GENNARO NORMAN (SVP, Worldwide Sales) sold 15.5% of their position (5K shares) of ZENDESK, INC. on the open market

Open‑market sale worth $669.1K — a significant reduction. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 1 sale

GENNARO NORMAN

Filed: 3/17/2021ACC: 0001463172-21-000110

InsiderGENNARO NORMANCIK 1727790

→

IssuerZENDESK, INC.CIK 1463172

Officer· SVP, Worldwide Sales

Since Nov 2018

-6.70K

Net shares

Net seller

$898.2K

Total sold

Open market trades

0B · 1S

Total transactions

7.42K acquired · 14.12K disposed

Non-Derivative Transactions11

Common Stock

Direct

M · Option Exercise

+325.00

Price / share

—

Trade value

—

% of position

1.2%

3/15/2021

26.62K→26.95K

Common Stock

Direct

F · Tax Withholding

−162.00

Price / share

$134.87

Trade value

$21.85K

% of position

0.6%

3/15/2021

26.95K→26.78K

Common Stock

Direct

M · Option Exercise

+407.00

Price / share

—

Trade value

—

% of position

1.5%

3/15/2021

26.78K→27.19K

Common Stock

Direct

F · Tax Withholding

−202.00

Price / share

$134.87

Trade value

$27.24K

% of position

0.7%

3/15/2021

27.19K→26.99K

Common Stock

Direct

M · Option Exercise

+295.00

Price / share

—

Trade value

—

% of position

1.1%

3/15/2021

26.99K→27.28K

Common Stock

Direct

F · Tax Withholding

−147.00

Price / share

$134.87

Trade value

$19.83K

% of position

0.5%

3/15/2021

27.28K→27.14K

Common Stock

Direct

M · Option Exercise

+2.40K

Price / share

—

Trade value

—

% of position

8.8%

3/15/2021

27.14K→29.53K

Common Stock

Direct

F · Tax Withholding

−1.19K

Price / share

$134.87

Trade value

$160.23K

% of position

4.0%

3/15/2021

29.53K→28.34K

Common Stock

Direct

M · Option Exercise

+3K

Price / share

$35.47

Trade value

$106.41K

% of position

10.6%

3/15/2021

28.34K→31.34K

Common Stock

Direct

M · Option Exercise

+1K

Price / share

$73.27

Trade value

$73.27K

% of position

3.2%

3/15/2021

31.34K→32.34K

Common Stock

Direct

S · Sale

−5K

Price / share

$133.82

Trade value

$669.10K

% of position

15.5%

3/15/2021

32.34K→27.34K

Total

Net shares

+724.00

Net value

-$718.56K

Security	Date	Type	Shares	Price / Share	Trade Value	% of Position	Held Before	Held After
Common Stock Direct	3/15/2021	M · Option Exercise	+325.00	—	—	1.2%	26.62K	26.95K
Common Stock Direct	3/15/2021	F · Tax Withholding	−162.00	$134.87	$21.85K	0.6%	26.95K	26.78K
Common Stock Direct	3/15/2021	M · Option Exercise	+407.00	—	—	1.5%	26.78K	27.19K
Common Stock Direct	3/15/2021	F · Tax Withholding	−202.00	$134.87	$27.24K	0.7%	27.19K	26.99K
Common Stock Direct	3/15/2021	M · Option Exercise	+295.00	—	—	1.1%	26.99K	27.28K
Common Stock Direct	3/15/2021	F · Tax Withholding	−147.00	$134.87	$19.83K	0.5%	27.28K	27.14K
Common Stock Direct	3/15/2021	M · Option Exercise	+2.40K	—	—	8.8%	27.14K	29.53K
Common Stock Direct	3/15/2021	F · Tax Withholding	−1.19K	$134.87	$160.23K	4.0%	29.53K	28.34K
Common Stock Direct	3/15/2021	M · Option Exercise	+3K	$35.47	$106.41K	10.6%	28.34K	31.34K
Common Stock Direct	3/15/2021	M · Option Exercise	+1K	$73.27	$73.27K	3.2%	31.34K	32.34K
Common Stock Direct	3/15/2021	S · Sale	−5K	$133.82	$669.10K	15.5%	32.34K	27.34K
Total			+724.00		-$718.56K

Derivative Transactions6

Restricted Stock Unit

Direct

M · Option Exercise

Converts to

Common Stock

325.00 shares

−325.00

Strike price

Held after

7.15K

Exercisable

—

3/15/2021

Restricted Stock Unit

Direct

M · Option Exercise

Converts to

Common Stock

407.00 shares

−407.00

Strike price

Held after

14.27K

Exercisable

—

3/15/2021

Restricted Stock Unit

Direct

M · Option Exercise

Converts to

Common Stock

295.00 shares

−295.00

Strike price

Held after

13.87K

Exercisable

—

3/15/2021

Restricted Stock Unit

Direct

M · Option Exercise

Converts to

Common Stock

2.40K shares

−2.40K

Strike price

Held after

23.96K

Exercisable

—

3/15/2021

Stock Option (Right to Buy)

Direct

M · Option Exercise

Converts to

Common Stock

3K shares

−3K

Strike price

35.47

Held after

110K

Exercisable

—

3/15/2021

Stock Option (Right to Buy)

Direct

M · Option Exercise

Converts to

Common Stock

1K shares

−1K

Strike price

73.27

Held after

29.20K

Exercisable

—

3/15/2021

Security	Converts To	Date	Type	Shares	Strike Price	Exercisable	Held After
Restricted Stock Unit Direct	Common Stock325.00 shares	3/15/2021	M · Option Exercise	−325.00		—	7.15K
Restricted Stock Unit Direct	Common Stock407.00 shares	3/15/2021	M · Option Exercise	−407.00		—	14.27K
Restricted Stock Unit Direct	Common Stock295.00 shares	3/15/2021	M · Option Exercise	−295.00		—	13.87K
Restricted Stock Unit Direct	Common Stock2.40K shares	3/15/2021	M · Option Exercise	−2.40K		—	23.96K
Stock Option (Right to Buy) Direct	Common Stock3K shares	3/15/2021	M · Option Exercise	−3K	35.47	—	110K
Stock Option (Right to Buy) Direct	Common Stock1K shares	3/15/2021	M · Option Exercise	−1K	73.27	—	29.20K