GREER VALERIE E (EVP, Chief Comm'l Off'r, Card) received a stock award from BREAD FINANCIAL HOLDINGS, INC.
Compensation award — not an open‑market transaction. Less informative as a directional signal.
A · 3 awards
Filed: 2/19/2026ACC: 0001843064-26-000002
Officer· EVP, Chief Comm'l Off'r, Card
Since Jan 2021
+3.40K
Net shares
Net buyer
$1.89M
Total sold
0
Open market trades
0B · 0S
5
Total transactions
29.24K acquired · 25.84K disposed
Non-Derivative Transactions5
Common Stock
Direct
Shares
+9.48K
Price / share
—
Trade value
—
% of position
6.2%
2/17/2026
151.95K→161.43K
Common Stock
Direct
Shares
+14.22K
Price / share
—
Trade value
—
% of position
8.8%
2/17/2026
161.43K→175.65K
Common Stock
Direct
Shares
+5.54K
Price / share
—
Trade value
—
% of position
3.2%
2/17/2026
175.65K→181.19K
Common Stock
Direct
Shares
−23.83K
Price / share
$73.05
Trade value
$1.74M
% of position
13.2%
2/17/2026
181.19K→157.35K
Common Stock
Direct
Shares
−2K
Price / share
$73.74
Trade value
$147.70K
% of position
1.3%
2/18/2026
157.35K→155.35K
Total
Net shares
+3.40K
Net value
-$1.89M
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Common Stock Direct | 2/17/2026 | A · Award | +9.48K | — | — | 6.2% | 151.95K | 161.43K |
| Common Stock Direct | 2/17/2026 | A · Award | +14.22K | — | — | 8.8% | 161.43K | 175.65K |
| Common Stock Direct | 2/17/2026 | A · Award | +5.54K | — | — | 3.2% | 175.65K | 181.19K |
| Common Stock Direct | 2/17/2026 | F · Tax Withholding | −23.83K | $73.05 | $1.74M | 13.2% | 181.19K | 157.35K |
| Common Stock Direct | 2/18/2026 | F · Tax Withholding | −2K | $73.74 | $147.70K | 1.3% | 157.35K | 155.35K |
| Total | +3.40K | -$1.89M | ||||||
Derivative Transactions0
No derivative transactions reported