GREEN JEFFREY TERRY

PrivateCIK: 1671445
Location

VENTURA, CA

Senior insider sale

President and CEO at TRADE DESK, INC. — senior position signals high conviction

$133.62M

1.08M shares

What this filing means

GREEN JEFFREY TERRY plans to sell 1.08M shares of TRADE DESK, INC. valued at approximately $133.62M. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.

InsiderGREEN JEFFREY TERRYCIK 1671445
IssuerTRADE DESK, INC.CIK 1671933
DirectorOfficer10% Owner· President and CEO
Since Mar 2026
1.08M
Shares to sell
$133.62M
Approx. market value
143.99K
Acquired (3 months)
2
Planned
6 completed
Securities Acquired — Last 3 Months4
Sort

Donation

n/a

Gift
12/13/2021
15.96K

Donation

n/a

Gift
12/30/2020
393.00

ISO Exercise

cash

2/25/2020
14.62K

Founders Shares

n/a

11/12/2009
113.01K
Total acquired143.99K
Planned & Completed Dispositions8
Sort

Completed

Completed

Units to sell

368.37K

Market value

$44.89M

1/22/2025
Completed

Units to sell

40.84K

Market value

$4.98M

1/22/2025
Completed

Units to sell

52.20K

Market value

$6.51M

1/21/2025
Completed

Units to sell

460.75K

Market value

$57.43M

1/21/2025
Completed

Units to sell

16.42K

Market value

$2.06M

1/7/2025
Completed

Units to sell

1.79K

Market value

$224.2K

1/7/2025

Planned — Approximate Date

NasdaqPlanned

Units to sell

16.36K

Market value

$1.99M

1/30/2025
NasdaqPlanned

Units to sell

127.63K

Market value

$15.55M

1/30/2025
Total

Units

1.08M

Value

$133.62M

GREEN JEFFREY TERRY — Planned Insider Sale (Form 144) | Finecho