MADDEN LARRY (Chief Financial Officer) sold 3.2% of their position (13.48K shares) of VIANT TECHNOLOGY INC. on the open market
Open‑market sale worth $157.7K — a minor trim. Review remaining holdings and any 10b5‑1 plan disclosures.
S · 1 sale
Filed: 12/18/2025ACC: 0001284309-25-000012
Officer· Chief Financial Officer
Since Feb 2021
-13.48K
Net shares
Net seller
$157.7K
Total sold
1
Open market trades
0B · 1S
1
Total transactions
13.48K disposed
Non-Derivative Transactions1
Class A Common Stock
Direct
Shares
−13.48K
Price / share
$11.70
Trade value
$157.73K
% of position
3.2%
12/17/2025
423.25K→409.78K
Total
Net shares
−13.48K
Net value
-$157.73K
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Class A Common Stock Direct | 12/17/2025 | S · Sale | −13.48K | $11.70 | $157.73K | 3.2% | 423.25K | 409.78K |
| Total | −13.48K | -$157.73K | ||||||
Derivative Transactions0
No derivative transactions reported