Filed: 10/24/2023ACC: 0001221073-23-000073
📋 What this filing means
MAYFAIR ADVISORY GROUP, LLC filed this quarterly 13F‑HR report disclosing 124 equity positions with a total reported market value of $103.66M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
124
Positions
$103.66M
Total AUM (reported)
1.36M
Total Shares
Allocation by class
COM$35.28M34.0%
US DIVIDEND EQ$7.97M7.7%
EQUITY PREMIUM$6.23M6.0%
GROWTH ETF$5.04M4.9%
VALUE ETF$4.76M4.6%
ULTRA SHRT INC$4.71M4.5%
TOTAL BD ETF$4.14M4.0%
Portfolio Concentration
Top 3$19.95M19.2%
4–10$26.59M25.7%
11–25$20.23M19.5%
Rest$36.89M35.6%
Top 3 weight
19.2%
Top 10 weight
44.9%
Voting Authority Distribution
Total shares with voting rights: 1.36M
Sole
Full voting authority
1.36M
shares
% of voting shares100.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
0.00
shares
% of voting shares0.0%
Investment Discretion (by position count)
Sole124
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings124
Rows:
SCHWAB STRATEGIC TR
SOLEShares112.62K
TypeSH
Market value$7.97M
7.69%
Sole
112.62K
Shared
0.00
None
0.00
J P MORGAN EXCHANGE TRADED F
SOLEShares116.25K
TypeSH
Market value$6.23M
6.01%
Sole
116.25K
Shared
0.00
None
0.00
APPLE INC
SOLEShares32.24K
TypeSH
Market value$5.75M
5.55%
Sole
32.24K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares17.96K
TypeSH
Market value$5.04M
4.86%
Sole
17.96K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares34.48K
TypeSH
Market value$4.76M
4.59%
Sole
34.48K
Shared
0.00
None
0.00
J P MORGAN EXCHANGE TRADED F
SOLEShares94.04K
TypeSH
Market value$4.71M
4.54%
Sole
94.04K
Shared
0.00
None
0.00
FIDELITY MERRIMACK STR TR
SOLEShares95.37K
TypeSH
Market value$4.14M
3.99%
Sole
95.37K
Shared
0.00
None
0.00
SCHWAB STRATEGIC TR
SOLEShares43.45K
TypeSH
Market value$3.26M
3.15%
Sole
43.45K
Shared
0.00
None
0.00
EXXON MOBIL CORP
SOLEShares22.39K
TypeSH
Market value$2.47M
2.39%
Sole
22.39K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares16.37K
TypeSH
Market value$2.21M
2.13%
Sole
16.37K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares18.90K
TypeSH
Market value$1.83M
1.76%
Sole
18.90K
Shared
0.00
None
0.00
VANGUARD INDEX FDS
SOLEShares8.47K
TypeSH
Market value$1.83M
1.76%
Sole
8.47K
Shared
0.00
None
0.00
VANGUARD WHITEHALL FDS
SOLEShares28.36K
TypeSH
Market value$1.76M
1.70%
Sole
28.36K
Shared
0.00
None
0.00
UNITED CMNTY BKS BLAIRSVLE G
SOLEShares57.68K
TypeSH
Market value$1.50M
1.45%
Sole
57.68K
Shared
0.00
None
0.00
CHEVRON CORP NEW
SOLEShares9.03K
TypeSH
Market value$1.50M
1.45%
Sole
9.03K
Shared
0.00
None
0.00
PIMCO ETF TR
SOLEShares13.19K
TypeSH
Market value$1.32M
1.27%
Sole
13.19K
Shared
0.00
None
0.00
SOUTHERN CO
SOLEShares19.59K
TypeSH
Market value$1.30M
1.26%
Sole
19.59K
Shared
0.00
None
0.00
AMERICAN CENTY ETF TR
SOLEShares16.40K
TypeSH
Market value$1.27M
1.22%
Sole
16.40K
Shared
0.00
None
0.00
MICROSOFT CORP
SOLEShares3.84K
TypeSH
Market value$1.26M
1.22%
