Senior insider sale
SVP, Operations at E.L.F. BEAUTY, INC. — senior position signals high conviction
$3.51M
38.08K shares
What this filing means
FRANKS JOSHUA ALLEN plans to sell 38.08K shares of E.L.F. BEAUTY, INC. valued at approximately $3.51M. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 9/1/2026ACC: 0001950047-26-008967
Officer· SVP, Operations
Since Jan 2020
38.08K
Shares to sell
$3.51M
Approx. market value
22K
Acquired (3 months)
1
Planned
3 completed
Securities Acquired — Last 3 Months1
Restricted Stock Units and Performance Stock Units
N/A
6/1/2024
22KTotal acquired22K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
6/1/2024 | Restricted Stock Units and Performance Stock Units N/A | 22K | — |
| Total | 22K | ||
Planned & Completed Dispositions4
Completed
—Completed
Units to sell
5.72K
Market value
$571.8K
8/19/2026
—Completed
Units to sell
3.50K
Market value
$180.6K
6/9/2026
—Completed
Units to sell
6.85K
Market value
$356.0K
6/4/2026
Planned — Approximate Date
NYSEPlanned
Units to sell
22K
Market value
$2.40M
9/1/2026
Total
Units
38.08K
Value
$3.51M
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
| Completed | ||||
8/19/2026 | 5.72K | $571.8K | — | Completed |
6/9/2026 | 3.50K | $180.6K | — | Completed |
6/4/2026 | 6.85K | $356.0K | — | Completed |
| Planned — Approximate Date | ||||
9/1/2026 | 22K | $2.40M | NYSE | Planned |
| Total | 38.08K | $3.51M | ||