GREEN JEFFREY TERRY (President and CEO) sold 4.3% of their position (29.88K shares) of TRADE DESK, INC. on the open market

Open‑market sale worth $2.39M — a minor trim. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 4 sales

GREEN JEFFREY TERRY

Filed: 5/14/2025ACC: 0001671933-25-000064

InsiderGREEN JEFFREY TERRYCIK 1671445

→

IssuerTRADE DESK, INC.CIK 1671933

DirectorOfficer10% Owner· President and CEO

Since Mar 2026

-29.88K

Net shares

Net seller

$2.39M

Total sold

Open market trades

0B · 4S

Total transactions

26.74K acquired · 56.62K disposed

Non-Derivative Transactions6

Class A Common Stock

Indirect

C · Conversion

+23.95K

Price / share

—

Trade value

—

% of position

140.7%

5/12/2025

17.02K→40.96K

Class A Common Stock

Indirect

S · Sale

−23.95K

Price / share

$80.03

Trade value

$1.92M

% of position

58.5%

5/12/2025

40.96K→17.02K

Class A Common Stock

Indirect

S · Sale

−2.74K

Price / share

$80.03

Trade value

$219.20K

% of position

0.4%

5/12/2025

674.04K→671.30K

Class A Common Stock

Indirect

C · Conversion

+2.80K

Price / share

—

Trade value

—

% of position

16.4%

5/13/2025

17.02K→19.82K

Class A Common Stock

Indirect

S · Sale

−2.80K

Price / share

$80.06

Trade value

$223.93K

% of position

14.1%

5/13/2025

19.82K→17.02K

Class A Common Stock

Indirect

S · Sale

−396.00

Price / share

$80.08

Trade value

$31.71K

% of position

0.1%

5/13/2025

671.30K→670.90K

Total

Net shares

−3.13K

Net value

-$2.39M

Security	Date	Type	Shares	Price / Share	Trade Value	% of Position	Held Before	Held After
Class A Common Stock Indirect	5/12/2025	C · Conversion	+23.95K	—	—	140.7%	17.02K	40.96K
Class A Common Stock Indirect	5/12/2025	S · Sale	−23.95K	$80.03	$1.92M	58.5%	40.96K	17.02K
Class A Common Stock Indirect	5/12/2025	S · Sale	−2.74K	$80.03	$219.20K	0.4%	674.04K	671.30K
Class A Common Stock Indirect	5/13/2025	C · Conversion	+2.80K	—	—	16.4%	17.02K	19.82K
Class A Common Stock Indirect	5/13/2025	S · Sale	−2.80K	$80.06	$223.93K	14.1%	19.82K	17.02K
Class A Common Stock Indirect	5/13/2025	S · Sale	−396.00	$80.08	$31.71K	0.1%	671.30K	670.90K
Total			−3.13K		-$2.39M

Derivative Transactions2

Class B Common Stock

Indirect

C · Conversion

Converts to

Class A Common Stock

23.95K shares

−23.95K

Strike price

Held after

29.58M

Exercisable

—

5/12/2025

Class B Common Stock

Indirect

C · Conversion

Converts to

Class A Common Stock

2.80K shares

−2.80K

Strike price

Held after

29.57M

Exercisable

—

5/13/2025

Security	Converts To	Date	Type	Shares	Strike Price	Exercisable	Held After
Class B Common Stock Indirect	Class A Common Stock23.95K shares	5/12/2025	C · Conversion	−23.95K		—	29.58M
Class B Common Stock Indirect	Class A Common Stock2.80K shares	5/13/2025	C · Conversion	−2.80K		—	29.57M

Non-Derivative Holdings (Post-Transaction)1

Class A Common Stock

Direct

Shares owned355.23K

Total

355.23K direct355.23K

Security Title	Shares Owned	Ownership Type
Class A Common Stock	355.23K	Direct
Total	355.23K	355.23K direct

Derivative Holdings (Post-Transaction)1

Class B Common Stock

Indirect

Underlying security

Class A Common Stock

Underlying shares

12.67M

Shares owned

12.67M

Exercise price

Expiration

—

Exercise window

—

Total

Underlying

12.67M

Owned

12.67M

Security	Underlying	Exercise Price	Exercise Window	Expiration	Underlying Shares	Shares Owned
Class B Common Stock Indirect	Class A Common Stock		—	—	12.67M	12.67M
Total					12.67M	12.67M