MARK & ROBYN JONES DESCENDANTS TRUST 2014 sold 5.49K shares of GOOSEHEAD INSURANCE, INC. on the open market

Open‑market sale worth $263.9K. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 2 sales

MARK & ROBYN JONES DESCENDANTS TRUST 2014

Filed: 4/30/2026ACC: 0001736769-26-000003

InsiderMARK & ROBYN JONES DESCENDANTS TRUST 2014CIK 1736769

→

IssuerGOOSEHEAD INSURANCE, INC.CIK 1726978

10% OwnerOther

Since Nov 2018

-10.97K

Net shares

Net seller

$263.9K

Total sold

Open market trades

0B · 2S

Total transactions

5.49K acquired · 16.46K disposed

Non-Derivative Transactions6

Class B Common Stock

Direct

C · Conversion

−179.00

Price / share

—

Trade value

—

% of position

0.0%

4/28/2026

7.21M→7.21M

Class A Common Stock

Direct

C · Conversion

+179.00

Price / share

—

Trade value

—

% of position

New position

4/28/2026

0.00→179.00

Class A Common Stock

Direct

S · Sale

−179.00

Price / share

$49.06

Trade value

$8.78K

% of position

New position

4/28/2026

179.00→0.00

Class B Common Stock

Direct

C · Conversion

−5.31K

Price / share

—

Trade value

—

% of position

0.1%

4/29/2026

7.21M→7.21M

Class A Common Stock

Direct

C · Conversion

+5.31K

Price / share

—

Trade value

—

% of position

New position

4/29/2026

0.00→5.31K

Class A Common Stock

Direct

S · Sale

−5.31K

Price / share

$48.07

Trade value

$255.11K

% of position

New position

4/29/2026

5.31K→0.00

Total

Net shares

−5.49K

Net value

-$263.89K

Security	Date	Type	Shares	Price / Share	Trade Value	% of Position	Held Before	Held After
Class B Common Stock Direct	4/28/2026	C · Conversion	−179.00	—	—	0.0%	7.21M	7.21M
Class A Common Stock Direct	4/28/2026	C · Conversion	+179.00	—	—	New position	0.00	179.00
Class A Common Stock Direct	4/28/2026	S · Sale	−179.00	$49.06	$8.78K	New position	179.00	0.00
Class B Common Stock Direct	4/29/2026	C · Conversion	−5.31K	—	—	0.1%	7.21M	7.21M
Class A Common Stock Direct	4/29/2026	C · Conversion	+5.31K	—	—	New position	0.00	5.31K
Class A Common Stock Direct	4/29/2026	S · Sale	−5.31K	$48.07	$255.11K	New position	5.31K	0.00
Total			−5.49K		-$263.89K

Derivative Transactions2

LLC Units in Goosehead Financial, LLC

Direct

C · Conversion

Converts to

Class A Common Stock

179.00 shares

−179.00

Strike price

Held after

7.21M

Exercisable

—

4/28/2026

LLC Units in Goosehead Financial, LLC

Direct

C · Conversion

Converts to

Class A Common Stock

5.31K shares

−5.31K

Strike price

Held after

7.21M

Exercisable

—

4/29/2026

Security	Converts To	Date	Type	Shares	Strike Price	Exercisable	Held After
LLC Units in Goosehead Financial, LLC Direct	Class A Common Stock179.00 shares	4/28/2026	C · Conversion	−179.00	0	—	7.21M
LLC Units in Goosehead Financial, LLC Direct	Class A Common Stock5.31K shares	4/29/2026	C · Conversion	−5.31K	0	—	7.21M

Non-Derivative Holdings (Post-Transaction)5

Class B Common Stock

Direct

Shares owned132.35K

Class B Common Stock

Indirect

Shares owned1.77M

Class B Common Stock

Direct

Shares owned182.35K

Class A Common Stock

Direct

Shares owned71.56K

Class A Common Stock

Direct

Shares owned38.85K

Total

425.11K direct·1.77M indirect2.19M

Security Title	Shares Owned	Ownership Type
Class B Common Stock	132.35K	Direct
Class B Common Stock	1.77M	Indirect
Class B Common Stock	182.35K	Direct
Class A Common Stock	71.56K	Direct
Class A Common Stock	38.85K	Direct
Total	2.19M	425.11K direct·1.77M indirect

Derivative Holdings (Post-Transaction)3

LLC Units in Goosehead Financial, LLC

Direct

Underlying security

Class A Common Stock

Underlying shares

182.35K

Shares owned

182.35K

Exercise price

Expiration

—

Exercise window

—

LLC Units in Goosehead Financial, LLC

Indirect

Underlying security

Class A Common Stock

Underlying shares

1.77M

Shares owned

1.77M

Exercise price

Expiration

—

Exercise window

—

LLC Units in Goosehead Financial, LLC

Direct

Underlying security

Class A Common Stock

Underlying shares

132.35K

Shares owned

132.35K

Exercise price

Expiration

—

Exercise window

—

Total

Underlying

2.08M

Owned

2.08M

Security	Underlying	Exercise Price	Exercise Window	Expiration	Underlying Shares	Shares Owned
LLC Units in Goosehead Financial, LLC Direct	Class A Common Stock	0	—	—	182.35K	182.35K
LLC Units in Goosehead Financial, LLC Indirect	Class A Common Stock	0	—	—	1.77M	1.77M
LLC Units in Goosehead Financial, LLC Direct	Class A Common Stock	0	—	—	132.35K	132.35K
Total					2.08M	2.08M