Filed: 7/17/2025ACC: 0001214659-25-010500
📋 What this filing means
INVESTMENT ADVISORY SERVICES INC /TX /ADV filed this quarterly 13F‑HR report disclosing 131 equity positions with a total reported market value of $299.78M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
131
Positions
$299.78M
Total AUM (reported)
2.93M
Total Shares
Allocation by class
COM$143.74M47.9%
DIV APP ETF$32.39M10.8%
UNIT SER 1$28.69M9.6%
EQUITY PREMIUM$16.56M5.5%
US CASH COWS 100$10.76M3.6%
US DIVIDEND EQ$9.46M3.2%
CORE S&P US GWT$6.27M2.1%
Portfolio Concentration
Top 3$80.29M26.8%
4–10$68.91M23.0%
11–25$62.33M20.8%
Rest$88.25M29.4%
Top 3 weight
26.8%
Top 10 weight
49.8%
Voting Authority Distribution
Total shares with voting rights: 2.93M
Sole
Full voting authority
2.93M
shares
% of voting shares100.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
0.00
shares
% of voting shares0.0%
Investment Discretion (by position count)
Sole131
Shared0
Other0
Dominant voting typeSole · 100.0% of voting shares
Institutional Holdings131
Rows:
VANGUARD SPECIALIZED FUNDS
SOLEShares158.24K
TypeSH
Market value$32.39M
10.80%
Sole
158.24K
Shared
0.00
None
0.00
INVESCO QQQ TR
SOLEShares52K
TypeSH
Market value$28.69M
9.57%
Sole
52K
Shared
0.00
None
0.00
MICROSOFT CORP
SOLEShares38.63K
TypeSH
Market value$19.22M
6.41%
Sole
38.63K
Shared
0.00
None
0.00
J P MORGAN EXCHANGE TRADED F
SOLEShares291.35K
TypeSH
Market value$16.56M
5.53%
Sole
291.35K
Shared
0.00
None
0.00
PACER FDS TR
SOLEShares195.24K
TypeSH
Market value$10.76M
3.59%
Sole
195.24K
Shared
0.00
None
0.00
WALMART INC
SOLEShares104.22K
TypeSH
Market value$10.19M
3.40%
Sole
104.22K
Shared
0.00
None
0.00
APPLE INC
SOLEShares48.80K
TypeSH
Market value$10.01M
3.34%
Sole
48.80K
Shared
0.00
None
0.00
SCHWAB STRATEGIC TR
SOLEShares357.03K
TypeSH
Market value$9.46M
3.16%
Sole
357.03K
Shared
0.00
None
0.00
ISHARES TR
SOLEShares41.68K
TypeSH
Market value$6.27M
2.09%
Sole
41.68K
Shared
0.00
None
0.00
FIDELITY COVINGTON TRUST
SOLEShares212.89K
TypeSH
Market value$5.66M
1.89%
Sole
212.89K
Shared
0.00
None
0.00
EXXON MOBIL CORP
SOLEShares52.32K
TypeSH
Market value$5.64M
1.88%
Sole
52.32K
Shared
0.00
None
0.00
MCDONALDS CORP
SOLEShares18.10K
TypeSH
Market value$5.29M
1.76%
Sole
18.10K
Shared
0.00
None
0.00
JPMORGAN CHASE & CO.