Sole
3.84K
Shared
0.00
None
0.00
AMETEK INC
SOLEShares8.28K
TypeSH
Market value$1.25M
1.21%
Sole
8.28K
Shared
0.00
None
0.00
VANGUARD SPECIALIZED FUNDS
SOLEShares7.64K
TypeSH
Market value$1.20M
1.15%
Sole
7.64K
Shared
0.00
None
0.00
SELECT SECTOR SPDR TR
SOLEShares12.69K
TypeSH
Market value$1.13M
1.09%
Sole
12.69K
Shared
0.00
None
0.00
PACER FDS TR
SOLEShares21.32K
TypeSH
Market value$1.06M
1.02%
Sole
21.32K
Shared
0.00
None
0.00
TESLA INC
SOLEShares3.90K
TypeSH
Market value$1.03M
0.99%
Sole
3.90K
Shared
0.00
None
0.00
ROYAL BK CDA
SOLEShares11.80K
TypeSH
Market value$1.00M
0.97%
Sole
11.80K
Shared
0.00
None
0.00
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 112.62K | SH | $7.97M 7.69% | 112.62K | 0.00 | 0.00 |
J P MORGAN EXCHANGE TRADED FSOLE | EQUITY PREMIUM | 116.25K | SH | $6.23M 6.01% | 116.25K | 0.00 | 0.00 |
APPLE INCSOLE | COM | 32.24K | SH | $5.75M 5.55% | 32.24K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 17.96K | SH | $5.04M 4.86% | 17.96K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | VALUE ETF | 34.48K | SH | $4.76M 4.59% | 34.48K | 0.00 | 0.00 |
J P MORGAN EXCHANGE TRADED FSOLE | ULTRA SHRT INC | 94.04K | SH | $4.71M 4.54% | 94.04K | 0.00 | 0.00 |
FIDELITY MERRIMACK STR TRSOLE | TOTAL BD ETF | 95.37K | SH | $4.14M 3.99% | 95.37K | 0.00 | 0.00 |
SCHWAB STRATEGIC TRSOLE | US LCAP GR ETF | 43.45K | SH | $3.26M 3.15% | 43.45K | 0.00 | 0.00 |
EXXON MOBIL CORPSOLE | COM | 22.39K | SH | $2.47M 2.39% | 22.39K | 0.00 | 0.00 |
ISHARES TRSOLE | MSCI USA QLT FCT | 16.37K | SH | $2.21M 2.13% | 16.37K | 0.00 | 0.00 |
ISHARES TRSOLE | 10-20 YR TRS ETF | 18.90K | SH | $1.83M 1.76% | 18.90K | 0.00 | 0.00 |
VANGUARD INDEX FDSSOLE | TOTAL STK MKT | 8.47K | SH | $1.83M 1.76% | 8.47K | 0.00 | 0.00 |
VANGUARD WHITEHALL FDSSOLE | INTL HIGH ETF | 28.36K | SH | $1.76M 1.70% | 28.36K | 0.00 | 0.00 |
UNITED CMNTY BKS BLAIRSVLE GSOLE | COM | 57.68K | SH | $1.50M 1.45% | 57.68K | 0.00 | 0.00 |
CHEVRON CORP NEWSOLE | COM | 9.03K | SH | $1.50M 1.45% | 9.03K | 0.00 | 0.00 |
PIMCO ETF TRSOLE | ENHAN SHRT MA AC | 13.19K | SH | $1.32M 1.27% | 13.19K | 0.00 | 0.00 |
SOUTHERN COSOLE | COM | 19.59K | SH | $1.30M 1.26% | 19.59K | 0.00 | 0.00 |
AMERICAN CENTY ETF TRSOLE | US SML CP VALU | 16.40K | SH | $1.27M 1.22% | 16.40K | 0.00 | 0.00 |
MICROSOFT CORPSOLE | COM | 3.84K | SH | $1.26M 1.22% | 3.84K | 0.00 | 0.00 |
AMETEK INCSOLE | COM | 8.28K | SH | $1.25M 1.21% | 8.28K | 0.00 | 0.00 |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 7.64K | SH | $1.20M 1.15% | 7.64K | 0.00 | 0.00 |
SELECT SECTOR SPDR TRSOLE | ENERGY | 12.69K | SH | $1.13M 1.09% | 12.69K | 0.00 | 0.00 |
PACER FDS TRSOLE | US CASH COWS 100 | 21.32K | SH | $1.06M 1.02% | 21.32K | 0.00 | 0.00 |
TESLA INCSOLE | COM | 3.90K | SH | $1.03M 0.99% | 3.90K | 0.00 | 0.00 |
ROYAL BK CDASOLE | COM | 11.80K | SH | $1.00M 0.97% | 11.80K | 0.00 | 0.00 |
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