Filed: 2/11/2025ACC: 0002048792-25-000001
📋 What this filing means
FRIDAY FINANCIAL filed this quarterly 13F‑HR report disclosing 65 equity positions with a total reported market value of $145.13M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
65
Positions
$145.13M
Total AUM (reported)
3.13M
Total Shares
Allocation by class
CORE S&P TTL STK$34.30M23.6%
US LCAP GR ETF$13.54M9.3%
EA BRIDGEWAY OMN$7.90M5.4%
INTER TERM TREAS$6.66M4.6%
MSCI ACWI EXUS$6.23M4.3%
US LCAP VA ETF$5.92M4.1%
US DIVIDEND EQ$5.42M3.7%
Portfolio Concentration
Top 3$55.74M38.4%
4–10$39.16M27.0%
11–25$30.82M21.2%
Rest$19.41M13.4%
Top 3 weight
38.4%
Top 10 weight
65.4%
Voting Authority Distribution
Total shares with voting rights: 3.13M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
3.13M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole65
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings65
Rows:
ISHARES TR
SOLEShares266.67K
TypeSH
Market value$34.30M
23.63%
Sole
0.00
Shared
0.00
None
266.67K
SCHWAB STRATEGIC TR
SOLEShares485.74K
TypeSH
Market value$13.54M
9.33%
Sole
0.00
Shared
0.00
None
485.74K
EA SERIES TRUST
SOLEShares364.99K
TypeSH
Market value$7.90M
5.44%
Sole
0.00
Shared
0.00
None
364.99K
VANGUARD SCOTTSDALE FDS
SOLEShares114.80K
TypeSH
Market value$6.66M
4.59%
Sole
0.00
Shared
0.00
None
114.80K
SPDR INDEX SHS FDS
SOLEShares223.05K
TypeSH
Market value$6.23M
4.29%
Sole
0.00
Shared
0.00
None
223.05K
SCHWAB STRATEGIC TR
SOLEShares227.13K
TypeSH
Market value$5.92M
4.08%
Sole
0.00
Shared
0.00
None
227.13K
SCHWAB STRATEGIC TR
SOLEShares198.32K
TypeSH
Market value$5.42M
3.73%
Sole
0.00
Shared
0.00
None
198.32K
DIMENSIONAL ETF TRUST
SOLEShares114.26K
TypeSH
Market value$5.36M
3.69%
Sole
0.00
Shared
0.00
None
114.26K
ISHARES TR
SOLEShares78.36K
TypeSH
Market value$5.05M
3.48%
Sole
0.00
Shared
0.00
None
78.36K
AMERICAN CENTY ETF TR
SOLEShares69.41K
TypeSH
Market value$4.52M
3.11%
Sole
0.00
Shared
0.00
None
69.41K
DIMENSIONAL ETF TRUST
SOLEShares156.41K
TypeSH
Market value$4.10M
2.82%
Sole
0.00
Shared
0.00
None
156.41K
VANGUARD MALVERN FDS
SOLEShares73.65K
TypeSH
Market value$3.57M
2.46%
Sole
0.00
Shared
0.00
None
73.65K
VANGUARD SPECIALIZED FUNDS
SOLEShares15.55K
TypeSH
Market value$3.05M
2.10%
Sole
0.00
Shared
0.00
None
15.55K
SCHWAB STRATEGIC TR
SOLEShares150.18K
TypeSH
Market value$2.78M
1.91%
Sole
0.00
Shared
0.00
None
150.18K
SPDR SER TR
SOLEShares51.86K
TypeSH
Market value$2.65M
1.83%
Sole
0.00
Shared
0.00
None
51.86K
HEARTLAND FINL USA INC
SOLEShares38.75K
TypeSH
Market value$2.38M
1.64%
Sole
0.00
Shared
0.00
None
38.75K
ISHARES TR
SOLEShares4.75K
TypeSH
Market value$1.91M
1.32%
Sole
0.00
Shared
0.00
None
4.75K
VANGUARD STAR FDS
SOLEShares25.19K
TypeSH
Market value$1.48M
1.02%
Sole
0.00
Shared
0.00
None
25.19K
DIMENSIONAL ETF TRUST
SOLEShares43.22K
TypeSH
Market value$1.46M
1.01%
Sole
0.00
Shared
0.00
None
43.22K
AMERICAN CENTY ETF TR
SOLEShares13.65K
TypeSH
Market value$1.32M
0.91%
Sole
0.00
