
7.66K
Shared
0.00
None
0.00
FIRST TR EXCHNG TRADED FD VI
SOLEShares31.16K
TypeSH
Market value$1.20M
1.02%
Sole
31.16K
Shared
0.00
None
0.00
ROYAL BK CDA
SOLEShares11.80K
TypeSH
Market value$1.19M
1.01%
Sole
11.80K
Shared
0.00
None
0.00
INVESCO EXCHANGE TRADED FD T
SOLEShares21.52K
TypeSH
Market value$1.16M
0.98%
Sole
21.52K
Shared
0.00
None
0.00
NORFOLK SOUTHN CORP
SOLEShares4.89K
TypeSH
Market value$1.15M
0.98%
Sole
4.89K
Shared
0.00
None
0.00
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 124.23K | SH | $9.53M 8.11% | 124.23K | 0.00 | 0.00 |
J P MORGAN EXCHANGE TRADED FSOLE | EQUITY PREMIUM | 127.83K | SH | $7.05M 6.00% | 127.83K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 19.76K | SH | $6.04M 5.14% | 19.76K | 0.00 | 0.00 |
J P MORGAN EXCHANGE TRADED FSOLE | ULTRA SHRT INC | 115.52K | SH | $5.80M 4.94% | 115.52K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | VALUE ETF | 38.34K | SH | $5.77M 4.91% | 38.34K | 0.00 | 0.00 |
APPLE INCSOLE | COM | 29.91K | SH | $5.55M 4.73% | 29.91K | 0.00 | 0.00 |
FIDELITY MERRIMACK STR TRSOLE | TOTAL BD ETF | 117.25K | SH | $5.37M 4.57% | 117.25K | 0.00 | 0.00 |
SCHWAB STRATEGIC TRSOLE | US LCAP GR ETF | 52.35K | SH | $4.28M 3.64% | 52.35K | 0.00 | 0.00 |
ISHARES TRSOLE | MSCI USA QLT FCT | 16.10K | SH | $2.35M 2.00% | 16.10K | 0.00 | 0.00 |
EXXON MOBIL CORPSOLE | COM | 21.45K | SH | $2.20M 1.87% | 21.45K | 0.00 | 0.00 |
VANGUARD WHITEHALL FDSSOLE | INTL HIGH ETF | 33.19K | SH | $2.19M 1.87% | 33.19K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | TOTAL STK MKT | 8.62K | SH | $2.03M 1.73% | 8.62K | 0.00 | 0.00 |
AMERICAN CENTY ETF TRSOLE | US SML CP VALU | 21.24K | SH | $1.90M 1.62% | 21.24K | 0.00 | 0.00 |
UNITED CMNTY BKS BLAIRSVLE GSOLE | COM | 53.18K | SH | $1.55M 1.32% | 53.18K | 0.00 | 0.00 |
PIMCO ETF TRSOLE | ENHAN SHRT MA AC | 14.70K | SH | $1.47M 1.25% | 14.70K | 0.00 | 0.00 |
MICROSOFT CORPSOLE | COM | 3.87K | SH | $1.43M 1.22% | 3.87K | 0.00 | 0.00 |
CHEVRON CORP NEWSOLE | COM | 9.34K | SH | $1.40M 1.19% | 9.34K | 0.00 | 0.00 |
SOUTHERN COSOLE | COM | 19.61K | SH | $1.39M 1.18% | 19.61K | 0.00 | 0.00 |
PACER FDS TRSOLE | US CASH COWS 100 | 26.28K | SH | $1.37M 1.17% | 26.28K | 0.00 | 0.00 |
AMETEK INCSOLE | COM | 8.28K | SH | $1.35M 1.15% | 8.28K | 0.00 | 0.00 |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 7.66K | SH | $1.30M 1.11% | 7.66K | 0.00 | 0.00 |
FIRST TR EXCHNG TRADED FD VISOLE | CBOE EQT DEP NOV | 31.16K | SH | $1.20M 1.02% | 31.16K | 0.00 | 0.00 |
ROYAL BK CDASOLE | COM | 11.80K | SH | $1.19M 1.01% | 11.80K | 0.00 | 0.00 |
INVESCO EXCHANGE TRADED FD TSOLE | S&P500 QUALITY | 21.52K | SH | $1.16M 0.98% | 21.52K | 0.00 | 0.00 |
NORFOLK SOUTHN CORPSOLE | COM | 4.89K | SH | $1.15M 0.98% | 4.89K | 0.00 | 0.00 |
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