Filed: 10/11/2022ACC: 0001890183-22-000005
📋 What this filing means
HOLLAND ADVISORY SERVICES, INC. filed this quarterly 13F‑HR report disclosing 29 equity positions with a total reported market value of $80.8K. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
29
Positions
$80.8K
Total AUM (reported)
943.14K
Total Shares
Allocation by class
CORE MSCI EAFE$13.6K16.8%
CORE S&P MCP ETF$10.5K13.0%
CORE S&P500 ETF$9.8K12.1%
CORE S&P SCP ETF$8.3K10.2%
CORE MSCI EMKT$7.6K9.4%
INT-TERM CORP$7.3K9.0%
S&P MC 400VL ETF$6.5K8.1%
Portfolio Concentration
Top 3$33.8K41.9%
4–10$38.7K47.9%
11–25$7.5K9.2%
Rest$804.001.0%
Top 3 weight
41.9%
Top 10 weight
89.8%
Voting Authority Distribution
Total shares with voting rights: 943.14K
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
943.14K
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole29
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings29
Rows:
ISHARES TR
SOLEShares257.30K
TypeSH
Market value$13.6K
16.76%
Sole
0.00
Shared
0.00
None
257.30K
ISHARES TR
SOLEShares47.98K
TypeSH
Market value$10.5K
13.01%
Sole
0.00
Shared
0.00
None
47.98K
ISHARES TR
SOLEShares27.21K
TypeSH
Market value$9.8K
12.07%
Sole
0.00
Shared
0.00
None
27.21K
ISHARES TR
SOLEShares94.74K
TypeSH
Market value$8.3K
10.22%
Sole
0.00
Shared
0.00
None
94.74K
ISHARES INC
SOLEShares176.76K
TypeSH
Market value$7.6K
9.40%
Sole
0.00
Shared
0.00
None
176.76K
VANGUARD SCOTTSDALE FDS
SOLEShares96.55K
TypeSH
Market value$7.3K
9.04%
Sole
0.00
Shared
0.00
None
96.55K
ISHARES TR
SOLEShares72.64K
TypeSH
Market value$6.5K
8.09%
Sole
0.00
Shared
0.00
None
72.64K
VANGUARD INDEX FDS
SOLEShares48.11K
TypeSH
Market value$5.9K
7.35%
Sole
0.00
Shared
0.00
None
48.11K
ISHARES TR
SOLEShares22.20K
TypeSH
Market value$1.8K
2.27%
Sole
0.00
Shared
0.00
None
22.20K
VANGUARD INDEX FDS
SOLEShares7.03K
TypeSH
Market value$1.3K
1.56%
Sole
0.00
Shared
0.00
None
7.03K
VANGUARD INDEX FDS
SOLEShares8.38K
TypeSH
Market value$1.2K
1.49%
Sole
0.00
Shared
0.00
None
8.38K
ISHARES TR
SOLEShares11.66K
TypeSH
Market value$915.00
1.13%
Sole
0.00
Shared
0.00
None
11.66K
APPLE INC
SOLEShares6.16K
TypeSH
Market value$852.00
1.05%
Sole
0.00
Shared
0.00
None
6.16K
MICROSOFT CORP
SOLEShares2.59K
TypeSH
Market value$604.00
0.75%
Sole
0.00
Shared
0.00
None
2.59K
BROWN & BROWN INC
SOLEShares8.20K
TypeSH
Market value$496.00
0.61%
Sole
0.00
Shared
0.00
None
8.20K
MCDONALDS CORP
SOLEShares2.07K
TypeSH
Market value$477.00
0.59%
Sole
0.00
Shared
0.00
None
2.07K
PROCTER AND GAMBLE CO
SOLEShares3.71K
TypeSH
Market value$468.00
0.58%
Sole
0.00
Shared
0.00
None
3.71K
JOHNSON & JOHNSON
SOLEShares2.47K
TypeSH
Market value$404.00
0.50%
Sole
0.00
Shared
0.00
None
2.47K
ISHARES TR
SOLEShares4.16K
TypeSH
Market value$400.00
0.49%
Sole
0.00
Shared
0.00
None
4.16K
JPMORGAN CHASE & CO
SOLEShares3.32K