SOLEShares17.86K
TypeSH
Market value$5.18M
1.73%
Sole
17.86K
Shared
0.00
None
0.00
ABBVIE INC
SOLEShares25.89K
TypeSH
Market value$4.81M
1.60%
Sole
25.89K
Shared
0.00
None
0.00
HOME DEPOT INC
SOLEShares12.98K
TypeSH
Market value$4.76M
1.59%
Sole
12.98K
Shared
0.00
None
0.00
INVESCO EXCHANGE TRADED FD T
SOLEShares24.45K
TypeSH
Market value$4.44M
1.48%
Sole
24.45K
Shared
0.00
None
0.00
JOHNSON & JOHNSON
SOLEShares27.18K
TypeSH
Market value$4.15M
1.38%
Sole
27.18K
Shared
0.00
None
0.00
AMERICAN EXPRESS CO
SOLEShares12.90K
TypeSH
Market value$4.11M
1.37%
Sole
12.90K
Shared
0.00
None
0.00
STRYKER CORPORATION
SOLEShares9.92K
TypeSH
Market value$3.93M
1.31%
Sole
9.92K
Shared
0.00
None
0.00
COCA COLA CO
SOLEShares50.20K
TypeSH
Market value$3.55M
1.18%
Sole
50.20K
Shared
0.00
None
0.00
AMAZON COM INC
SOLEShares15.54K
TypeSH
Market value$3.41M
1.14%
Sole
15.54K
Shared
0.00
None
0.00
BLACKROCK INC
SOLEShares3.22K
TypeSH
Market value$3.38M
1.13%
Sole
3.22K
Shared
0.00
None
0.00
SELECT SECTOR SPDR TR
SOLEShares13.14K
TypeSH
Market value$3.33M
1.11%
Sole
13.14K
Shared
0.00
None
0.00
FIDELITY COVINGTON TRUST
SOLEShares61.91K
TypeSH
Market value$3.22M
1.07%
Sole
61.91K
Shared
0.00
None
0.00
SELECT SECTOR SPDR TR
SOLEShares36.99K
TypeSH
Market value$3.14M
1.05%
Sole
36.99K
Shared
0.00
None
0.00
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 158.24K | SH | $32.39M 10.80% | 158.24K | 0.00 | 0.00 |
INVESCO QQQ TRSOLE | UNIT SER 1 | 52K | SH | $28.69M 9.57% | 52K | 0.00 | 0.00 |
MICROSOFT CORPSOLE | COM | 38.63K | SH | $19.22M 6.41% | 38.63K | 0.00 | 0.00 |
J P MORGAN EXCHANGE TRADED FSOLE | EQUITY PREMIUM | 291.35K | SH | $16.56M 5.53% | 291.35K | 0.00 | 0.00 |
PACER FDS TRSOLE | US CASH COWS 100 | 195.24K | SH | $10.76M 3.59% | 195.24K | 0.00 | 0.00 |
WALMART INCSOLE | COM | 104.22K | SH | $10.19M 3.40% | 104.22K | 0.00 | 0.00 |
APPLE INCSOLE | COM | 48.80K | SH | $10.01M 3.34% | 48.80K | 0.00 | 0.00 |
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 357.03K | SH | $9.46M 3.16% | 357.03K | 0.00 | 0.00 |
ISHARES TRSOLE | CORE S&P US GWT | 41.68K | SH | $6.27M 2.09% | 41.68K | 0.00 | 0.00 |
FIDELITY COVINGTON TRUSTSOLE | FIDELITY FUND LR | 212.89K | SH | $5.66M 1.89% | 212.89K | 0.00 | 0.00 |
EXXON MOBIL CORPSOLE | COM | 52.32K | SH | $5.64M 1.88% | 52.32K | 0.00 | 0.00 |
MCDONALDS CORPSOLE | COM | 18.10K | SH | $5.29M 1.76% | 18.10K | 0.00 | 0.00 |
JPMORGAN CHASE & CO.SOLE | COM | 17.86K | SH | $5.18M 1.73% | 17.86K | 0.00 | 0.00 |
ABBVIE INCSOLE | COM | 25.89K | SH | $4.81M 1.60% | 25.89K | 0.00 | 0.00 |
HOME DEPOT INCSOLE | COM | 12.98K | SH | $4.76M 1.59% | 12.98K | 0.00 | 0.00 |
INVESCO EXCHANGE TRADED FD TSOLE | S&P500 EQL WGT | 24.45K | SH | $4.44M 1.48% | 24.45K | 0.00 | 0.00 |
JOHNSON & JOHNSONSOLE | COM | 27.18K | SH | $4.15M 1.38% | 27.18K | 0.00 | 0.00 |
AMERICAN EXPRESS COSOLE | COM | 12.90K | SH | $4.11M 1.37% | 12.90K | 0.00 | 0.00 |
STRYKER CORPORATIONSOLE | COM | 9.92K | SH | $3.93M 1.31% | 9.92K | 0.00 | 0.00 |
COCA COLA COSOLE | COM | 50.20K | SH | $3.55M 1.18% | 50.20K | 0.00 | 0.00 |
AMAZON COM INCSOLE | COM | 15.54K | SH | $3.41M 1.14% | 15.54K | 0.00 | 0.00 |
BLACKROCK INCSOLE | COM | 3.22K | SH | $3.38M 1.13% | 3.22K | 0.00 | 0.00 |
SELECT SECTOR SPDR TRSOLE | TECHNOLOGY | 13.14K | SH | $3.33M 1.11% | 13.14K | 0.00 | 0.00 |
FIDELITY COVINGTON TRUSTSOLE | HIGH DIVID ETF | 61.91K | SH | $3.22M 1.07% | 61.91K | 0.00 | 0.00 |
SELECT SECTOR SPDR TRSOLE | ENERGY | 36.99K | SH | $3.14M 1.05% | 36.99K | 0.00 | 0.00 |
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