GREEN JEFFREY TERRY

PrivateCIK: 1671445
Location

VENTURA, CA

Senior insider sale

President and CEO at TRADE DESK, INC. — senior position signals high conviction

$116.08M

940.37K shares

What this filing means

GREEN JEFFREY TERRY plans to sell 940.37K shares of TRADE DESK, INC. valued at approximately $116.08M. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.

InsiderGREEN JEFFREY TERRYCIK 1671445
IssuerTRADE DESK, INC.CIK 1671933
DirectorOfficer10% Owner· President and CEO
Since Mar 2026
940.37K
Shares to sell
$116.08M
Approx. market value
409.20K
Acquired (3 months)
2
Planned
4 completed
Securities Acquired — Last 3 Months5
Sort

Non-qualified Stock Options

cash

12/18/2024
35.95K

Non-qualified Stock Options

cash

12/18/2024
200.20K

ISO Exercise

cash

11/16/2023
3.63K

Donation

n/a

Gift
12/30/2020
40.84K

ISO Exercise

cash

2/25/2020
128.59K
Total acquired409.20K
Planned & Completed Dispositions6
Sort

Completed

Completed

Units to sell

460.75K

Market value

$57.43M

1/21/2025
Completed

Units to sell

52.20K

Market value

$6.51M

1/21/2025
Completed

Units to sell

1.79K

Market value

$224.2K

1/7/2025
Completed

Units to sell

16.42K

Market value

$2.06M

1/7/2025

Planned — Approximate Date

NasdaqPlanned

Units to sell

40.84K

Market value

$4.98M

1/22/2025
NasdaqPlanned

Units to sell

368.37K

Market value

$44.89M

1/22/2025
Total

Units

940.37K

Value

$116.08M

GREEN JEFFREY TERRY — Planned Insider Sale (Form 144) | Finecho