LOCKE MISTELLE sold 26.3% of their position (132.00 shares) of DIRECT DIGITAL HOLDINGS, INC. on the open market
Open‑market sale worth $499.52 — a significant reduction. Review remaining holdings and any 10b5‑1 plan disclosures.
Class A Common Stock, par value $0.001 per share
Shares
+34.00
Price / share
—
Trade value
—
% of position
Class A Common Stock, par value $0.001 per share
Shares
−31.00
Price / share
$6.51
Trade value
$201.81
% of position
Class A Common Stock, par value $0.001 per share
Shares
+90.00
Price / share
—
Trade value
—
% of position
Class A Common Stock, par value $0.001 per share
Shares
+159.00
Price / share
—
Trade value
—
% of position
Class A Common Stock, par value $0.001 per share
Shares
−76.00
Price / share
$2.96
Trade value
$224.96
% of position
Class A Common Stock, par value $0.001 per share
Shares
+37.00
Price / share
—
Trade value
—
% of position
Class A Common Stock, par value $0.001 per share
Shares
−25.00
Price / share
$2.91
Trade value
$72.75
% of position
Net shares
+188.00
Net value
-$499.52
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Class A Common Stock, par value $0.001 per share Direct | 1/16/2026 | M · Option Exercise | +34.00 | — | — | 18.8% | 181.00 | 215.00 |
| Class A Common Stock, par value $0.001 per share Direct | 1/16/2026 | S · Sale | −31.00 | $6.51 | $201.81 | 14.4% | 215.00 | 184.00 |
| Class A Common Stock, par value $0.001 per share Direct | 1/24/2026 | M · Option Exercise | +90.00 | — | — | 48.9% | 184.00 | 274.00 |
| Class A Common Stock, par value $0.001 per share Direct | 6/9/2026 | M · Option Exercise | +159.00 | — | — | 58.0% | 274.00 | 433.00 |
| Class A Common Stock, par value $0.001 per share Direct | 6/9/2026 | S · Sale | −76.00 | $2.96 | $224.96 | 17.6% | 433.00 | 357.00 |
| Class A Common Stock, par value $0.001 per share Direct | 6/12/2026 | M · Option Exercise | +37.00 | — | — | 10.4% | 357.00 | 394.00 |
| Class A Common Stock, par value $0.001 per share Direct | 6/12/2026 | S · Sale | −25.00 | $2.91 | $72.75 | 6.3% | 394.00 | 369.00 |
| Total | +188.00 | -$499.52 | ||||||
Restricted Stock Units
Class A Common Stock, par value $0.001 per share
34.00 shares
Shares
−34.00
Strike price
Held after
0.00
Exercisable
—
Restricted Stock Units
Class A Common Stock, par value $0.001 per share
90.00 shares
Shares
−90.00
Strike price
Held after
0.00
Exercisable
—
Restricted Stock Units
Class A Common Stock, par value $0.001 per share
159.00 shares
Shares
−159.00
Strike price
Held after
0.00
Exercisable
—
Restricted Stock Units
Class A Common Stock, par value $0.001 per share
37.00 shares
Shares
−37.00
Strike price
Held after
0.00
Exercisable
—
| Security | Converts To | Date | Type | Shares | Strike Price | Exercisable | Held After |
|---|---|---|---|---|---|---|---|
| Restricted Stock Units Direct | Class A Common Stock, par value $0.001 per share34.00 shares | 1/16/2026 | M · Option Exercise | −34.00 | — | 0.00 | |
| Restricted Stock Units Direct | Class A Common Stock, par value $0.001 per share90.00 shares | 1/24/2026 | M · Option Exercise | −90.00 | — | 0.00 | |
| Restricted Stock Units Direct | Class A Common Stock, par value $0.001 per share159.00 shares | 6/9/2026 | M · Option Exercise | −159.00 | — | 0.00 | |
| Restricted Stock Units Direct | Class A Common Stock, par value $0.001 per share37.00 shares | 6/12/2026 | M · Option Exercise | −37.00 | — | 0.00 |