Shared
0.00
None
13.65K
APPLE INC
SOLEShares5.09K
TypeSH
Market value$1.27M
0.88%
Sole
0.00
Shared
0.00
None
5.09K
SPDR SER TR
SOLEShares13.79K
TypeSH
Market value$1.25M
0.86%
Sole
0.00
Shared
0.00
None
13.79K
DIMENSIONAL ETF TRUST
SOLEShares48.40K
TypeSH
Market value$1.22M
0.84%
Sole
0.00
Shared
0.00
None
48.40K
ISHARES TR
SOLEShares9.62K
TypeSH
Market value$1.22M
0.84%
Sole
0.00
Shared
0.00
None
9.62K
VANECK ETF TRUST
SOLEShares22.68K
TypeSH
Market value$1.18M
0.81%
Sole
0.00
Shared
0.00
None
22.68K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE S&P TTL STK | 266.67K | SH | $34.30M 23.63% | 0.00 | 0.00 | 266.67K |
SCHWAB STRATEGIC TRSOLE | US LCAP GR ETF | 485.74K | SH | $13.54M 9.33% | 0.00 | 0.00 | 485.74K |
EA SERIES TRUSTSOLE | EA BRIDGEWAY OMN | 364.99K | SH | $7.90M 5.44% | 0.00 | 0.00 | 364.99K |
VANGUARD SCOTTSDALE FDSSOLE | INTER TERM TREAS | 114.80K | SH | $6.66M 4.59% | 0.00 | 0.00 | 114.80K |
SPDR INDEX SHS FDSSOLE | MSCI ACWI EXUS | 223.05K | SH | $6.23M 4.29% | 0.00 | 0.00 | 223.05K |
SCHWAB STRATEGIC TRSOLE | US LCAP VA ETF | 227.13K | SH | $5.92M 4.08% | 0.00 | 0.00 | 227.13K |
SCHWAB STRATEGIC TRSOLE | US DIVIDEND EQ | 198.32K | SH | $5.42M 3.73% | 0.00 | 0.00 | 198.32K |
DIMENSIONAL ETF TRUSTSOLE | SHORT DURATION F | 114.26K | SH | $5.36M 3.69% | 0.00 | 0.00 | 114.26K |
ISHARES TRSOLE | CORE MSCI INTL | 78.36K | SH | $5.05M 3.48% | 0.00 | 0.00 | 78.36K |
AMERICAN CENTY ETF TRSOLE | INTL SMCP VLU | 69.41K | SH | $4.52M 3.11% | 0.00 | 0.00 | 69.41K |
DIMENSIONAL ETF TRUSTSOLE | EMERGING MKTS CO | 156.41K | SH | $4.10M 2.82% | 0.00 | 0.00 | 156.41K |
VANGUARD MALVERN FDSSOLE | STRM INFPROIDX | 73.65K | SH | $3.57M 2.46% | 0.00 | 0.00 | 73.65K |
VANGUARD SPECIALIZED FUNDSSOLE | DIV APP ETF | 15.55K | SH | $3.05M 2.10% | 0.00 | 0.00 | 15.55K |
SCHWAB STRATEGIC TRSOLE | INTL EQTY ETF | 150.18K | SH | $2.78M 1.91% | 0.00 | 0.00 | 150.18K |
SPDR SER TRSOLE | PRTFLO S&P500 VL | 51.86K | SH | $2.65M 1.83% | 0.00 | 0.00 | 51.86K |
HEARTLAND FINL USA INCSOLE | COM | 38.75K | SH | $2.38M 1.64% | 0.00 | 0.00 | 38.75K |
ISHARES TRSOLE | RUS 1000 GRW ETF | 4.75K | SH | $1.91M 1.32% | 0.00 | 0.00 | 4.75K |
VANGUARD STAR FDSSOLE | VG TL INTL STK F | 25.19K | SH | $1.48M 1.02% | 0.00 | 0.00 | 25.19K |
DIMENSIONAL ETF TRUSTSOLE | US HIGH PROFITAB | 43.22K | SH | $1.46M 1.01% | 0.00 | 0.00 | 43.22K |
AMERICAN CENTY ETF TRSOLE | US SML CP VALU | 13.65K | SH | $1.32M 0.91% | 0.00 | 0.00 | 13.65K |
APPLE INCSOLE | COM | 5.09K | SH | $1.27M 0.88% | 0.00 | 0.00 | 5.09K |
SPDR SER TRSOLE | S&P 600 SMCP GRW | 13.79K | SH | $1.25M 0.86% | 0.00 | 0.00 | 13.79K |
DIMENSIONAL ETF TRUSTSOLE | INTL HIGH PROFIT | 48.40K | SH | $1.22M 0.84% | 0.00 | 0.00 | 48.40K |
ISHARES TRSOLE | RUS MD CP GR ETF | 9.62K | SH | $1.22M 0.84% | 0.00 | 0.00 | 9.62K |
VANECK ETF TRUSTSOLE | HIGH YLD MUNIETF | 22.68K | SH | $1.18M 0.81% | 0.00 | 0.00 | 22.68K |
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