TypeSH
Market value$347.00
0.43%
Sole
0.00
Shared
0.00
None
3.32K
AMGEN INC
SOLEShares1.33K
TypeSH
Market value$299.00
0.37%
Sole
0.00
Shared
0.00
None
1.33K
ISHARES TR
SOLEShares1.32K
TypeSH
Market value$273.00
0.34%
Sole
0.00
Shared
0.00
None
1.32K
INVESCO QQQ TR
SOLEShares969.00
TypeSH
Market value$259.00
0.32%
Sole
0.00
Shared
0.00
None
969.00
VANGUARD SPECIALIZED FUNDS
SOLEShares1.78K
TypeSH
Market value$241.00
0.30%
Sole
0.00
Shared
0.00
None
1.78K
ISHARES TR
SOLEShares4K
TypeSH
Market value$231.00
0.29%
Sole
0.00
Shared
0.00
None
4K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE MSCI EAFE | 257.30K | SH | $13.6K 16.76% | 0.00 | 0.00 | 257.30K |
ISHARES TRSOLE | CORE S&P MCP ETF | 47.98K | SH | $10.5K 13.01% | 0.00 | 0.00 | 47.98K |
ISHARES TRSOLE | CORE S&P500 ETF | 27.21K | SH | $9.8K 12.07% | 0.00 | 0.00 | 27.21K |
ISHARES TRSOLE | CORE S&P SCP ETF | 94.74K | SH | $8.3K 10.22% | 0.00 | 0.00 | 94.74K |
ISHARES INCSOLE | CORE MSCI EMKT | 176.76K | SH | $7.6K 9.40% | 0.00 | 0.00 | 176.76K |
VANGUARD SCOTTSDALE FDSSOLE | INT-TERM CORP | 96.55K | SH | $7.3K 9.04% | 0.00 | 0.00 | 96.55K |
ISHARES TRSOLE | S&P MC 400VL ETF | 72.64K | SH | $6.5K 8.09% | 0.00 | 0.00 | 72.64K |
VANGUARD INDEX FDSSOLE | VALUE ETF | 48.11K | SH | $5.9K 7.35% | 0.00 | 0.00 | 48.11K |
ISHARES TRSOLE | SP SMCP600VL ETF | 22.20K | SH | $1.8K 2.27% | 0.00 | 0.00 | 22.20K |
VANGUARD INDEX FDSSOLE | TOTAL STK MKT | 7.03K | SH | $1.3K 1.56% | 0.00 | 0.00 | 7.03K |
VANGUARD INDEX FDSSOLE | SM CP VAL ETF | 8.38K | SH | $1.2K 1.49% | 0.00 | 0.00 | 8.38K |
ISHARES TRSOLE | RUS MD CP GR ETF | 11.66K | SH | $915.00 1.13% | 0.00 | 0.00 | 11.66K |
APPLE INCSOLE | COM | 6.16K | SH | $852.00 1.05% | 0.00 | 0.00 | 6.16K |
MICROSOFT CORPSOLE | COM | 2.59K | SH | $604.00 0.75% | 0.00 | 0.00 | 2.59K |
BROWN & BROWN INCSOLE | COM | 8.20K | SH | $496.00 0.61% | 0.00 | 0.00 | 8.20K |
MCDONALDS CORPSOLE | COM | 2.07K | SH | $477.00 0.59% | 0.00 | 0.00 | 2.07K |
PROCTER AND GAMBLE COSOLE | COM | 3.71K | SH | $468.00 0.58% | 0.00 | 0.00 | 3.71K |
JOHNSON & JOHNSONSOLE | COM | 2.47K | SH | $404.00 0.50% | 0.00 | 0.00 | 2.47K |
ISHARES TRSOLE | RUS MDCP VAL ETF | 4.16K | SH | $400.00 0.49% | 0.00 | 0.00 | 4.16K |
JPMORGAN CHASE & COSOLE | COM | 3.32K | SH | $347.00 0.43% | 0.00 | 0.00 | 3.32K |
AMGEN INCSOLE | COM | 1.33K | SH | $299.00 0.37% | 0.00 | 0.00 | 1.33K |
ISHARES TRSOLE | RUS 2000 GRW ETF | 1.32K | SH | $273.00 0.34% | 0.00 | 0.00 | 1.32K |
INVESCO QQQ TRSOLE | UNIT SER 1 | 969.00 | SH | $259.00 0.32% | 0.00 | 0.00 | 969.00 |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 1.78K | SH | $241.00 0.30% | 0.00 | 0.00 | 1.78K |
ISHARES TRSOLE | S&P 500 GRWT ETF | 4K | SH | $231.00 0.29% | 0.00 | 0.00 | 4K |
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