KISLING RONALD W (Chief Financial Officer) exercised options at FITBIT, INC.

Option exercise — a mechanical event triggered by vesting or expiry. Not a discretionary conviction trade.

M · 4 exercises

KISLING RONALD W

Filed: 9/16/2020ACC: 0001127602-20-025221

InsiderKISLING RONALD WCIK 1228622

→

IssuerFITBIT, INC.CIK 1447599

Officer· Chief Financial Officer

Since Jul 2018

-24.98K

Net shares

Net seller

$159.1K

Total sold

Open market trades

0B · 0S

Total transactions

50.38K acquired · 75.35K disposed

Non-Derivative Transactions5

Class A Common Stock

Direct

M · Option Exercise

+3.58K

Price / share

—

Trade value

—

% of position

3.0%

9/15/2020

118.74K→122.32K

Class A Common Stock

Direct

M · Option Exercise

+9K

Price / share

—

Trade value

—

% of position

7.4%

9/15/2020

122.32K→131.32K

Class A Common Stock

Direct

M · Option Exercise

+18.93K

Price / share

—

Trade value

—

% of position

14.4%

9/15/2020

131.32K→150.26K

Class A Common Stock

Direct

M · Option Exercise

+18.86K

Price / share

—

Trade value

—

% of position

12.6%

9/15/2020

150.26K→169.12K

Class A Common Stock

Direct

F · Tax Withholding

−24.98K

Price / share

$6.37

Trade value

$159.11K

% of position

14.8%

9/15/2020

169.12K→144.14K

Total

Net shares

+25.40K

Net value

-$159.11K

Security	Date	Type	Shares	Price / Share	Trade Value	% of Position	Held Before	Held After
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+3.58K	—	—	3.0%	118.74K	122.32K
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+9K	—	—	7.4%	122.32K	131.32K
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+18.93K	—	—	14.4%	131.32K	150.26K
Class A Common Stock Direct	9/15/2020	M · Option Exercise	+18.86K	—	—	12.6%	150.26K	169.12K
Class A Common Stock Direct	9/15/2020	F · Tax Withholding	−24.98K	$6.37	$159.11K	14.8%	169.12K	144.14K
Total			+25.40K		-$159.11K

Derivative Transactions4

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

3.58K shares

−3.58K

Strike price

Held after

7.17K

Exercisable

—

9/15/2020

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

9K shares

−9K

Strike price

Held after

27K

Exercisable

—

9/15/2020

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

18.93K shares

−18.93K

Strike price

Held after

113.60K

Exercisable

—

9/15/2020

Restricted Stock Units

Direct

M · Option Exercise

Converts to

Class A Common Stock

18.86K shares

−18.86K

Strike price

Held after

188.58K

Exercisable

—

9/15/2020

Security	Converts To	Date	Type	Shares	Exercisable	Held After
Restricted Stock Units Direct	Class A Common Stock3.58K shares	9/15/2020	M · Option Exercise	−3.58K	—	7.17K
Restricted Stock Units Direct	Class A Common Stock9K shares	9/15/2020	M · Option Exercise	−9K	—	27K
Restricted Stock Units Direct	Class A Common Stock18.93K shares	9/15/2020	M · Option Exercise	−18.93K	—	113.60K
Restricted Stock Units Direct	Class A Common Stock18.86K shares	9/15/2020	M · Option Exercise	−18.86K	—	188.58K